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UNDERU
08-09-2023

The Great Swim Sale at UNDERU

Find yourself a HUGE 50% off all swimwear at UNDERU. That's including all swim shorts, swim briefs, swim trunks, sliders and flip flops with 50% off. This is our biggest sale yet. And this sale is live for the whole of September. But, don't wait around because products with huge savings like this don't tend to stay on the shelf for long. Whether you need new swimwear for now, or if you are pre... Read more

UNDERU
07-09-2023

Baseball Caps & Bucket Hats

We are in the midst of a heatwave here in the UK and it’s safe to say that wearing baseball caps or bucket hats is a priority right now. With temperatures soaring above 30°C it’s definitely hat weather. In fact, without a hat on outside you are bound to get heat stroke! Thus, take a sensible approach and grab yourself a new baseball cap or bucket hat. We have a fantastic range of caps and hats... Read more

UNDERU
06-09-2023

Calvin Klein men's socks

Your favourite socks back in stock! Our Calvin Klein socks are a massive hit. And, with a huge range of cool socks to choose from you can see why they sell out so quick. Calvin Klein men's socks are a great sock drawer filler. And, with styles perfect for every event you can count on these socks to carry you through the entire year. Find subtle logo details throughout and a fabulous colour ran... Read more

UNDERU
05-09-2023

Swimwear Sale

That's right. It's time to talk about our end of Summer sale. Generally, most people have has their Summer holiday by now. Kids are back to school, parents back to work. Thus, our swimwear sale is the perfect opportunity to get ready for your next trip. Or, if you are lucky enough to have a holiday coming up soon then now is definitely the ideal time to buy some new swim shorts, briefs, or tru... Read more

UNDERU
25-08-2023

Ted Baker Accessories

Travelling season makes it the perfect time to talk about our lovely Ted Baker accessories available here at UNDERU. A wonderful collection that is full of great outfit finishers. Like a cherry on top. Generally accessories improve an outfit. Be that practicality or looks-wise, or both. Ted Baker accessories here at UNDERU are the perfect addition to an outfit. In addition, they make a fantast... Read more

UNDERU
24-08-2023

Sportswear Look Book

Did you know that we sell lots of sportswear here at UNDERU? As a company that sells majority underwear and loungewear you may have missed our sporty items within the mix. Therefore, let's take a look at some of our sporty pieces. Generally, perfect for sporting activities throughout the year. Be that the gym, indoor sports, running, and so much more. From performance underwear and socks to pe... Read more

UNDERU
22-08-2023

Diesel Loungewear AW23

Can you believe we are talking about Autumn Winter clothing already? I sure can't. This year has flown by faster than ever before. So, what clothes are we serving you this season? Diesel menswear is one of the first brands to arrive for AW23. Therefore, in this post we will be exploring the start of the new collection by Diesel. A collection involving al your favourite clothing and underwear p... Read more

UNDERU
21-08-2023

MuseARTa Men's Socks

Actual art on your feet. What a phenomenon. MuseARTa men's socks aren't just for men. In fact, they are wearable by anyone as long as your foot fits! Our MuseARTa men's socks are absolutely stunning and each sock features a different piece of famous artwork. However, if you aren't an art fanatic do not worry. You don't need to know the art to love the sock. Thus, in this blog post I will be p... Read more

UNDERU
19-08-2023

Summer Look Book

Here you will find the UNDERU Summer look book for 2023 that you never knew you needed. With a bunch of cool outfit inspiration to get you through the last of Summer looking fantastic. Thus, lets get going. The Ultimate UNDERU Summer Look Book Brand Matching Firstly, the number one look has to be a matching fit. A super easy way to dress to impress. But, with very little effort. No need ... Read more

UNDERU
18-08-2023

HOM Swim Briefs

A new collection alert! HOM men's swim briefs are finally ready to go here at UNDERU. Explore our new range of HOM swim briefs, shorts, and trunks. A style for everyone. With expert HOM craftsmanship and cool new designs, this new collection might become your favourite so far. A Summer holiday is not complete without a pair of swimmers. If you are living in England, you know this Summer has be... Read more

UNDERU
17-08-2023

Paul Smith Men’s Loungewear

Paul Smith men’s loungewear at UNDERU is the perfect choice for winding down after a busy week. Lounge season is fast approaching. Therefore, now is the best time to stock up on some loungewear essentials to get your through the rest of your year. Whether you need some new lounge shorts, lounge joggers, or a new t-shirt, Paul Smith have what you need. Paul Smith is a wonderful English brand th... Read more

UNDERU
15-08-2023

Sloggi Men's Underwear

Basics back in stock. What's better than basics? Everyone needs some essential pieces in their underwear drawer. Classics you can't go wrong with. Here you'll find all our classic Sloggi men’s underwear products that are perfect staples to add to your wardrobe. Is it time to throw out the old and add in the new? So many of us have some tatty items in our wardrobe that we know, deep down, it's ... Read more

UNDERU
14-08-2023

Hype Backpack Comp

Uh oh. Back to school. A time we all used to dread. Let's get prepared this year by exploring the back to school range here at UNDERU.com. A place you may not think to look for kids stuff. But, yes we do a great kids range alongside our menswear. Often we'll even have the boy's version of a man's product so that you can match with your boy. How cute is that? And, read until the end of this blo... Read more

UNDERU
14-08-2023

BOSS Waffle

Waffles are in. And I am not referring to ice cream cones. Although those are in too. We are in Summer after all. The waffle I am referring to is a fabric texture that has taken the world by storm. We are finding it as part of so many brand's collections. As part of summer collections as well as winter. In fact, it's being used on all sorts of products such as jogging bottoms, lounge shorts, b... Read more

UNDERU
11-08-2023

Scotch & Soda Boxer Trunks

Multipack galore. Scotch & Soda have a boastful boxer trunk collection here at UNDERU and is possibly an overlooked brand. So, in this blog post we will be exploring Scotch & Soda as a brand as well as taking a closer look at their boxer trunks multipacks currently available. "Eclectic and modern, our playful designs redefine everyday dressing. We dare to match the unmatchable to d... Read more

UNDERU
10-08-2023

Tommy Hilfiger Men’s Socks Re-Stock

Alert. Altert. Your favourite socks are back in stock. Tommy Hilfiger have a killer range of everyday men’s socks that our customers love. Therefore, it was only right to restock them all. Find below some of our favourite picks from the collection. Although these are all replenishment styles make sure to get there quick as they aren't stuck to the shelves for long! Tommy Hilfiger Men’s Sock... Read more

UNDERU
10-08-2023

Puma Socks

Essential sport socks are booming in popularity. After all, Summer is the best time to wear them. However, they remain popular throughout the year as part of all sorts of daily activities. Such as going to the gym, casual dates out, or indoor sports. They are also great for lounging in the house. Thus, the perfect all rounder sock. Puma socks are a fantastic sock choice for those after a breat... Read more

UNDERU
08-08-2023

BOSS Mix And Match Loungewear

Lounge season is close approaching. In fact, those of you situated in the United Kingdom are already in it. While a lot of the world have been experiencing soaring heat waves, England is drenched in rain and blustery winds. Therefore, lounging is well and truly underway. Lounge wear is the utmost important clothing to stock up on during the year. And, it matters what lounge wear you pick. Trus... Read more

UNDERU
27-07-2023

Lounge Shorts... Does it get better than this?

Can you really go wrong with a lounge short? The answer to that is simple. Yes you can. But, can you really go wrong with lounge shorts from UNDERU? Well, no, no you can't. In this post we're taking a step forward to look at our most favoured lounging shorts for the season. While these shorts are totally a year-round product, now is definitely the time of year where shorts are thriving. Men... Read more

UNDERU
26-07-2023

Emporio Armani Men's Briefs

Can you believe it. Autumn and Winter stock has already started to arrive. Does that mean it's almost Christmas? Eeeeek! Emporio Armani is on their A game as usual. So, what's in this new collection. How does it differ to those previously? And, what Emporio Armani men's briefs and boxers are our favourite picks from the selection so far. With lots more to come it's safe to say that this season... Read more

UNDERU
25-07-2023

SAXX Socks - Protect Your Balls

It's important! The balls of your feet don't know what they're missing. As you may know by now SAXX men's underwear features specially designed technology to give your balls the most elusive comfort possible. Balls of your feet are just as important. Therefore, SAXX, AKA balls experts, set out to develop the most ball friendly socks on the market. Not only will the balls of you feet feel boast... Read more

UNDERU
24-07-2023

Derek Rose Menswear - A Deluxe Collection

Ever felt like you should be living luxury. You see people every day on social media just soaking up the benefits of luxury fashion. So, why not join the club by wearing Derek Rose menswear? Derek Rose is the absolute epitome of luxury fashion. You can genuinely feel and see the difference. While the price tag is hiked up to a premium level, as is the quality. From my perspective, someone wh... Read more

UNDERU
22-07-2023

Sloggi New In

You can't go wrong with basic pants. In fact, they are a staple in every man's wardrobe. Sloggi men's underwear at UNDERU is made up of all your classics. The basic building blocks of a great underwear drawer. What better way to get you through the year than well made underwear in essential colours. Sloggi underwear has just had a restock with all our customer favourite designs. Therefore, wha... Read more

UNDERU
21-07-2023

Happy Socks Single Sock Competition Winners.

Happy socks single socks are the go-to fun sock option around the world. In fact, Happy Socks are our most popular fun socks that we sell. With crazy designs, vibrant colours, and high quality stitching, you can see why. To celebrate National Give Something Away Day this year we held a superb competition. This competition involved giving away 5 Happy Socks single socks to 5 very lucky winners.... Read more

UNDERU
20-07-2023

French Connection Boxers Faves

Known worldwide as FCUK, French Connection finds itself at the top of its game creating classic underwear and clothing styles for men across the globe. French Connection boxers at UNDERU don’t keep on the shelves for very long. In fact, our international customers can't get enough. So let' take a look at our current FCUK men's underwear staples that you really can't go wrong with. And, with o... Read more

UNDERU
19-07-2023

Duchamp Socks | How are socks made?

How are socks made? Do you already know? Has it ever crossed your mind? Well, today we will be exploring the art of making the socks we wear on our feet every day. As well as that, we will be taking a deep dive into Duchamp Socks here at UNDERU. A premium collection of men's socks (women's too if the size fits!) that are covered in gorgeous patterns. Duchamp: The Brand Before we take a loo... Read more

UNDERU
18-07-2023

Dolce & Gabbana Sale

Who doesn't love a sale? Especially when it includes Dolce & Gabbana. With our Summer 2023 sale well underway we must express our excitement for the super saving you'll be making this year. Thus, lets check our our Dolce & Gabbana sale. With stunning products up to 60% off you really won't want to miss this one. What's included in the Dolce & Gabbana sale? Well, the question sh... Read more

UNDERU
10-07-2023

Happy Socks Single Socks | For free?

In case you missed it it is competition time here at UNDERU. National Give Something Away Day is fast approaching. In fact, there is only 5 days to go. Therefore, the closing of our Happy Socks single socks competition is almost coming to an end. So, don't forget to enter before it's too late. Whether you want to win for yourself or win for a loved one, you might as well give it a go. And, wit... Read more

UNDERU
07-07-2023

Versace Swimwear Sale Utterly Luxurious

Dripping in glamour and feeling expensive is a great way to spend your Summer. And, now it's easier than ever with our Versace Sale. Not only does it include premium men's swimwear, but, it also includes men's underwear, loungewear, gym wear, and more. Seriously, what are you waiting for? Go and check it out. This Versace swimwear sale will have you supplied for Summer in no time at all. With ... Read more

UNDERU
05-07-2023

Men's Underwear Multipacks Sale | Feels like a steal

It’s no secret that multipacks are a huge must here at UNDERU. In fact, there is a minute selection of brands we stock that don’t hold multipacks. Why? Because multipacks are convenient, time-saving, money-saving, great for gifting, and packed with variety. Now, with our incredible men’s underwear multipacks sale in place they are worth bragging about that little bit more. We know times are lo... Read more

UNDERU
04-07-2023

DSquared2 Briefs | Get the sexy look.

DSquared2 is one of them brands that focus on bringing sexiness to your wardrobe. And, it's no secret that a great way to look utterly sexy is by wearing a brief. Didn't you see the Pride festival this year? Without lacking in style or quality, DSquared2 bring out excellent fashion collections each year that are dripping in sexiness. From muscle hugging t-shirts to booty lifting men's briefs, ... Read more

UNDERU
03-07-2023

Men's Designer Swimwear Sale | Luxuries for less

Men's designer swimwear can be daunting for some. The price tag is hiked up high. Yes. But for good reason. Our new men's designer swimwear sale here at UNDERU will be the helping hand you need to get those top brands for way less. Whether you are new to buying premium swim shorts or not, our swimwear sale will be your new best friend. Our swimwear collection is extensive and packed with amazi... Read more

UNDERU
30-06-2023

Happy Socks Sock Competition | National Give Something Away Day

Giveaway time! And, what better day to give something away to our customers than National Give Something Away Day. July 15th, it's a day for giving. Held every year on July 15th National Give Something Away Day offers us an opportunity to to give something away. Be that to charity or to a friend. It's a chance to give to those who need it. It teaches us gratitude and helps to lift others up. T... Read more

UNDERU
30-06-2023

Men's Gift Ideas | International Friendship Day

International Friendship Day. A glorious day that started all the way back in 1930 but was actually declared in 2011. A day to celebrate your friends. I'm sure we all appreciate the friends we have in our life. But, how often do we let them know? Today (July 30th) is a day to show your friend why you appreciate them and what better way to do that that a gift? While a message to show appreciati... Read more

UNDERU
29-06-2023

Replay SS23 Menswear | What to wear this Summer.

New-in menswear by Replay. Let's take a look. Replay: The Brand Replay was founded by Claudio Buziol, a brilliant Italian entrepreneur. He saw the word "Replay" on TV during a football match and it fascinated him. So much so that he looked up this word and discovered its meaning - REPLAY gets its name from the concept of  “re-making”, “re-creating” and “re-elaborating”. Thus, this was the ... Read more

UNDERU
28-06-2023

Guess | New-In & Go-To Basics

Guess menswear is a staple in many men's wardrobes out there. It's a brand that's been around for what feels like forever. The Guess fashion brand began when four Moroccan brothers decided to start their very own fashion line in 1980’s California. Into the label they injected sophisticated, understated style and crisp designs, eventually creating one of the most sought-after and internationall... Read more

UNDERU
23-06-2023

Pink Menswear | It's National Pink Day!

Happy National Pink Day! So, today, Friday 23rd June, is a day where people all over the country are celebrating the colour pink. A light shade of red worn and loved by billions of people. People are encouraged to wear something pink today. Some people even go all out with a head to toe pink outfit! However, this day should not be confused with International Day of Pink (April 14th) or with We... Read more

UNDERU
22-06-2023

HOM Underwear Spring Summer 2023

A creative and fun collection as always. Find our new HOM underwear Spring Summer 2023 collection now available at UNDERU. Just by glancing at the HOM collections over the years you can see how it outshines with creativity and variability. You don't find a map of France on your pants by just any brand. This year HOM have carried their excellent approach to fashion throughout this new range and... Read more

UNDERU
22-06-2023

Emporio Armani | Spring Summer 2023

If bold logos are your thing, then Emporio Armani is the brand to be looking at. In fact, it's hard not to look at it this year. Is this the most colourful collection yet? Perhaps. With an outstanding new collection of products you really won't want to miss this. In this blog post I will be exploring the new Emporio Armani Spring/Summer 2023 fashion collection and showing you our top picks for... Read more

UNDERU
20-06-2023

Bucket Hats are where it's at... Get Festival Ready

When I think of festivals there is one thing that stands out in my mind. Other than the extraordinary vibes, mosh pits, and portaloo toilets (yuck). I really just see a field of bucket hats. Bucket hats are the quintessential attire for festivals. When you are at a festival it is like looking through a sea of bucket hats, each bobbing up and down to the beat. With a huge variety of styles and ... Read more

UNDERU
20-06-2023

BOSS Footwear | Why sliders are taking over the world.

For all times of the year our new BOSS footwear collection will be a firm favourite in your collection. It is without question that sliders have taken the world by storm. While you can't go wrong with a classic flip flop, it's safe to say that a slider is the new favourite, worldwide. Whether you are a sock in slider kind of guy or an anti-sock in slider guy, our new BOSS sliders will have you... Read more

UNDERU
16-06-2023

Emporio Armani Boxers | Basics a man can't live without

Underwear creates the base of your wardrobe and the base of your outfit. Therefore, it's essential that the underwear you pick is the best choice for you. Now, there are so many great brands out there offering fantastic underwear. Just take a look at our website and you'll find some amazing options. But, in this post we're are zooming in on a customer favourite. As one of our top-selling brand... Read more

UNDERU
14-06-2023

SAXX Men's Boxer Trunks - Cozy balls... What's more to love?

Undies are like the building blocks of a good day. A bad underwear day almost always equates to a bad day. Why you ask? Because a bad underwear day goes a little like this. You roll out of bed in the morning still delirious from the not-so-long sleep you had last night and hop in the shower. Your slightly more awake self proceeds to open your chaotic underwear drawer only to find that your out... Read more

UNDERU
10-05-2023

Tommy Hilfiger | Want to win?

Tommy Hifiger men's basics for free? Say whaaaat? This kind of competition doesn't come around often. We are super excited to get this competition started. With 4 winners to be drawn, this may be our best one yet. With 4 fantastic men's boxer trunks multipacks up for grabs, you really don't want to miss this. Whether you what to win it for a pal, win it for yourself, or gift it to your hubby, ... Read more

UNDERU
26-04-2023

Hanro SS23 is finally here.

Hanro, globally known for its use of luxurious fabrications, expert designing, and trendy yet timeless styling. From starting up in 1880, it's safe to say that the brand has had lots of experience in its field. In fact, Hanro have proven decade after decade that there's always a chance to make something better. As seen across our seasonal Hanro wear here at UNDERU, it simply just gets better a... Read more

UNDERU
21-04-2023

SAXX Men's Boxers for Free?

How a gentleman treats his balls. Quite honestly, SAXX men's underwear is the best... EVER. And, we've not just saying that. In fact, did you know that SAXX is the most popular underwear company in the whole of North America? Seriously. With the most fantastic technology that is entirely focused on providing your balls with the best experience possible. Generally known as life-changingly good ... Read more

UNDERU
20-04-2023

Calvin Klein SALE | The best steals

Sales sales sales. All these sales but what to pick? In this post I will be hand selecting some of our biggest Calvin Klein sale items. From the best savings to our personal faves. But remember, get these quick or they'll be gone before you know it! In fact, our Calvin Klein sale is so good you simply wont be able to resist. From Calvin Klein men's socks, to CK swimwear, to lounge wear, and ev... Read more

UNDERU
14-04-2023

Lyle & Scott | Win some new undies.

Refresh that underwear drawer this summer with a pair of Lyle & Scott boxers or briefs. Our Lyle & Scott men's underwear will have you feeling fantastic. With a mound of colours and patterns to choose from, what could possibly go wrong? And, to make this dedicated post that little bit more special, make sure to read on to the end for a chance to win a brilliant pack of either Miller ... Read more

UNDERU
04-04-2023

Franks Swimwear | How to Solve the Plastic Problem.

Plastic production and pollution is an extremely hot topic this decade. Now is the time to action change and this is undeniable. Waiting is becoming less of an option every single second. In this post I will be diving into the plastic production industry, how you can make simple changes to help, and why Franks swimwear is a wonderful brand to explore. Franks Swimwear: Why it is relevant...... Read more

UNDERU
24-03-2023

DSquared2 | Want to win a freebie?

Oh yes. It's that wonderful time again. Competition time! On this occasion we are offering our customers a brilliant price of a whopping £100 DSquared2 voucher! But, more on that later. In this post I want to remind you why DSquared2 is worth a try. In fact, I can guarantee that after this read you will be eager to enter this competition! Who are DSquared2? DSquared2 Underwear & Socks ... Read more

UNDERU
21-03-2023

Calvin Klein 1996 - Is this the best collection yet?

Is this the best collection yet? Well that's up to you to decide. The new Calvin Klein 1996 collection offers fantastic designs with old school details. Therefore combining the style of the old and the quality of the now. Boasting an impressive collection of men's underwear and loungewear. Inspired by Calvin Klein's 1996 archival underwear campaign, shot by David Simms, CK 96 is a vibrant logo... Read more

UNDERU
16-03-2023

CK 96 - Bringing back the 90's look with Calvin Klein

A new collection. Bringing the brilliant details of the old, with the fantastic quality of the now. The brand new Calvin Klein 1996 collection from Calvin Klein is now here! Choose from men's Calvin Klein men's underwear including CK 96 boxer trunks, briefs, and boxer briefs. As well as a beautiful collection of essential-wear including t-shirts, joggers, and hoodies. All crafted using a recyc... Read more

UNDERU
14-03-2023

Hugo Boss Sale | Is this the best sale yet?

Our Hugo Boss menswear sale is officially live. What better time to stock up on luxury pieces than now. Whether you want to get some winter steals or get prepared for summer, our Hugo Boss sale will have you covered. And, for an impeccable price. It's not often we put so much Hugo Boss products on sale and so this is really your chance to make the most of it. Hugo Boss Sale at UNDERU Hugo ... Read more

UNDERU
08-03-2023

GANT Sale Now Live | Can you fill your entire wardrobe with one brand?

Winter sales are huge this year. In fact, our sale here at UNDERU is bigger and better than ever. Our Gant menswear sale had styles on sale for up to 60% off. Made up of a brilliant selection of products. There's even enough to cover all parts of your wardrobe! From men's hats and caps, to Gant polo shirts and t-shirts, plus loungewear and underwear, and everything in between. A brilliant bran... Read more

UNDERU
07-03-2023

Men's Swimwear SALE! Get it before it's gone...

In the mood for a bargain? Search no more with our men's swimwear sale now live here at UNDERU. Including all your favourite brands such as Hugo Boss, Calvin Klein, Tommy Hilfiger, Versace, and more. Grab yourself a high quality item from us for a superb price. Now, this is a limited time offer so don't wait too long. Whether you're preparing for summer early or you've got a holiday around the... Read more

UNDERU
22-02-2023

Bjorn Borg Sale Is Now On. Did someone say SALE?

Oh boy do we love a bargain. Especially when it involves wonderful products by Björn Borg. One of our favourite brands here at UNDERU. Known for their creative and colourful approach to sports wear. Find exclusive new deals within our excellent Björn Borg Sale. Whether you're hoping to buy some new underwear for the season, or add to your sporty wardrobe with a Björn Borg men's training top, i... Read more

UNDERU
15-02-2023

BOSS Socks | Multipacks to upgrade your life...

It's never too early to begin your Spring cleaning. You know, sorting out those drawers and cupboards that have accumulated so much stuff over the past year. Tidying, giving away, and selling the things you really don't need. I think it's safe to say that if you haven't used it in over a year, are you really going to use it? This goes for most items in the home. But, especially in your wardrob... Read more

UNDERU
08-02-2023

BOSS Bathrobe | What is the ultimate men's post shower routine?

Stepping into a BOSS bathrobe is the ideal post shower clothing. When you get out of the shower the last thing you want is to be shivering cold for any longer than 10 seconds. So, easily take the stress off your day with a BOSS men's bathrobe. The silky smooth cotton fabrication feels great on the skin. And, it will help you get from A to B without having to worry about other house occupants, ... Read more

UNDERU
01-02-2023

Michael Kors Underwear & Shirts | What are people wearing this Spring?

Okay okay, it may feel a tad early to talk about Spring. But, we have already been receiving tonnes of Spring/Summer collections for 2023. And, that's including the brand new Michael Kors men's underwear, and clothing collection. Therefore, there's no better time than the present to show you it. In our books it's never too early to be prepared for the warmer months. Trust us. You'll blink and ... Read more

UNDERU
20-01-2023

BOSS Boxers. Start this year right with beautifully crafted pants

Designing done effortlessly as always in our huge BOSS boxers collection. A boastful collection by BOSS is not new news but it is always worth a mention. Especially because we have just started stocking our Spring/Summer 2023 range. This new season of BOSS underwear, clothing, and accessories is filled with natural colours that are easy to mix and match. Magnificent BOSS boxers multipacks whe... Read more

UNDERU
19-01-2023

Paul Smith Loungewear & Sleepwear | Pure Luxury

Men that wear Paul Smith get it right. Feeling utterly high class walking around their homes. Their feet covered in colourful stripes that offer a warm hug with every step. Ankles feeling cosy too. Legs kissed with a whisper of premium fabrication as material moves with each step. Upper body completely relaxed with the feeling of soft cotton upon their skin. That's what it feels like to be a P... Read more

UNDERU
18-01-2023

Valentines Day... Is it really that time already?

Valentines Day made easy. This is your ultimate Valentines gifting guide. Whether you are buying for your hubby, your boyfriend, a best friend, or a fling. UNDERU have what it takes to get them the best gift they could dream of. Some people can be really hard to buy for, especially if you want to avoid asking them for a wish list. So, we have presented to you some of our favourite gift ideas w... Read more

UNDERU
17-01-2023

Zegna Underwear New In Collection at UNDERU

Rebranded and excellent. Discover the brand new Zenga underwear collection here at UNDERU. Ermenegildo Zegna, now known as Zegna, has released a fantastic new collection of your favourite styles. All new and improved of course. Are you in need of some staples that will last you a lifetime? Our new Zegna range will have you covered. All of our most popular underwear and t-shirts by Zenga now in... Read more

UNDERU
04-01-2023

Karl Lagerfeld Boxers at UNDERU | Sustainable fabrics make great pants

Brilliantly done basics. Karl Lagerfeld boxers here at UNDERU are a classic example of underwear drawer essentials done really well. Our collection has been perfectly chosen for you. Find Karl Lagerfeld men's boxers and briefs in black, grey, and white, all featuring an eye-catching branded waistband. While I'm pretty sure you have, you don't need to have heard of Karl Lagerfeld to love his cl... Read more

UNDERU
01-01-2023

Versace Men's Boxers | What's new to UNDERU?

Oh yes. It's time for a collection launch! Now that Christmas has passed us and the new year is here. New year new pants? Someone had to say it. Versace men's boxers are on their way to your wardrobes and we could not be more ready! Boastfully bold colours for the new year. Iconic Versace logos of course. Also, fantastic experienced manufacturing. Thus, taking comfortable underwear down the ru... Read more

UNDERU
31-12-2022

MuseARTa Socks | Are they fantastic or foolish?

MuseARTa men and women socks were an absolute hit this Christmas. Was it because they are the perfect gift? Or, was it because they are the perfect treat-yourself purchase? I think both. In fact, I know that each sock is packaged nicely in pristine condition with stunning designs to choose from. So, what's not to love? Some people do not like in-your-face prints. While, others couldn't think o... Read more

UNDERU
30-12-2022

Vivienne Westwood | A fashion icon that will never be forgotten.

The iconic fashion designer Vivienne Westwood has sadly passed away at the age of 81. Vivienne was an English designer behind the brilliant clothing and accessory collections we all adore. The brain behind the gorgeous orb that is now recognised around the world. Worn by a vast sea of people on t-shirts, underwear, jewellery, sits a logo perfectly representing Westwood's anchored position in t... Read more

UNDERU
23-11-2022

Sloggi Underwear - Can you go wrong? Your favourites back in stock now!

Sometimes underwear just has just got to be simple. Quite frankly, I believe most people out there don't think too hard before picking their underwear out. In fact, we know that staple colours such as black, white, grey, and navy, are all customer favourites here at UNDERU. However, of course there is always room for fun prints and vibrant colours in your underwear drawer. But, to be honest cl... Read more

UNDERU
17-11-2022

Happy Socks Socks Calendar 2022 - It's never too early.

"Shhhhh it's too early for Christmas..." Not for us it's not! If like me, you have already started your Christmas shopping, its the perfect time for me to introduce possibly the best Christmas present ever. We've all done the classic chocolate Christmas calendars. And, don't get me wrong, Christmas is not the same without one. However, it's safe to say that fancy Advent Calendars are booming i... Read more

UNDERU
16-11-2022

Duchamp Socks - New To UNDERU

'Tis the season for boot wearing antics. Arguably the most wonderful season for fashion. Envision layering dark colour palettes, and cosy fashion staples. Autumn and Winter is the most incredible time for fashion. Do you agree? Think big coats, long scarves, thick socks. Finished off with your favourite boots that have been hiding away all summer. That's right. Boot season is underway and we a... Read more

UNDERU
11-11-2022

Best Black Friday Men's Underwear

Best Black Friday Men's Underwear. Cyber week is around the corner and it is always the best time of year to grab a bargain. This year more than ever, we are all having to be a little more careful this Christmas - so we have the Best Black Friday Men's Underwear deals, so you don't need to look anywhere else. Each year on Black Friday we launch a code with 20% off all black underwear. This ... Read more

UNDERU
03-11-2022

The Most Comfortable Boxers of 2022

Our Top 5 Most Comfortable Boxers of 2022 Looking for the most comfortable boxers of 2022? Read on! Now the weather has turned it's time to think about keeping everything cosy and in its right place downstairs ;-). We know comfort is the most important factor when we think about men's underwear. Therefore, it seemed only right to dedicate a post to just that; The most comfortable men's ... Read more

UNDERU
26-10-2022

BOSS Underwear: Now with up to 30% off here at UNDERU.com

Our Winter BOSS Underwear has landed on site and it’s chock-full of perfect pieces.  Rich autumnal colours dominate the collection with some millennial pink thrown in for good measure.  Also, BOSS are never shy to flash their logo, and why would they?  Their newly designed logo sits proudly on all their waistbands.  We particularly love the new grid logo 3-pack, that's perfect for everyday wea... Read more

UNDERU
20-10-2022

Diesel Underwear for AW22 at UNDERU.com. Shop the collection now...

The Diesel Underwear AW22 collection has arrived online. A mixture of head-turning brights, proud logos and statement waistbands, mean Diesel AW22 is our favourite yet. Diesel Underwear are always known for their rainbow waistbands and daring sexy styles, but each season they experiment a little more with their cuts and patterns. This season we love the classic design of their boxer trunks, f... Read more

UNDERU
18-10-2022

Skechers Socks

Men's sports socks are THE in thing at the moment. Pulled up all the way over your ankle to show the brand logo and sock design. Paired with sporty shorts and a hoodie for the ultimate gym outfit. Sports socks offer you more than your casual sock. We think this is why they are all the rage right now. As seen all over Instagram and celebrity paparazzi photos, wearing sportswear as loungewear is... Read more

UNDERU
18-10-2022

Designer Men's Slippers with up to 40% off

Looking for men's designer slippers? Look no further than our huge selection from designers such as GANT, Ted Baker, BOSS and Derek Rose. Whether you are looking for moccasins, slip ons or a fur lined cozy pair. We are sure to keep your feet warm this Winter. Men's slippers as a gift this Christmas Men's Slippers are also the perfect gift for the man that has everything. A toasty pair of... Read more

UNDERU
12-10-2022

Michael Kors - Intro

That's right. Michael Kors has finally made its way through our doors here at UNDERU and we couldn't be more excited to show you the new collection. Their shirts are on another level. Expert tailoring and stunning patterns along with those special intricate details. But, more about those later... Michael Kors: The Brand Michael Kors is a world-renowned designer known for his iconic luxury ... Read more

UNDERU
24-09-2022

Jamie Oliver REALLY Loves SAXX!!!

We can't believe it was a year ago that super Chef Jamie Oliver spoke about his love for SAXX. He spoke on the popular podcast "Off Menu" with Ed gamble and James Acaster back in September 2021. During the podcast Jamie began talking about the brand and how he buys them for all his staff members. This story was then picked up by the main stream media and even landed on ITV's Loose Women. ... Read more

UNDERU
21-09-2022

Men's Joop Competition

It's giveaway time! We are extremely excited to be gifting to one of you a men's Joop cardholder. This cardholder is the perfect gift. That's a perfect gift for yourself or a loved one. Joop is a growing brand here at UNDERU. The stunning collection is expanding as we speak. So, it felt right to give away something for you to enjoy for free. Men's Joop Underwear and Clothing - The Brand ... Read more

UNDERU
12-09-2022

Bjorn Borg Men's Underwear for AW2022/23

Worn everyday, boxers are a fundamental piece in every man's wardrobe. We have two main different types of Bjorn Borg Men's Underwear. Here we want to help to choose the best style for you... Bjorn Borg Cotton Stretch Underwear (Essential) Our everyday favourite Bjorn Borg Men's Underwear . An unsung hero with lighter, quality cotton. Excellent comfort and fitting perfectly under whi... Read more

UNDERU
08-09-2022

Calvin Klein Men's Pants for AW22. Now reduced at UNDERU.com!

Calvin Klein AW22 has arrived online... It’s that time of the year when we dust off our satchels and sharpen our pencils and embrace the new season with open arms.  Even after all these years we still find ourselves with that back to school mentality come Autumn, and clearing out our underwear draws has become a seasonal pursuit…enter Calvin Klein Men's Pants. Last weekend while throwing o... Read more

UNDERU
04-09-2022

Armani Men's Underwear AW22 - now reduced!

Our Autumn/Winter stock is arriving online thick and fast.  So over the coming weeks we will be guiding you though each fantastic collection.  Today it’s Emporio Armani men’s underwear… Emporio Armani men’s underwear are always one of the first designers to tap into current trends.  This season their use of logos throughout the collection (by far one of the strongest catwalk trends of AW22).... Read more

UNDERU
04-09-2022

Versace Men's Underwear for AW22 now reduced!

Versace men's underwear is always dramatic, daring and bold.  Their signature baroque print and Medusa logo always stands out from the crowd and is instantly recognisable. There are so many Versace men's underwear highlights this season and we have many classic pieces that are now in our men's underwear sale.  A firm favourite are their classic 3-pack briefs (photographed); they are perfect... Read more

UNDERU
22-08-2022

Men's Designer Underwear Sale

Our huge Men's Designer Underwear Sale has now started. Shop brands like Calvin Klein, Armani, Paul Smith, Hugo Boss and many more. What better time to grab a bargain and splash out on some luxury men’s designer underwear? Think Versace, Armani, Calvin Klein and Hugo Boss - some are even half price off! Classic underwear in our Men's Designer Underwear Sale Probably the best type of inv... Read more

UNDERU
04-08-2022

Love Island Men's Swimwear

It's time for a Love Island Men's Swimwear recap! We mentioned before that we loved the decision to dress contestants in second-hand clothes from ebay. The show were hoping to change viewers shopping habits in a more sustainable way. But, there was still a lot of "fast fashion" brands featured. This is a shame, seen as the show released a statement about sustainability in June. "The BBC said ... Read more

UNDERU
01-08-2022

David Beckham Swimwear: His 2022 Men's Swimwear Wardrobe...

David Beckham Swimwear. Shop his picks here... David is off on his Summer vacation with his wife Victoria and children Romeo and Harper. David has been sporting a selection of designer men's swimwear, including his favourite Versace. David's wife Victoria has been documenting David Beckham Swimwear via her Instagram account this month. We have seen David wearing two of our most popular sty... Read more

UNDERU
28-07-2022

Men's Designer Swimwear for 2022

Our favourite new Men's Designer Swimwear for this season... It looks like another heatwave is on the way in the UK, and here at UNDERU we are taking the opportunity to get our men’s designer swimwear sorted by adding a few new items to our collection. We have something for everyone this season, be your men’s swimwear style classic or contemporary.  These are a few of our favourite pieces…... Read more

UNDERU
20-07-2022

The Essential Men's Designer Swimwear Guide

Whether you’re a beach guy or if you’re more partial to poolside lounging, having swimwear that makes you feel great is essential. We’ve got something to suit every style, but if you need some pointers on how to pick the right suitcase staples for your getaway, our men's designer swimwear guide is a must-read before you jet off this summer. Table of contents: Which swimwear style is right ... Read more

UNDERU
11-07-2022

Top Swimwear Brands for Summer 2022

As the Summer approaches and the weather heats up, you’re probably looking to upgrade your wardrobe. Swimwear is a staple for the summertime, perfect for hot days at home and for keeping cool on holiday.  At UNDERU, we’ve got all the hottest brands trending in men's swimwear 2022. Find an incredible range of huge names you can count on to find the best men's swimwear styles this Summer.  N... Read more

UNDERU
31-05-2022

Lyle & Scott Socks

Lyle & Scott men's socks can are eagerly waiting for your feet. We have a seriously good men's Lyle & Scott socks range ideal for adding variety or volume to your sock draw. Perfect for all-year round. Do your socks look a bit dull? Is it time for a refresh? Lyle & Scott multipack socks are great value for money and look fabulous. The Brand Lyle & Scott is a Scottish knitwe... Read more

UNDERU
31-05-2022

Bjorn Borg Men's T-Shirts

Is there any garment more appropriate for Summer than a t-shirt? Generally, t-shirts are a year-round staple. In fact, they are the most versatile and wearable item in existence. Possibly. Have you ever met a man that doesn't wear a t-shirt? Well, we love t-shirts here at UNDERU. And, it is especially exciting to introduce to you our brand new Bjorn Borg men's t-shirts collection. This new ran... Read more

UNDERU
25-05-2022

Love Island Underwear for 2022

Love Island underwear. It's nearly time to hear those famous words "I've got a text!!" Love Island 2022 is nearly upon us. We love the decision to dress contestants in second-hand clothes from eBay; which the show are hoping will change viewers shopping habits in a more sustainable way. The BBC say "The show had attracted criticism from sustainability advocates for promoting fast fashion... Read more

UNDERU
18-05-2022

MuseARTa Socks

New to UNDERU. Yes, you heard that right. Exciting times. The UNDERU website is proud to introduce a new brand to its collection. We simply cannot wait to share it with you. Wear luxury socks in style with MuseARTa socks. Luxury socks are a growing sector in the luxury fashion industry. If you wear high quality premium clothing on the rest of your body why wouldn't you wear it on your feet. Th... Read more

GANT Boxers for Spring Summer 2022: Refresh your underwear drawer now!

We love GANT Boxers! If you are looking for a grown up yet fun collection; then GANT men's underwear is for you. This season GANT have updated their classic preppy look so it appeals to every age group.  We are lucky enough to have some fantastic pieces of Gant underwear in for SS22 and wanted to show you a few of our favourites… We love GANT's signature cotton stretch boxers with bold ... Read more

UNDERU
12-05-2022

Paul Smith Men's Underwear

Paul Smith Men's Underwear is arriving for SS22 at UNDERU, along with loads of our Spring/Summer collections.  Paul Smith boxers are always a highlight of each season, their gown-up take on men’s underwear  makes them so popular and we always enjoy seeing what each collection holds. First up in our selection is my personal favourite, the Paul Smith iconic multi-stripe boxer trunks.  Their b... Read more

Men’s Swimwear 2022: Top Summer Trends

The Top Men's Summer Swimwear Trends for 2022 Holiday fever is hotting-up as we edge closer to a summer of unrestricted travel, and the prospect of lounging on crystalline shores is more inviting than ever before. It’s time to dust off your suitcase and fill it with the staple pieces of the season — and we’re on hand to help you make your post-pandemic poolside debut your most fashionable yet. ... Read more

UNDERU
26-04-2022

Bjorn Borg Swimwear

Bjorn Borg swimwear will start your summer off right! It’s time to get excited because the all-new Bjorn Borg Spring Summer 2022 collection has arrived. Is it time for a wardrobe refresh? Bjorn Borg know what they are doing across their entire range. Find brand new swim shorts and exciting new underwear. Bjorn Borg men’s swimwear collection for Spring/Summer 2022 As usual, you’ll find a gr... Read more

UNDERU
26-04-2022

Happy Socks Socks SS22

Nothing says Summer is here than our new range of Happy Socks socks! The best word to describe it is outrageous, in your face, and silly. If you are a ride and die fan of Happy Socks you already know their collections are always bursting with colour and fun. We can’t get enough of them. The theme for the new collection is finding beauty in ugly. Have you ever seen a jumper so ugly you just hav... Read more

UNDERU
21-04-2022

Replay Men's T-Shirts

The staple piece for your summer drobe. A Replay t-shirt is the perfect essential. Replay t-shirts are beautifully soft, stylish and long lasting - everything you could want in a t-shirt. Whether you love a logo or hate a logo this t-shirt range has it all. Choose from classic colour ways or jump outside the box with the brighter options. Fit to perfection, Replay men's t-shirts are perfect fo... Read more

UNDERU
31-03-2022

Comfyballs Re-Stock

Your favourite Comfyballs underwear is back in stock. Just in time for Spring. Comfyballs men's underwear is one of those things worth bragging about over and over again. And, that's not just us. Comfyballs customer around the globe just can't keep their mouths shut abolut the truly exceptional feel of this underwear. Whether you're a boxer trunk, or boxer brief kind of man, Comfyballs underwe... Read more

UNDERU
22-03-2022

Happy Socks Gift Box | The ultimate socks gifting guide

Yes. You heard that right. This will be your 101 guide on gifting socks. Undeniably, Happy Socks gift boxes are the ultimate plug when it comes to gifting ease and selection of choices. Plus neat packaging takes a sock gift from a 7 to a 10. Happy Socks Gift Boxes at UNDERU Explore our vast Happy Socks range. Are you the type of person to buy Christmas presents all throughout the year... Read more

UNDERU
10-03-2022

Emporio Armani Briefs

Emporio Armani underwear at UNDERU goes like a flash. We get it restocked. Then, it's like we blink and it's gone again. Our Emporio Armani men's underwear range involves some strong pieces. Of course, it includes a mountain made up of Emporio Armani briefs, boxers, thongs, and jockstraps. All pieces feature the famous Armani branding one way or another. Find bold logos, discrete logos, and ev... Read more

UNDERU
10-03-2022

Paul Smith T-Shirts

A luxury UK based designer worth talking about. Paul Smith t-shirts provide comfort, stretch, and a flattering fit. Designed by experts. Not only will you notice the quality of fabrication, but you'll also notice the attention to detail. Therefore, Paul Smith men's t-shirts deserve a place in your wardrobe. Globally t-shirts are worn and adored during the entire year. This is because they ar... Read more

UNDERU
10-03-2022

French Connection

Find an absolute steal this March with our UNDERU sale. Featuring a mound of French Connection men's boxer trunks. All for an insane value. In fact, every pack is currently a whopping 25% off. Therefore, a pack will offer you 3 designer boxer trunks for just £7 each.. What a steal! French Connection: The Brand Founded in 1972, with the aim of bringing fashionable designer clothing to the... Read more

UNDERU
10-03-2022

Versace Men's Swimwear

With plenty more on the way, Versace men's swimwear at UNDERU is a strong and perfectly luxurious range here at UNDERU. Choose your side. Are you bold, creative, and daringly "out-there". Or are you into a simplistic style. A minimalist approach if you will. Finding beauty in the details. Perhaps you are both. Both are the epitome of luxury when it comes to Versace men's swimwear. Versace do i... Read more

UNDERU
08-03-2022

Puma Swimwear | Re-stocked after popular demand.

Puma men's swimwear at UNDERU is a classic collection that offers you your staples. Spring is well on the way now. Covid has eased up and people are starting to travel again. Whether its a stay-cation or vacation, often swimwear comes in handy. Puma swimwear involves a solid range of men's swim shorts, men's swim briefs, and men's swimming trunks. There is a range of classic colours available ... Read more

UNDERU
08-03-2022

SAXX Boxer Trunks | New-In Spring/Summer 2022 Collection

SAXX have excelled our expectations once again. A brand now collection of exciting prints, bold colours, and never-seen-before designs. Fun. Fun is the word to describe the new SAXX men's boxer trunks collection for Spring/Summer 2022. Find vibrant fruits, food, stripes and everything in between. Literally... SAXX do not mess about when it comes to variety. What makes SAXX boxer trunks worth... Read more

UNDERU
08-03-2022

NEW IN: Tommy Hilfiger Men's Socks. Shop our huge collection...

Tommy Hilfiger Men's Socks are quickly becoming one of our favourite ways to wear the preppy designer. Once socks were just that, socks. Then in the early 2000s, novelty socks became popular. They were adorned with rainbows or animals and showed the world you weren’t a boring type of guy. Then they became somewhat un-cool (were they ever cool?!); more of a “boring Uncle at Christmas” kind of... Read more

UNDERU
08-03-2022

DKNY Underwear | Step up your underwear game!

DKNY underwear is a solid underwear option here at UNDERU. Can you really go wrong with a well priced, well designed and high-end underwear collection? Whether you wear DKNY already or not, their men's underwear will undoubtedly support you throughout daily wear. While our current collection is short and sweet, I'll have you know that more are on the way! The fact that the rest of our collecti... Read more

UNDERU
08-03-2022

Derek Rose | Feel Good Living | A New Collection

Derek Rose Underwear understand that your free time is really important to you. Whether it is time spent alone, or time with friends and family. They want to help you feel good, look good, and make the most of these moments. Understanding and appreciating the value of free time is what Derek Rose called "Feel Good Living". In fact, their brand mission is to design products to enhance these val... Read more

UNDERU
01-03-2022

Calvin Klein Men's Underwear For Spring Summer 2022

You've heard it before and you will hear it again. Calvin Klein take the stage when it comes to everyday fashion. You can't deny that their collections are impeccable. Also, it's not just us that thinks that. Our customers cannot get enough. Calvin Klein might as well have wings. A flyer off the shelves throughout the entire year. Now, for Spring Summer 2022 Calvin Klein have stepped up their ... Read more

UNDERU
01-03-2022

Guess men's t-shirts have arrived for SS22 & they are the best yet...

Guess men's t-shirts for SS22 Hurrah!! It looks like Spring is on its way in the UK which officially means it’s t-shirt weather.  We have a huge selection of men’s t-shirts, so whether your look is surfy or preppy we have something for everyone.  One of our favourite collections is our Guess selection, the bold red and navy look great with jeans and the petite Guess logo adds a certain some... Read more

UNDERU
01-03-2022

Tommy Hilfiger Socks | An absolute classic to "sock" up on...

We've all heard on Tommy Hilfiger. Tommy Hilfiger is one of those staple brands that do what they do with absolute excellence. Throughout their collections you'll see that excellence . Including their socks. Over time we have collected an amazing range of classic Tommy Hilfiger men's socks. As well as Tommy Hilfiger kids socks. Their socks are done well. Do you need a Tommy Hilfiger sock? ... Read more

UNDERU
01-03-2022

BOSS Clothing | Spring/Summer 2022 Collection | Deep Dive

Neutrals are in for spring and we simply can't get enough. Hopefully you are too. Explore a hefty new BOSS clothing, underwear, swimwear and socks collection now. Why pick BOSS clothing? So, this year it is evident that consumers are becoming more and more aware of their impact on the planet and their pocket. What i mean by that is a lot of people are ditching the cheap convenient fashi... Read more

UNDERU
24-02-2022

Guess boxers are our new favourite "classic" men's underwear selection...

Guess boxers 2022 have arrived online, along with many other exciting designers, this month. It’s big drop month here at UNDERU.com and our attentions are being drawn to the new season ahead. We love Summer here at UNDERU.com, all the colourful bright colours and fun prints add a sense of fun to the site. But sometimes you want a real classic pair of men’s boxers that are the foundation of you... Read more

UNDERU
24-02-2022

Joop Underwear | NEW TO UNDERU Spring/Summer '22

Time for a spring clean? Underwear is one of those items in your wardrobe that you probably need to refresh. I'm sure almost all of us can relate to accidentally hoarding old clothing that we definitely won't wear again but in the back of our minds we think that perhaps it will come in use one day. I am here to be the voice of reality. Throw those decade-old undies away. Those undies too small... Read more

UNDERU
24-02-2022

Joop Polo Shirts | A growing range that's perfect for spring

Spring is right around the corner whether it feels like it or not. Today we've had a mix of thunder and lightning, hail, clouds, as well as bright sunshine. You can' get much more UK spring than that. Spring is a great time to start preparing your wardrobe for summer. Most people have a spring clean at one point or another leading up to those hotter days. While the daffodils, crocuses, and sno... Read more

UNDERU
24-02-2022

Versace Spring/Summer Collection 2022 | UNDERU

Think vibrant colours, bold prints and strict attention to detail. Versace have taken a bold step into intriguing designs for spring/summer 2022. And we simply can't wait any longer to talk about it... The brand new Versace collection has began to arrive through our UNDERU doors. Therefore, we must fill you in on what's to come... Are you as excited as we are? Find the official Spring/Summer 2... Read more

UNDERU
24-02-2022

Joop Men's T-Shirts | Will there be a world when t-shirts won't be "in"?

Now that's a question that none of us can really answer. Unless you are some sort of psychic. Take a look at how fashion has changed throughout history. There is a huge difference between what we wear now, and what we wore 200 years ago. So, will t-shirts still be worn in centuries to come? Perhaps we will all be living under the sea in year 3000. No need for a t-shirt down there. Or, maybe we... Read more

UNDERU
24-02-2022

Panos Emporio | Jump into spring feeling utterly luxurious...

What's new to UNDERU? Panos Emporio men's underwear, swimwear, and clothing takes the centre spot. Explore this new clothing collection if your dare... But, fair warning! You may find yourself splashing the cash before your own eyes. No, but seriously, this is an exciting new brand that we are happy to introduce just in time for spring. Although, the pieces in this range are definitely a ye... Read more

UNDERU
22-02-2022

Karl Lagerfeld Underwear. Meet your new favourite men's boxers

Karl Lagerfeld underwear has hit UNDERU.com and we couldn't be more delighted. The fashion icon was a major creative force behind such well-known brands as Chanel and Fendi. His men's underwear collection is full precision cuts, luxury fabrications and classic colours. Karl Lagerfeld was born Karl Otto Lagerfeldt in Hamburg, Germany. Sensing his future lay elsewhere, 14-year-old Lagerfeld ma... Read more

UNDERU
27-01-2022

Skechers | The perfect sports socks for your trainers...

Skechers are famous for their incredible shoes. Step foot in London for 5 minutes and you will see plenty of people rocking Skechers shoes. So, it only makes sense for them to design the perfect socks to slide into their shoes. Introducing the new Skechers socks to our website was a great idea. The high quality and comfort of a sketchers shoe has been expertly carried over into their new sock ... Read more

UNDERU
06-01-2022

Calvin Klein Socks Multipacks | Socks Selections Simplified

While many are focussed on their "new year new me" resolutions (sorry I couldn't resist), a lot of us are just chugging on how we were before. I don't think there's anything particularly wrong with that. Whether you are starting a new fitness journey, cutting out a bad habit, or changing nothing, we are all setting ourselves up for (hopefully) a better year than the last. Generally, I believe ... Read more

UNDERU
10-11-2021

Calvin Klein men's socks for Christmas? New-In Autumn/Winter 2021

Here we go again! New products are always being delivered to us. The grind never stops and it is great. The brand new Calvin Klein collection for autumn/winter this year has finally reached the station and it is looking absolutely gorgeous. We cannot wait for you to have a look. In this blog post I will be taking you through a quick overview of the new Calvin Klein men's socks range as well as... Read more

UNDERU
10-11-2021

Levi's Men's Boxers & Gift Boxes | The perfect Christmas gift

A big statement. I know. The perfect Christmas gift. Can you really ever have a perfect Christmas gift when there are so many different types of people in the world? Well, no. Probably not. But, if your person fits into the sock lover, comfort lover or in need of new underwear category. Then you have struck gold! Levi's at UNDERU.com include a seriously good selection of products which are so ... Read more

UNDERU
28-10-2021

BN3TH Men's Underwear | Find the comfort you've been missing

BN3TH is brand that not enough people know about and it drives me mad. BN3TH is arguably one of the most comfortable underwear brands on the market. Find a seriously good selection here at UNDERU. Customers all around the world rave about these pants and there is such a good reason for that. Not only is BN3TH men's underwear brilliantly supportive and soft, but it is also long-lasting, chafe-f... Read more

UNDERU
28-10-2021

Lacoste Men's Underwear | That Essential Green Crocodile

Lacoste men's underwear at UNDERU doesn't stop at just men's pants. We have chosen a lovely range of Lacoste clothing that will be an essential part of your wardrobe. Let's not forget that famous green crocodile we all love. Find him on every single Lacoste product. In fact, it is worn by hundreds of celebrities including the likes of Will Smith, Ed Westwick, Brooklyn Bechkam, the list goes on... Read more

UNDERU
20-10-2021

Saxx Men's Underwear | Your favourite essentials are back!

SAXX men's underwear is growing in popularity every single day. Would you believe that it is even worn by celebrities like Gordan Ramsey. Indeed, he could pick any underwear brand in the world yet he chooses SAXX. And, there's a reason for that. However, I must remind you that this is not new news. In fact, SAXX have been impressing men around the globe since it all started back in 2006. Since... Read more

UNDERU
20-10-2021

Karl Lagerfeld Men's Underwear | BRAND NEW Collection

These are my favourite blog posts to write. New-in stock is always exciting no matter what it is. But, new-in brands are even more exciting to announce. The thrill of introducing new clothes to people knowing that they will absolutely love them is a great feeling. So, what's new to UNDERU.com? Karl Lagerfeld has finally arrived at UNDERU and is as gorgeous as ever. From Karl Lagerfed men's und... Read more

UNDERU
05-10-2021

Your Autumn Look Book Taken Care Of | UNDERU

Autumn. We all know what it’s like. One minute you are freezing cold, the next, you wish you didn’t bring that coat with you. While it can be totally unpredictable, Autumn fashion is one of the best. Layers, cozy accessories, BOOTS, need I say more? We have created an Autumn essential’s list that will make it easy to get yourself ready for the colder months to come. Check out Vogue's take on t... Read more

UNDERU
14-09-2021

Versace Boxers | David Beckham spotted in Versace

Versace boxers. We love them and clearly celebrities do to. Victoria Beckham recently posted a taboo social media post of David Beckham's behind. The famous booty post presents David laying oh so elegantly in a glorious swimming pool. While making us all jealous of his luxurious lifestyle, we couldn't help but spot his underwear choice. The Versace Greek style waistband stands out like a sore ... Read more

UNDERU
10-09-2021

Jamie Oliver Boxers: Turns out he is a huge fan of SAXX boxers!

Jamie Oliver on his boxers 'It's like having your b***s cradled by an angel' Jamie Oliver has revealed that he had 'a revelation' and bought all his male staff members SAXX boxers from his new favourite underwear brand. Speaking about the surprising move on Ed Gamble and James Acaster's Off Menu podcast, the famous chef, 46, likened wearing the brand's boxers to 'having your b***s cradled ... Read more

UNDERU
12-08-2021

Joop! New at UNDERU | Not Just Amazing Fragrances

Joop! became a designer label back in 1986 by German fashion designer Wolfgang Joop in Hamburg, Germany. You may already know the brand because of their globally famous fragrance range. However, the brand carries its excellence through their clothing range too. The brand gained worldwide recognition when they developed the first pink fragrance for men. Since then the brand has continued to thr... Read more

UNDERU
12-08-2021

Guess T-shirts | Wardrobe fillers for all-year round

Guess t-shirts are a great addition to our online shop here at UNDERU. First, let's take a deep dive into t-shirts as a clothing item. Men's t-shirts are one of those pieces that literally glue outfits together all-year round. They are so versatile. Dress them up, dress them down. You can really style a t-shirt for any occasion. Therefore, t-shirts that you own definitely need to be high-quali... Read more

UNDERU
10-08-2021

Calvin Klein Boy's Swimwear | Look cool with your kid this summer

Calvin Klein swimwear for boys is absolutely brilliant if you want your kid to look well-dressed and stylish for summer this year. I think every young boy would agree that they want their swimwear to be comfortable, practical and good-looking. In general, all parents would agree. Luckily, the Calvin Klein brand hits all of those spots. Our Calvin Klein boy's swimwear collection is trendy, prac... Read more

UNDERU
10-08-2021

Paul Smith Striped Socks | New-In Socks at UNDERU 2021

Alert, alert! Brand new Paul Smith striped socks are now available for purchase here at UNDERU. Anyone that has ever heard of the Britain based brand Paul Smith knows about their stripes. In fact, their stripes are almost as famous as those of a tiger. The colourful fabrication brings joy to so many peopke around the globe. As always, Paul Smith have not disappointed with their new range made ... Read more

UNDERU
10-08-2021

Emporio Armani Underwear | New-In Staples at UNDERU

Emporio Armani men's underwear is a firm customer favourite here at UNDERU. In fact, after every re-stock the shelves get emptied very quickly. In case you don't already know about the brand, let me throw some knowledge at you. Emporio Armani is a world famous brand that was founded in 1975 by one of the the most influential and celebrated Italian fashion designers Giorgio Armani. Since then, ... Read more

UNDERU
01-07-2021

Versace Swim Shorts | A Catwalk-Worthy Collection

Summer is upon us. But are you really ready for it? Versace swimwear is perfect to help you feel utterly luxurious this summer. Feel catwalk-ready with stunning Versace swim shorts, swim briefs or swim trunks. Find exciting prints, patterns and fabrics as well as simplistic designs and block colours. Our extensive Versace swimwear range here at UNDERU has everything you need to look fabulous a... Read more

UNDERU
01-07-2021

Polo Ralph Lauren Swim Shorts | Class and Quality at UNDERU

Polo Ralph Lauren swim shorts here at UNDERU feature that certain "je ne sais quoi" that you don't always get with standard swim shorts. As mentioned many times before, we absolutely recommend spending that little bit extra for a luxury item. Making sure that what you buy is super high quality and well made so that it lasts a lifetime. As a result you get better feeling clothes whilst saving m... Read more

UNDERU
22-06-2021

DSquared2 Swimwear | Models | SS21 Beachwear

Celebs are always a hot topic, especially when talking about male swimwear models for brands such as DSquared2. In this article I will be showing you the firey hot models sporting DSquared2 swimwear. Take a look at our current DSquared2 range HERE at UNDERU. It may be short and sweet but it packs a real ounch of high quality and unforgettable fabrication that will leave you feeling well and tr... Read more

UNDERU
22-06-2021

Boss Swimwear 101 | Never get a sandy sock ever again!

Boss men's swimwear can be described as "one not to be missed". For a whole list of good reasons - it is simple, stylish, sexy, practical and oh so long lasting. Our range is luxurious and will have you feeling brilliant this summer. Let's let BOSS take the spotlight within this blog post. BOSS Swimwear 101 You may already know that BOSS make some seriously good clothing, but have you trie... Read more

UNDERU
03-06-2021

Tommy Hilfiger Swimwear | Get the Tommy Hilfiger look

Tommy Hilfiger swimwear here at UNDERU is simply magnificent. No word of a lie, the range we chose for you this year is one of our best. You can't deny it. From Tommy Hilfiger sliders, to Tommy Hilfiger swim shorts to Tommy Hilfiger caps. This collection is not one to be missed. Tommy Hilfiger Swimwear at UNDERU. Tommy Hilfiger is a huge global fashion brand representing the true sense of ... Read more

UNDERU
03-06-2021

Bill and Brandon Men's Underwear| Staples to get this summer

Breathable, supportive and flattering. These are the three main features of a good pair of mens briefs. Luckily for you Bill and Brandon men's underwear is most known for their briefs. A man's brief needs to be comfortable otherwise what is the point? I think you will love our Bill and Brandon men's brief range because it is truly stunning. In fact, their briefs are a best seller and there's a... Read more

UNDERU
03-06-2021

Hanro Underwear | Get that Luxury feel you've always wanted.

Switch it up? Be better? Level up? Maybe it is time to take your underwear game to the next level. Hanro underwear is calling your name. Generally, most menin this world have a boring or outdated underwear collection. Why? Because most men like to get the most out of what they already have. Although, what this causes is a ton of missing out. Unforgettable support, super long lasting stretch, g... Read more

UNDERU
03-06-2021

Lyle & Scott Underwear | Be Bold, Bright & Beautiful

We all love a bit of colour in summer. The world literally comes to life. Flowers blossom, trees grow their bright green leaves and people start wearing their favourite pops of colour. People in summer tend to wear lighter clothing such as whites or pastel shades. This colouring really compliments tanned skin and is more likely to keep you cooler on those hotter days. Here at UNDERU we have a ... Read more

UNDERU
03-06-2021

Calvin Klein | The Best CK Top Sellers Here at UNDERU

No one likes to miss out. Especially when you could be missing out on worldwide favourites. Calvin Klein is a super popular brand here at UNDERU. In fact, they might just be our most popular brand to date. There is definitely a reason for this. The brand has been growing in popularity every since its birth in 1968. Generally, the range available is amazing for replacing basics or jazzing up yo... Read more

UNDERU
27-05-2021

Replay Denim Shorts | Is this the most popular summer outfit idea?

Can you actually think of a better outfit in summer than a t-shirt and shorts because I know I can't. Every single man I know relies on a good pair of shorts and a truckload of t-shirts to style themselves in summer. In fact, Replay denim shorts come super high up in the ranking for the best shorts EVER. You really cannot go wrong with a pair of shorts and a good t-short. It is simple, practic... Read more

UNDERU
20-05-2021

Dolce & Gabbana T-Shirts | All about D&G underwear at UNDERU

Dolce & Gabbana has a luxurious range of underwear. Here at UNDERU we have hand picked some stunning products to make up an amazing collection. Our customers absolutely love Dolce & Gabbana and for good reason. In fact, Dolce & Gabbana is sat amongst our top 5 best selling brands. From Dolce & Gabbana t-shirts to men's briefs and trunks to vests. The D&G range is here to im... Read more

UNDERU
20-05-2021

Happy Socks Gift Box | Perfect gift boxes for any man or woman

Are Happy Socks the perfect sock brand for gifting? Maybe. You'll have to take a look for yourself to find out. It is safe to say that a Happy Socks gift box outshines many other gift sets by booming with outrageously fun themes. But, are they 10x better than all of our other brands? Not necessarily. Honestly, it really depends on what you are looking for. Happy Socks really know how to please... Read more

UNDERU
20-05-2021

BOSS Men's Swim Shorts | Sporty Style for Summer 2021

BOSS swim shorts are the ideal swim short for a man who loves a sporty look. As you know, BOSS loves its modern take on current trends. At the moment the sporty look is in. In fact, everyone seems to be wearing sporty style clothing. This post will be outlining our favourite BOSS men's swim shorts picks for 2021. If you want to take a look at our current truckload of a collection then CLICK HE... Read more

UNDERU
19-05-2021

HOM Swimwear | Want To Look Hot This Summer?

HOM swimwear? Yes, you heard that right. HOM do swimwear. This fact may not be as well known as it should be. Our customers are truly obsessed with HOM men's underwear. So much so that once we get out shelves restocked it does not take long for stock to run out again. The reason for that is simple. HOM make great underwear to make men feel great. From HOM men's briefs, to thongs, to boxer trun... Read more

UNDERU
18-05-2021

Sloggi Men's Underwear | Our Range Of Timeless Essentials

Sloggi is one of those brands that just never gets old. They sport a huge range of essential pieces. Sloggi have spent years forming their men's underwear designs and the result is outstanding. Here at UNDERU we are consistently reviving our Sloggi men's underwear essentials range so that our customers can always buy their favourite classics. Sloggi Men's Underwear So, who is Sloggi? I am ... Read more

UNDERU
18-05-2021

Levi's Boxers At UNDERU | A deep dive into the world of Levi's

Levi's boxers have been around for ages. You can find them on our page in some insanely good multipacks. While some are available in packs of two or three, others are available in packs of four. Also, our range includes everything you could ask for in terms of colours and prints. Levi's boxers are bursting with quality and are ideal to be worn for any activity. The Levi's Boxers Brand The ... Read more

UNDERU
18-05-2021

Hom Men's Underwear |Core Hom Products Our Customers Love

Hom men's underwear is a classic here at UNDERU. We love it, you love it, everyone loves it. Why? Because Hom create pants perfect for every type of man. Starting with Hom men's briefs, to Hom men's boxers, to Hom men's Thongs and finally to Hom Men's jockstraps. The best part is that Hom men's underwear is available in a boastful range of colours. We are slowly edging towards the warmer month... Read more

UNDERU
14-05-2021

Paul Smith Swim Shorts | Step out of your comfort zone this summer.

The collection of Paul Smith swim shorts found here at UNDERU is great. The Paul Smith brand is one of our favourite brands when it comes to daring colours and patterns. If you are the type of person to always steer towards block colours when picking swimwear then Paul Smith is a great brand for you to browse. On the contrary, if you hate the idea of wearing a solid pair of swim shorts then Pa... Read more

UNDERU
13-05-2021

Speedo Swim Shorts | The origin of a timeless brand

Speedo swim shorts are one of those brands that can never get too old. Speedos have been around for over a century. Can you believe that? Over the long period of time in existence, Speedo have genuinely perfected their swimwear designs. Each piece is crafted to perfection using designs made specifically for men. Speedo swim shorts here at UNDERU are currently available in a range of styles. So... Read more

UNDERU
13-05-2021

Jockey Underwear at UNDERU | Exceptional Staples Up For Grabs

Jockey Underwear is one of those timeless underwear brands. They never loose touch of what men want. From your favourite staples to more eccentric patterns, Jockey underwear is great for every man. Find in this article reasons why the brand is so loved as well as some of our new-in stock for Spring/Summer 2021. Why pick Jockey underwear? Jockey is a great brand to go for when deciding on n... Read more

UNDERU
13-05-2021

Ted Baker Underwear | New-In Spring/Summer Range at UNDERU

Ted Baker underwear is an investment worth making. In fact, Ted Baker men's underwear has been one of the fastest growing designer brands in the global fashion industry. Founded in Glasgow 1988 Ted Baker started off as a small store which soon expanded into the global favourite we all know and love today. What makes Ted Baker underwear so special? The underwear range by Ted Baker is simp... Read more

UNDERU
13-05-2021

Paul Smith Men's Socks | Luxury Socks + Gift Ideas

Paul Smith Men's Socks are one of our favourites here at UNDERU. We fell absolutely in love with the brand many years ago and clearly our customers have too. Their sock shape and feel is incredible. The sock designs, colours and patterns are simply stunning. Luckily for you, we have hand picked a great selection from the leading English designer Paul Smith men's sock range that our customers a... Read more

UNDERU
13-05-2021

MSGM at underU | Can you ever have too many basics?

Basics are, and will always be, a staple in any mans wardrobe. Staple solid pieces of clothing can be the base for any great outfit. The best part about them is you can dress them up, dress them down and everything in between. So, what classes a piece of clothing as a basic? Lets take MSGM clothing and underwear as an example. The MSGM collection we have hand picked is an ideal array of essent... Read more

UNDERU
11-05-2021

Bjorn Borg Boxer Trunks at UNDERU | Are they hot or not?

Bjorn Borg boxer trunks are in with the top favourites here at UNDERU. So, to answer the question: Are they hot or not? The answer is very easily YES! We have been selling Bjorn Borg for what feels like forever. The brand is well respected, well developed and well trendy. Bjorn Borg underwear just keeps getting better and better. After years and years of practice the brand have perfected to fi... Read more

UNDERU
11-05-2021

Tommy Hilfiger Men's Swimwear | All about the all-famous flag logo

So, according to my research, the famed Tommy Hilfiger logo portrays the American flag in a very aesthetic and clean manner. The blue, red and white colours signify excellence, purity, elegance, and excitement. In fact, the flag logo was developed by the art director and designer George Lois. Did you know that the Tommy logo was so popular that its look has not changed since 1985. The shape o... Read more

UNDERU
11-05-2021

Bill and Brandon | Feel Super Sexy For Spring 2021

Bill and Brandon. We have spoken about this brand before and we are speaking about them again. Why? Because it just needs to be heard that Bill and Brandon underwear is going to become your new favourite underwear this spring. This new range contains a great selection of pants so you will be able to find the best pick for you. Are you trying to feel sexy, suggestive, or saucy? Luckily, this ne... Read more

UNDERU
10-05-2021

Comfyballs Underwear Is Back | New-In Stock for Spring/Summer 2021

Comfyballs underwear is one of the greatest and most comfortable underwear brands out there. This is not just my opinion. Men all around the world boast about the feeling of their junk whilst wearing these pants. They are undeniably comfrtable and once you try these you will never be able to go back to any other type of undie. Why Comfyballs underwear? Why is a great question to ask. Do... Read more

UNDERU
06-05-2021

Tommy Hilfiger Bag | New-In Accessories To Perfect That Summer Look

What makes a summer outfit perfect? The quick answer is you. No, but seriously. How do you create that unforgettable summer outfit that makes people double take? Whilst your main outfit pieces can be "dull" or "plain" the rest of your outfit can bring the flare and style needed for that perfect look. Simplicity is key but its the accessories that will take your outfit up a notch. In this post ... Read more

UNDERU
06-05-2021

Bill and Brandon Underwear | New-In at UNDERU for Spring/Summer21

A new brand? Say what… We are extremely excited to talk about the new brand being introduced this month. If you are sick and tired of uncomfortable pants that constantly need adjusting. Or, if your current underwear drawer is looking a bit worse for wear. Then Bill and Brandon underwear will definitely be a great new pick for you. Bill and Brandon Underwear Who is Bill and Brandon? You m... Read more

UNDERU
04-05-2021

Designer Swim Shorts for SS21 from UNDERU.com

Designer Swim Shorts might have felt irrelevant last year, but we are hoping that 2021 will be the year we can relax on a white sandy beach, cocktail in hand. We hope we are going to be wearing a selection of our fantastic men's swim shorts too. Obviously last year our swimwear collection wasn't too popular, with most people not able to travel internationally. So this year I'm sure most pe... Read more

Emporio Armani Underwear Sale from UNDERU this SS21

Our Spring/Summer stock is arriving online thick and fast.  So what happens with all last season's stock? Well, it goes into our huge Armani Underwear Sale - check it out here... The Emporio Armani Underwear Sale is always a big event at UNDERU. Armani use the very best fabrications and their cut is perfect. Unfortunately this means they have a higher price tag than many other men's underwe... Read more

UNDERU
29-04-2021

Calvin Klein Underwear Sale | Get Great Value For Your Buck - UNDERU

The Calvin Klein underwear sale is currently L I V E! Calvin Klein underwear is a firm favourite here at UNDERU. You just cannot go wrong with their underwear. I mean, they are famous for a reason. Whether you want to replace your old classics or just add to your current collection, we have you covered. Why not have a browse HERE. Reasons that you need our Calvin Klein underwear sale... ... Read more

UNDERU
27-04-2021

Men's Baseball Cap | The necessities you need for summer 2021

Take a look at the past couple of weeks. We have seen rain, shine, snow, hail and everything in between. While that's typical England for you, I see sun in the near future! Whether you have one already or not. Now is the time to be buying a new men's baseball cap. Not only is it important for protection from the sun. But, it is also an essential accessory to take your summer fit to the next le... Read more

UNDERU
22-04-2021

DKNY Men's Underwear for SS21 from UNDERU.com

DKNY men's underwear is one of our favourite new additions to the UNDERU.com family. The iconic brand are always at the forefront of trend led styles. Each season they present a collection of stand-out pieces with bold DKNY branding. Our DKNY underwear collection has multiple designs available, from bright colours to something a little more classic. DKNY really know their fabrications too,... Read more

UNDERU
13-04-2021

Muchachomalo Boxer Briefs | New-In Collection at UNDERU

Muchachomalo Men's boxer briefs have become a firm favourite of ours here at UNDERU. Boxer briefs in general seem to be on the rise in popularity. In this article I will be presenting to you our brand-new collection for Spring/Summer 2021. It is time to get excited because I know for sure that we are. Muchachomalo Boxer Briefs So before I show you the goodies lets take a second to explain ... Read more

UNDERU
29-03-2021

SAXX Underwear | New prints that will ignite your senses

SAXX boxer briefs are a solid favourite of ours here at UNDERU. Our customer are always thrilled with the unique and supportive fit of these boxers. I am sure you already know but in case you do not. Find below three of SAXX boxer briefs trademark qualities. What makes SAXX boxer briefs so great? He has got a good point! Read more here ... “My balls feel warm, protected, soft, and mos... Read more

UNDERU
26-03-2021

Replay T-Shirts | New-In Essentials for Spring/Summer 2021

Replay T-shirts here at UNDERU have been a staple part of our clothing collection. Replay have crafted a wonderful group of t-shirts that are perfect for use during spring and summer this year. Obviously, t-shirts are an essential part of any wardrobe. Therefore, these can be used throughout the entire year. This makes Replay t-shirts great value for money. And, they look great! What Replay... Read more

UNDERU
25-03-2021

Bjorn Borg Boxers for Spring Summer 2021 at UNDERU

Bjorn Borg boxers are a celebration of colour, a fun addition to any men's underwear draw and one to truly be celebrated! It’s often a running joke in the office that Bjorn Borg boxers are where the fashion industry keeps all its colour! Our SS21 collection is an explosion of botanical prints and tropical hues; a style that the Bjorn Borg brand has become well known for. Bjorn Borg Boxers en... Read more

UNDERU
25-03-2021

Top 12 Men's Underwear Brands in the UK

Leading underwear website UNDERU.com can now reveal the best selling men's underwear brands in the UK. Based on sales figures for last month, the UK's best selling underwear for men is Versace, shortly followed by Dolce & Gabbana. And from a quick glance at the below graphic, you can see that the Italian flag dominates the top underwear brands. Golden threads sparkle in no.1 Versace u... Read more

UNDERU
23-03-2021

Paul Smith | Strengthen your slider game this summer!

Paul Smith are well known for their cool colours and patterns. Their footwear uses the same famous details to help you stand out from the crowd. Here at UNDERU we offer a wide range of sliders. Also, if sliders are not your favourite then we have a great selection of flip flops to choose from. Thus, find your perfect summer footwear here at UNDERU. Paul Smith Footwear Paul Smith love the... Read more

UNDERU
15-03-2021

BCI Cotton | What is the fashion industry doing to reduce their waste?

The amount of waste that is produced by the fashion industry is a very scary figure. In fact, cotton alone is deemed the most environmentally damaging crop. Thankfully, companies around the globe are becoming more and more environmentally aware. It is disgraceful to only just be seeing the changes implemented. However, a start is better than nothing. So, business have started to use BCI cotton... Read more

UNDERU
08-03-2021

Muchachomalo Underwear | New brand launch at UNDERU

Now, it is time to get excited. We know that we are. This is a brand launch that we have been dying to launch and the time is finally here. Muchachomalo underwear is most famous in the Netherlands but it has been expanding its audience for years. So, we are proud to be able to provide them to our customers here in the UK and our international customers. What is Muchachomalo Underwear like? ... Read more

UNDERU
04-03-2021

Versace Socks | UNDERU | Why are luxury socks on the market?

Luxury socks have been around forever now and Versace socks are definitely luxury. In fact, prestigious and world famous high-end brands have been making mounds of luxury socks to pair with their existing clothing and accessories collections. Maybe it is so that you can wear the brand from head-to-toe. Or, its so that you can pair the socks with your brand new shoes to showcase their gorgeous ... Read more

UNDERU
02-03-2021

DKNY Boxer Trunks | NEW IN at UNDERU Get yours now!

DKNY Boxer Trunks are an absolute classic. Boxer trunks are designed with a longer leg than your typical brief to offer some extra support and comfort. In fact, the leg length reduces chafing and it is designed to stay down. The elasticated waistband is there to keep your pants up whilst showcasing the wonderful brand that you are wearing. Fabrication of boxer trunks often use a cotton blend s... Read more

UNDERU
24-02-2021

Polo Ralph Lauren Boxer Trunks | Why are they fit for a king?

Polo Ralph Lauren boxer trunks have been around forever. Ralph Lauren was actually founded five decades ago by Ralph Lauren himself. He started his career by making handmade ties in the fashion industry selling them at a showroom in the Empire State Building. Little did he know that his name would grow into the legendary brand that we all know and love today. Ralph Lauren Polo Ralph Laur... Read more

UNDERU
23-02-2021

Tommy Hilfiger Boxers | Hilfiger's place in the world of fashion.

Tommy Hilfiger boxers, briefs and trunks are a huge part of our underwear range here at UNDERU. Hilfiger merges classic colours, high quality materials and expert designs to form underwear collections that always blow your socks off. “We’re about color, we’re about preppy, we’re about classic, we’re about America!” - Tommy Hilfiger Tommy Hilfiger Boxers Our collection of Tommy boxe... Read more

UNDERU
17-02-2021

Calvin Klein Boxers | Reasons Why Celebrities Love #MYCALVINS

As we all know, Calvin Klein boxers have been around forever. But, why are they so popular with celebrities? A simple answer is that everyone loves them. Not only celebrities. Why? Because Calvin Klein underwear is made impeccably. It is crafted to perfection, using high end fabrics and classic designs that everyone needs in their undie collection. Also, they tailor for both men and women so t... Read more

UNDERU
16-02-2021

Happy Socks Disney | How did Disney take over the world?

Happy Socks and Disney partner once again to bring us all a stunning new collection of exciting socks. These socks celebrate the famous Disney characters whilst using Happy Socks' exhilarating use of colour. Happy Socks Disney - SKEAK PEAK So, why is Disney such a legendary brand? Whilst Walt Disney passed away in 1966 his brand still lives on and on. The company Disney is now worth ... Read more

UNDERU
15-02-2021

Paul Smith Boxers for SS21 at UNDERU. Check out our new collection...

Paul Smith Boxers are arriving for SS21 at UNDERU, along with loads of our Spring/Summer collections.  Paul Smith boxers are always a highlight of each season, their gown-up take on men’s underwear  makes them so popular and we always enjoy seeing what each collection holds. First up in our selection is my personal favourite, the Paul Smith iconic multi-stripe boxer trunks.  Their bold styl... Read more

UNDERU
12-02-2021

Calvin Klein Underwear | The Leaders of the Underwear Industry

Men's underwear may not be the most exciting thing to think about. But, thankfully Calvin Klein underwear does the thinking for you. So, why is this the most sought-after men’s underwear brand on the market? Calvin Klein Underwear History Calvin Klein was founded all the way back in 1968 by Calvin Klein and his business partner Barry Schwartz. Later, Klein was described as "the supreme m... Read more

UNDERU
08-02-2021

Happy Socks Monty Python| Spice up your sock drawer

Happy Socks do it again with another incredible collection. Happy Socks Monty Python style. These socks are undeniably brilliant and if you loved the TV show you will giggle at the sight of these goofy socks. "There are a great many people in the country today, who through no fault of their own, are sane." - Monty Python's Flying Circus Monty Python were a British surreal comedy troupe... Read more

UNDERU
02-02-2021

Lyle & Scott Shirts | PLUS New Arrivals here at UNDERU

Sometimes, it is important to be reminded of classic brands that have not stopped their brilliance. The famous Lyle & Scott shirts live on. United By Style Lyle & Scott British Open Championship winner Greg Norman - 1986 Lyle & Scott is a Scottish knitwear brand founded in 1874, famous globally for its golfing knitwear during the 60s. Now, the brand has adapted and crea... Read more

UNDERU
28-01-2021

Armani Boxers: Armani really is the underwear brand to invest in.

Rolling through our AW20 highlights, today’s post is dedicated to our fantastic Armani Boxers collection. Armani Boxers need no introduction. The multi-million pound fashion house always cater for classic minimalist amongst us.  Armani’s main-line collection this AW20 includes their New Icon style, a timeless style that was an instant sell-out. Their Eagle logo with pops of bold colour. The... Read more

UNDERU
21-01-2021

Happy Socks that will ROCK YOUR WORLD | Queen

Happy Socks as we know it does not disappoint when trying to bring some excitement into your mundane sock drawer. However, I bet you did not know that you could be wearing Happy Socks QUEEN right now. Happy Socks have designed this collection with meticulous details, stunning colours and extraordinary prints. You can get your hands on our boastful collection by visiting our online store - Unde... Read more

UNDERU
14-01-2021

Replay Shirts | Fundamental Tips To Do Casual In Style

REPLAY Shirts... Who designed them? Where did they come from? How can you get some? Here at UNDERU we offer a huge collection of REPLAY casual wear that will crank your style up a notch. We are advocates for dressing up or down pieces of clothing to get the most wear out of them. Not only does it save money, but it also gives your clothes the spotlight it deserves. Replay Clothing | Whe... Read more

UNDERU
12-01-2021

HOM Underwear | A comfy and colourful style for 2021

HOM is a popular brand born in Southern France, 1968. The brand puts of deep focus on the needs of its wearers. Each piece of HOM underwear, clothing, pyjamas and swimwear is designed with care and created with specific details to maximize comfort and durability. HOMMesh Micro Stretch Boxer Trunk, Black CODE: 15177 What is HOM? HOM underwear and the rest of their collection here at ... Read more

Versace Pajamas collection for Spring/Summer 2021

Versace pajamas are a once in a lifetime purchase. They are the ultimate in men's loungewear that will make you feel amazing each wear. A perfect investment that is trans-seasonal, and one that you will pull out year after year. The ultimate in loungewear, after all, 2020 will forever be the year that we spent most of our time in our pjs… The A-list have always chosen Versace Pajam... Read more

UNDERU
29-12-2020

MSGM Underwear | Boost Your Basics here at UNDERU

It is the end of a hard year and starting your spring cleaning early for 2021 may be the best thing you can do. Not only is it a great way to improve your life but it also sets a positive tone for the rest of the year. A wardrobe clear-out may not sound like the most fun activity to complete. But, with all the extra time we all have now, what are you waiting for? MSGM underwear may be just wha... Read more

UNDERU
15-12-2020

Versace silk pyjamas: The ultimate in loungewear

Versace silk pyjamas are a once in a lifetime purchase. They are the ultimate in luxury loungewear that will make you feel amazing each wear. A perfect investment that is trans-seasonal, and one that you will pull out year after year. The ultimate in loungewear, after all, 2020 will forever be the year that we spent most of our time in our pjs… The A-list have always chosen Versace silk pyja... Read more

UNDERU
15-12-2020

Versace men's socks: A style symbol in their own right?

Versace men's socks are fast becoming one of our favourite ways to wear the cult designer. Once socks were just that, socks. Then in the early 2000s, novelty socks became popular. They were adorned with rainbows or animals and showed the world you weren't a boring type of guy. Then they became somewhat un-cool (were they ever cool?!); more of a "boring Uncle at Christmas" kind of trend, some... Read more

Versace Scarf: The perfect way to keep cosy this Winter

A Versace Scarf is probably one of the smartest wardrobe additions you can make for Winter. It might be below zero outside, but that doesn't mean you have to sacrifice on the style front. The humble men's scarf will obviously keep you cosy, but add in one of the most famous designers on the planet, and you have a simple but effective way to elevate any outfit. We carefully selected our Versace... Read more

Shop our huge designer men's loungewear collection this Winter from UNDERU.com

So it looks like we will be spending the foreseeable future in our Men's Loungewear. While we are about to embark on lockdown two, we thought it might be time to think about upping our game in the loungewear department. During the first lockdown we realised that not only does getting dressed help us professionally, but also mentally. This time around we are going to keep our loungewear ju... Read more

Mens Slippers: Get cosy this Winter in our new cosy slippers for AW20

Mens Slippers; some might say they are the perfect gift for the man that has everything. A toasty pair of mens designer slippers is the one piece of footwear almost every man owns, and would gratefully receive come Christmas. They are the definitive footwear pleasure at the end of a long day or, if like us, you are working from home, probably the only piece of footwear you are currently wearin... Read more

Puma Men's Underwear for Autumn/Winter 2020 from UNDERU.com

Puma men's underwear is a new brand for us at UNDERU. With an emphasis on sport and performance underwear, at a reasonable price. Puma are fast becoming one of our go-to sport performance underwear brands. Puma men's underwear Brand History Currently, Puma is the third largest sportswear manufacturer in the world. In 1924, Rudolf and his brother Adolf Dassler had jointly formed the compan... Read more

SAXX Underwear - My Green Pants |Plastic Bank Charity Boxer Brief

SAXX Underwear did what??? Yes Sir/Madam. We love to hear when more and more brands start taking part in helping our planet. It is no secret that it is well overdue for us to be fixing the huge environmental issues that our planet is facing. In fact, the future of our world relies on people making changes like the changes made by SAXX. You can join in by doing your part! Every little does he... Read more

French Connection Underwear for Autumn 2020 at UNDERU.com

Our Men's French Connection men's underwear is now in our huge end of season sale French Connection underwear shot to fame in the 90's with their slogan t-shirts emblazoned with various cheeky FCUK messages. From "FUCK plastic," to "too busy to FCUK," they thought of it all. French Connection then went onto produce cult-like collections each season; their menswear collection being at the fo... Read more

Men's Swimwear Sale: Grab a bargain piece of men's designer swimwear

Our Men's Swimwear sale has started and so has a very wonderful Indian Summer here in the UK. So, what better time to grab a bargain and splash out on some luxury men's designer swimwear? This year our sale is extra packed with fantastic designer pieces; with so few people travelling this year, many designs that always sell out (hello Versace and Armani) are still in stock, and better yet...th... Read more

UNDERU
09-09-2020

Men's Sale Underwear: Grab yourself a bargain in our new season sale

Fancy grabbing a bargain in our Men's Sale Underwear section? Our underwear sale is chock full of designer underwear at a fraction of the usual cost. So whether you are looking for a classic piece to add to your underwear draw. Or a splash of colour with a trend lead piece, we have everything you could want. Men's sale underwear time is always a great opportunity to pick up something that is u... Read more

UNDERU
04-09-2020

Franks Swimwear: For Men who know how to have fun in the sun...

Franks swimwear was born out of the famous beach culture of Australia. Known for their fun Summer evoking prints, Franks swim shorts have gone from strength to strength the past few seasons. Now with the launch of their 100% sustainable collection; and with their beach ethos as; "Swimwear made for those who like to have fun; and are not afraid to stand out from the crowd". We think you'll be h... Read more

TOMMY HILFIGER Underwear and more | NEW! Spring Summer 2020

Tommy Hilfiger have really done it this time - they never disappoint. Find on our website underu.com the whole new Tommy Hilfiger Underwear, Swimwear, Tracksuits, T-Shirts, Accessories & Kids range for Spring/Summer 2020. We have been working with the brand Tommy Hilfiger for years and years due to their outstanding approach at apparel. Famous for their blue, red and white combos they ha... Read more

FRANKS|Print Swim Shorts: It is time to make a change this summer

Before we talk about print swim shorts we must start at the beginning. Global warming You may be wondering how print swim shorts have any relation to this topic. Please bare with me - I promise that its worth the read. Unfortunately, the increase in environmental damage is continuing to peak as we speak. Luckily, people are becoming more and more aware of the destruction that humans... Read more

BOSS Underwear & Swimwear Spring Summer '20 | New-in BOSS

The promise of brighter days are on their way, as we welcome our brand new SS20 BOSS swimwear & underwear collection. We are so excited to share with you the fresh new styles and essential pieces now available for getting out and about . Find below a snippet of the new-in bits and bobs that you can finally get your hands on... BOSS Underwear More BOSS underwear can be found on our p... Read more

UNDERU
20-08-2020

SAXX boxers: Jamie Oliver is the newest celebrity fan!

And it all started with a follow on Instagram…here's the story! We have been raving about SAXX boxers for years, so it's wonderful to see they are getting the recognition they deserve; and what better recognition than that of A list celebrity chef, Jamie Oliver. I must admit when this dropped in my inbox I was sceptical. I wasn't even sure Jamie Oliver ran his own Instagram account, but I've... Read more

Swimwear - Then and Now - What has changed?

Has swimwear always been around? The short answer is NO. How did we go from bathing in the buff to underwear to swimwear...? Swimming in the nude sounds pretty freeing to me.. Why do people even bother with swimwear? Well, there are actually no rules outlawing skinny dipping here in the UK. However, it is often frowned upon in society. If you choose to let yourself loose you could find y... Read more

UNDERU
03-08-2020

Hanro boxer shorts: The men's underwear of choice for 2020

Hanro boxer shorts have the philosophy that less is more. In fact for the whole of HANRO of Switzerland, understatement is both a fundamental value and a claim. Less, but only the best of everything - this is how the brand can also be characterised. Care in every detail: the high quality of the materials used, the perfection of the cut, the care in the processing and the elegance of the pieces... Read more

UNDERU
20-07-2020

BOSS swim shorts competition - win any pair of Hugo Boss of your choice

BOSS swim shorts are a firm favourite at UNDERU, and are consistently featured in our top 5 swim shorts brands every week. We believe we have the large range of BOSS swimwear anywhere in the UK, and we currently stock a massive range of 48 different styles (and that does not even include our 15-strong range of HUGO swimwear)... please let us know if you anywhere with a better range than us!! ... Read more

HUGO underwear x Liam Payne: An Inside Look At His Celebrity Style.

"I think I would define my style as quite laid back and just things that go together quite simply rather than over complicating things and detracting away from yourself." - Liam Payne during HUGO underwear interview 2020 Is your wardrobe starting to look dated? Does Liam's statement sound like your fashion sense? Pieces in our HUGO underwear range could be the essential staples that you ar... Read more

UNDERU
02-07-2020

Boys Designer Underwear for 2020 from UNDERU.com

We started stocking Boys Designer Underwear a few years ago and knew it was a smart move. The market since then the market has gone from strength to strength. Along with designer childrenswear, Boys Designer Underwear is big business. And it should be; new customers are constantly being born and existing ones rapidly grow out of, lose or ruin their favourite clothing. The UK kidswear mark... Read more

UNDERU
30-06-2020

Men's Pants: Are Men Really That Pants at Buying Pants?

A report in The Daily Mail this week has found that the average British Male buys new Men's Pants once every five years. The study concluded that men don't usually buy pants, generally relying on receiving them as gifts from their partners or parents on special occasions. With some men even hanging onto their perished pants for more than a whopping 20 years! Furthermore, more than two in five ... Read more

UNDERU
21-06-2020

Vivienne Westwood Underwear from UNDERU.com

We discovered Vivienne Westwood Underwear last year and decided we had to bring it onto the site ASAP. Westwood needs no introduction, her designs are almost a British Institution. Vivienne Westwood Underwear designs are unique in that each design encompasses the brand wholeheartedly. It's unusual to find such a high-end designer that has paid so much attention to each part of of the design pr... Read more

Tommy Hilfiger Swimwear for 2020 at UNDERU.com

Tommy Hilfiger Swimwear is always a highlight in our men's swimwear collection. Their designs always symbolise the brand and each piece is distinctive 'Tommy'. Year on year the brand become more and more popular; constantly reinventing themselves and keeping their designs fresh and current. This season Tommy Hilfiger's swimwear collection is in their true preppy, college style. Tommy Hi... Read more

UNDERU
09-06-2020

Underwear for Fathers' Day 2020 at UNDERU.com

We have plenty of Underwear for Fathers' Day this year. Happy Socks, Paul Smith and Lacoste have all produced some fun designs that are perfect for your dear Dad. Whether your Dad's idea of Underwear for Fathers' Day is colourful socks (hello Happy Socks). Perhaps your Dad is a little more sedate with his choices? (hello Ted Baker); we have something for every special Dad out there. The... Read more

UNDERU
06-06-2020

Pride Underwear for Pride Month 2020 from UNDERU.com

Pride underwear is a great fun way to express yourself during the traditional Pride month of June. With so many designers now celebrating Pride with fun colourful designs and always the iconic pride rainbow. Pride is a time of celebration for the LGBT community worldwide. And every year, cities all around the world organise month-long festivities to commemorate and support sexual and ge... Read more

Milan: The Fashion Capital of the World

Starting off, which cities are fighting for the title of 'The Fashion Capital of the world'? Milan Paris New York London Which city do you think is the fashion capital? It is really up to personal opinion when deciding which city should take the lead. Lets start with Paris... Paris’s fashion industry, as you probably already know, is a deep-rooted aspect of French c... Read more

UNDERU
27-05-2020

Men's Designer Flip Flops for summer from UNDERU.com

Men's designer flip flops. What were once a purely practical piece of footwear, has now been propelled into a league of it's own. The humble men's flip flop is now a fashion piece in their own right. Perhaps it could be the current fashion towards pool slides, which are now more popular than the classic men's flip flop, especially with the younger consumer. Here at underu.com we still love the... Read more

UNDERU
26-05-2020

Lacoste Men's Swim Shorts at underu.com for SS20...

Just arrived online for SS20 are our Lacoste Men's Swim Shorts. We started working with Lacoste last year and since then brand has gone from strength to strength here at UNDERU. Although we can understand why; Lacoste swimwear is classic and sophisticated - perfect for making the everyday that little more special, and don't we all need at bit of that at the moment? Whether you are on the beach... Read more

UNDERU
13-05-2020

Hype T-Shirts are back. SS20 has already sold out once so be quick!

Hype t-shirts arrived at UNDERU.com only a matter of weeks ago and they have already proved so popular. Hype t-shirts are really 'THE' go-to look this summer. We are really thrilled to have this new brand on-site, especially with Hype giving back so much during the current COVID-19 epidemic. Hype launched the HYPE CARES foundation to support global charities via creative fashion. Desi... Read more

UNDERU
21-04-2020

Hype boys t-shirts; fun, colourful and unique. Shop our boys collection

New to UNDERU.com Hype clothing Hype boys t-shirts have, in just under two years, gone from selling printed T-shirts from a bedroom to processing hundreds of website orders a day. They now produce sweatshirts, backpacks, hats and leggings. All stocked in Topman, Topshop, Footasylum and Asos. Worn by everyone from One Direction to DJs. Established in 2011, HYPE. began as a self-fund... Read more

Men's baseball cap | Why you should be adding one to your wardrobe...

When was the men’s baseball cap invented? Out of no surprise, this type of hat was invented as a sun visor to wear whilst playing baseball. The men's baseball cap was derived from earlier hats that were popular in the late 19th century. Such as the “deerstalker”. As you can see below this is a funny looking hat which was composed of two stiff visors and was typically worn during hunting. Su... Read more

UNDERU
07-04-2020

Sexiest Male Underwear Models in the world right now...

We spend a lot of time looking at male models in their underwear, so we have considerable expertise in the new, and old, faces that crop up in each campaign. We have also become fantastic at remembering the campaigns of old, that sometimes catapulted model's careers. I guess that's what happens when you have been in the men's underwear business for the last two decades. Anyway, without further... Read more

Hugo Boss: Its development over the decades

Lets take it back to 1924.. Hugo Ferdinand Boss founded his own clothing company which is commonly known as HUGO BOSS today. This company featured staple general purpose clothing items such as shirts and jackets. Eventually, this lead to a broader range including raincoats, work clothing and sportswear. As we all know the brand Hugo Boss is now hugely popular for its casual sportswear. ... Read more

The Rugger Polo Shirt Stripes by GANT at UNDERU.COM

GANT After being founded in 1949 by Bernard Gantmacher, an inspiring international clothing brand was born. GANT have carried their bold use of colour throughout the decades by experimenting, implementing and designing different pieces in their fashion range. In fact, during the 1950s colour explosion the brand GANT truly blossomed. 23 years of creativity later, the absolute classic Rugger ... Read more

Bjorn Borg Underwear: A Rather Extraordinary Man

Are you ready to be impressed? Some people are good at cooking. Some people are good at singing. Some people are good at running. How about being so good at tennis that you beat all of Sweden’s top junior players at just 13 years of age. Before the internet was even invented Bjorn Borg had won 41 singles matches and 5 championships in a row, a record that had never been previously set. T... Read more

UNDERU
29-03-2020

The Mens Loungewear Edit...

The Mens Loungewear to sport while you're working from home... Our homes have suddenly turned into so much more than the traditional sense. They are now offices, schools, gyms; and a place where we dance around the kitchen on the House Party app on a Saturday night (just me?!). While your 10 year old tee and greying jogging bottoms where once acceptable, now, with all the video calls (wheth... Read more

UNDERU
25-03-2020

Scotch & Soda Boxers from UNDERU.com

Scotch & Soda Boxers have been on our radar for a while. The Scotch & Soda brand is always associated with classic styles made in the highest quality fabrics, and their underwear is held in the same regard. Unlike so many other brands, their men's underwear is designed and manufactured in house. ‘‘Scotch & Soda loves to make great garments that suit every individual. We want peop... Read more

Sexy Mens Underwear modelled by Ronaldo for Armani

I was doing some of my usual searching across the internet for Sexy Mens Underwear (tough job, but someone has got to do it!) When I saw an old video post from The Washington Post that we were mentioned in. I'm all for taking joy in the small things at the moment. Ronaldo in a pair of sexy mens pants is just that, pure escapism... https://youtu.be/cToDejQl4P4 If you are planning on spe... Read more

Men's Designer Swim Shorts for SS20, from Versace to Armani

We understand Men's Designer Swim Shorts might not be at the forefront of our minds, given the current panic around Coronavirus and travel. But it's nice to have a little break from all the terrible news and look to something cheerful and fun. So we thought a little SS20 Men's Designer Swim Shorts post was in order. We always love taking delivery of our new season pieces. Spring/Summer is a... Read more

Coronavirus: even buying men's designer underwear online is curfewed

Everyone needs underwear. Men increasingly like to look good. And once men have found what they like they stick to it. So for UK online retailer UNDERU.com selling men's designer underwear online, the past few years have been good business. More sales, more customers, more underwear brands. A self-enforcing circle of business growth. That was until the full scale of the epidemic outbreak of... Read more

UNDERU
11-03-2020

Men's Swim Shorts for SS20, from Versace to Armani

We understand Men's Swim Shorts might not be at the forefront of our minds, given the current panic around Coronavirus and travel. But it's nice to have a little break from all the terrible news and look to something cheerful and fun. So we thought a little SS20 Men's Swim Short post was in order. We always love taking delivery of our new season pieces. Spring/Summer is always a highlight ... Read more

UNDERU
05-03-2020

Men's Jockstraps, or Men's cup, whatever you call them, here is the 411

Once the purpose of Men's jockstraps was primarily for sport. Fast forward to 2020 and jockstraps are in every underwear designer's collection. If you aren't sure exactly what a jockstrap is then let us enlighten you... Men's Jockstraps (also known as a jock, strap, cup, supporter, or athletic supporter); is an undergarment for protecting the testes and penis during cycling, contact sports o... Read more

UNDERU
07-01-2020

Paul Smith Underwear; The brand to know about...

Paul Smith underwear is making a name for itself, and for all the right reasons. It is often the case that a huge global menswear label, like Paul Smith, forays into underwear with just their name behind them. They might outsource their product and let's face it, it isn't quite as good as it should be. This really isn't the case for Paul Smith underwear, they are quite a recent brand for us.... Read more

UNDERU
17-12-2019

D&G Underwear lovers...Loyalty Offer 25% off Dolce & Gabbana

D&G Underwear really is the 'King' of underwear. So it's no surprise their new branding is just that. Over the years there have been many a famous campaign with D&G boxers in it, and the classic styles have hardly changed much over the years either. Testament to their ethos of luxury men's underwear. This season Dolce & Gabbana have featured 'King' on their new waistband, a bol... Read more

Paul Smith Socks: The Ultimate in luxury from a British Fashion Icon

Paul Smith Socks are probably my favourite of all time, there I said it. I guess in the underwear game having a favourite is like admitting you have a favourite child. Not very appropriate. The great thing about designer socks is that they are an instant and super cheap way of buying into a high-end brand. Especially with a look that is as iconic as Paul Smith. Paul Smith Socks' iconic mul... Read more

Christmas Underwear, it's time to dig out those Christmas pants!

If Christmas jumpers aren't really your thing, how about Christmas Underwear? It's probably a much easier way of getting into the Christmas spirit than having Father Christmas emblazoned across your chest. Christmas Underwear actually is the perfect accompaniment to the most wonderful time of the year. The time we can all say 'f**k it' it's Christmas and eat another mince pie, so just *might* ... Read more

UNDERU
29-11-2019

Boy's Underwear 3-for-2 on all multi-pack orders ALL WEEKEND

Here at UNDERU, we have a huge selection of Boy's Underwear. Whether your little chap prefers Gant, Calvin Klein, or Bjorn Borg we've got you covered. Boy's Underwear is now one of the fastest growing parts of retail. With the trend for matching older siblings and Dads hugely popular, and teen boys getting more and more conscious of what they are wearing, it's no wonder. What was once a rar... Read more

Bjorn Borg Underwear is 3-for-2 with our amazing Black Friday promotion

Bjorn Borg Underwear is a firm favourite here at UNDERU, it's often a running joke here that it's where the fashion industry keeps all its colour. Our collection here at UNDERU is an explosion of colours and prints with sporty styles; a fusion that the Bjorn Borg brand has become well known for. Choose from our latest range of Bjorn Borg trunks, underwear and colourful Bjorn Borg swim shorts... Read more

UNDERU
26-11-2019

Men's Black Underwear. Black Friday is Here, check out our deals...

Black Friday Deals Week... Black Men's Underwear Day OneCode: BLACK1 20% off all Men's Black Underwear Combining nostalgia for my own childhood with some great contemporary Black Friday deals, we promise to bring you a whole week of stunning deals and offers at UNDERU.com. I hope that some of you, like me, were great fans of Jim Bowen's Sunday evening entertainment show. And if not, wel... Read more

UNDERU
22-11-2019

Men's Socks. Stuck what to buy him for Christmas? Look no further...

Men's Socks. Is there a better present for the guy that has everything? Most of the men I know wouldn't ever consider buying themselves a pair of socks, and will gladly wait until Christmas to sock up (sorry!). Over the last few years Men's Socks have become not just a necessity, but a stand-alone fashion statement. Just look a brands like Happy Socks who recently sold their business for 7... Read more

UNDERU
21-11-2019

Happy Socks Advent Calendar Competition

Win THE Men's Socks Advent Calendar of 2019... Our Happy Socks Advent Calendar has flown out the door this year, and we aren't surprised. Adult Advent Calendars are fast becoming a huge trend each Christmas. Gone are the days when you opened a cardboard picture of Father Christmas, now there are a whole host of amazing ways to count down to the big day. For anyone that loves men's socks th... Read more

UNDERU
13-11-2019

Odd Sock Day 2019. Buy your Mismatched Men's Socks...

WHAT IS ODD SOCKS DAY? Odd Socks Day forms part of Anti-Bullying Week. It is a chance to celebrate that we are all unique. Simply wear your odd socks on Tuesday 12th November. Millions of children and adults will be taking part across the country. Our Polo Ralph Lauren socks are perfect for Odd Sock Day, they have a cute bear on one and a classic Ralph Lauren crest on the other - the best ki... Read more

UNDERU
24-09-2019

Brand Focus: Scotch & Soda

  Each month we introduce one of our brands to you. This month we have the pleasure of introducing Scotch and Soda. Scotch and Soda first opened it's doors in 1985 in Amsterdam. Primarily manufacturing premium and upmarket men's clothing, women's clothing under the brand Maison Scotch, boy's clothing under Scotch Shrunk, girls' clothing under Scotch R'Belle, denim and urban products under ... Read more

UNDERU
06-09-2019

Get Beckham’s Latest Holiday Look with Versace at UNDERU

The Beckham family has been enjoying a spot of downtime on a relaxing yoga retreat in Italy last week, but it’s David Beckham’s choice of swimwear (among other things) that’s been capturing the attention of fans more than anything else. Image: Instagram Image: Instagram Sporting two of the latest and most popular pieces from the Versace swim shorts collection, Beckham has been sh... Read more

UNDERU
27-08-2019

David Beckham wearing Versace swim shorts

David Beckham is currently off on a summer break in Italy with wife Victoria and their four children and has been sporting various Versace swim shorts throughout the trip... His wife Victoria has been documenting their trip this week and David has been seen wearing two of our most popular styles of Versace swim shorts. In a string of videos and snaps posted, 44-year-old ex-pro footballer David ... Read more

The hottest male underwear models on Instagram right now...

Instagram is a plethora of photos of topless male underwear models, but these are among some of our favourites here at UNDERU... Whether they are helping those less fortunate, or posting frivolous photos on a beach in Thailand - these are the male underwear models we love to follow on the gram... Chris Garafola About Instagram star and model who went viral after treating his sister with down sy... Read more

UNDERU
15-08-2019

Cristiano Ronaldo Underwear, CR7

Klopp wore Cristiano Ronaldo underwear and left Liverpool stars in stitches during Liverpool 2018 Champions League final team-talk Jurgen Klopp had his Liverpool players in stitches after he showed off his Cristiano Ronaldo pants during his team talk ahead of the 2018 Champions League final. The Anfield side were about to take on Ron's Real Madrid in Kiev when the German was preparing ... Read more

UNDERU
01-08-2019

The 5 best pairs of men's underwear this Summer

With Summer in full swing, men's underwear needs to work that little bit harder... Men's underwear comes into it's own in the Summer months. Fabrications and fit are emphasised more than ever. If it didn't feel comfortable when it's 15c, then it sure as hell isn't going to when it hits 35c and you're stuck on the underground for an hour. We've complied a few key underwear pointers, to keep you ... Read more

UNDERU
08-06-2019

Father's Day 2019 - Splash out on your Dad this year - Best 12 swim shorts to buy for your Dad

It's Father's Day on the 16th of June here in the UK, and the perfect time to treat your Dad to a little something special.  Our series of Father's Day 2019 blog posts include boxer trunks, swim shorts and socks; basically everything your dear Dad would love to receive ;-)  So if you want to make your life easy read on...In the last of our Father's Day posts, we feature our favourite men's swim... Read more

UNDERU
06-06-2019

Father's Day 2019 - Top 10 sock gift sets for your Dad

The gift that every Dad wants to receive for Father's Day 2019...socks! Our top 10 sock gift sets for your DadIt's a well known fact that once a man becomes a Father, something genetically changes and he absolutely loves to receive a pair of socks for any celebration. So the one day in the year when your Dad should be King (aka Father's Day), there is only one gift you need think of...yes that'... Read more

UNDERU
04-06-2019

Father's Day 2019 - 12 great boxer trunks for your Dad

It's Father's Day on the 16th of June here in the UK, and the perfect time to treat your Dad to a little something special.  Our series of Father's Day 2019 blog posts, includes boxer trunks, swimwear and socks; basically everything your Dad would love to receive ;-)  So if you want to make your life easy read on.First in our series of posts, are men's boxer trunks... Boxer trunks are the perfe... Read more

Gay Pride Underwear

Glitter? (check), short shorts? (check), tank top? (check), gay pride underwear? (look no further)...With pride month about to kick off at the beginning of June, and Taiwan becoming the first country in Asia to legalise same sex marriage; there is no better time to go all out with your pride underwear choices and celebrate this special month.Every gay man should have at least one pair of gay pr... Read more

UNDERU
09-05-2019

Men's Designer Swimwear for SS19

Rumour has it the sun is going to make an appearance soon. So we thought it time to introduce you to our favourite men's designer swimwear this season... We all have favourites, and Men's Designer Swimwear is no different. Everyone here at UNDERU.com has different taste, so our edit is hugely diverse - but hopefully that makes for an interesting collection.Kicking off, are one of our best-selle... Read more

UNDERU
25-04-2019

Saxx Underwear is your answer to underwear chafing

With the Summer fast approaching and underwear chafing an issue for many men, Saxx Underwear has the answer... SAXX’s heritage of revolutionising underwear goes back 10 years. In 2006, Trent Kitsch was on an Alaskan fishing expedition and after spending hours in a cold, clammy ocean suit he knew there had to be a better way to protect his package from chafing. A former baseball player, he imag... Read more

UNDERU
09-04-2019

Hugo Boss socks giveaway

A whole weeks worth of Hugo Boss socks for you AND a lucky partner... Win a weeks supply of Hugo Boss socks for you and your partner.  Simply tag your chosen friend in this image on our Instagram page, and both be following us with a chance to win.  The winner will be announced on the 26th of April and tagged on our Instagram account.Open to UK residents only    Read more

UNDERU
04-04-2019

Our favourite Men's Underwear for SS19

Ok, ok...So the title of this post might be a bit misleading if you're in the UK.  It snowed in London on Tuesday and here at UNDERU the heating is still on full.  BUT Spring is in the air, and it's made even more exciting by the amazing array of SS19 designer underwear that has just landed online.  We haven't held back this season, there is floral, ice cream, tropical, palm and even some parro... Read more

UNDERU
21-12-2018

Why Men's Underwear is always the perfect gift this season

There is almost a rite of passage receiving men's underwear for Christmas - a way of kicking off the New Year right. Ironically this time of year buying gifts for yourself isn't always easy, so what better way to make someone's Christmas than to buy them some new underwear. Underwear wasn't always a luxury item, more of a necessity (well I guess it still is!). Originally they served to lessen ... Read more

UNDERU
29-11-2018

Men's Underwear and Small Business Saturday this 2018

 Support Small Business Saturday – up to 25% off all men’s underwear orders this weekendAs a small business ourselves we are proud to support Small Business Saturday, which exists to support, inspire and promote small businesses. Here at UNDERU our relatively small business size helps us to be more in tune with our market selling men’s underwear and helps us to respond to our customers with gre... Read more

UNDERU
22-11-2018

Men's Underwear this Black Friday

Love it or hate it, it's Black Friday.  Shop our men's black underwear discount...We don't need to introduce Black Friday to you, and we are sure you have heard enough about it - so we will keep it quick.  Here at UNDERU we are offering 20% off all black underwear, all weekend.  Simple.  Just use code BLACK20 at checkout.  Here are just a few of our favourites, but shop the entire black underwe... Read more

UNDERU
20-11-2018

Men's underwear & gifts for him this Christmas

Our 2018 men's underwear gift guide is here...It's the most wonderful time of the year (again!).  Whether you're a believer or not, here at UNDERU we pride ourselves on offering a great range of men's underwear and gifts for him. Be it underwear from Calvin Klein, Emporio Armani or Dolce & Gabbana, swim shorts from Hugo Boss or Ralph Lauren, polo shirts or pyjama sets from Gant, or socks fr... Read more

UNDERU
07-11-2018

Men's Gloves & Scaves of AW18

Get Winter ready with our selection of men's gloves & scarvesAfter a rather mild Autumn in the UK, it finally feels like time to don our winter clothes and dig out the gloves and hats.  This season has seen some fantastic winter warmers drop at UNDERU, from designers such as Gant, Tommy Hilfiger and Ted Baker.  As always we have made a small edit of some of our favourites, whether they are ... Read more

UNDERU
29-10-2018

Our favourite men's underwear for AW18

Welcome to our Autumn / Winter 2018 men's underwear selection.  It's been a cracker of a season, and, even if we do say so ourselves one of our favourites to date; from bold winter florals at Bjorn Borg to plaid at Gant - we have something for everyone.There have been a few styles that have particularly caught our attention, so we thought a seasonal round-up would be in order.  First up are the... Read more

Ted Baker Swimwear SS18

With Summer finally making an very sudden appearance in the UK we have been struggling with what to wear each day.  Being Brits we aren't used to such balmy temperatures in early May (well in fact ever).  Enter Ted Baker swimwear...Their collection of fluro brights and tropical prints are a one-stop Summer shop.  Some of our favourites include this Ted Baker palm tree print t-shirt which would ... Read more

UNDERU
17-04-2018

Focus on...Replay Men's T-Shirt

Our favourite men's Replay t-shirt...Replay were established in 1981 and they have since become one of the leading international companies in the denim sector.  One of the best-selling casual wear clothing brands, Replay are based in Asolo, Italy and they create, promote, and distribute men's, women's, and children's casual wear, along with accessories and now footwear.  Replay takes its name f... Read more

UNDERU
08-04-2018

Men's Swimwear this SS18

Our favourite new men's swimwear...It looks like Spring may have finally sprung in the UK, and here at UNDERU we are taking the opportunity to get our men's swimwear sorted for Summer by adding a few new items to our collection.We have something for everyone this season, be your men's swimwear style classic or contemporary.  These are a few of our favourite pieces...These Versace Goldfish Print... Read more

UNDERU
27-03-2018

Levi's Socks...The unlikely return of the sock this Spring/Summer

Levi's Socks, the shortcut to your SS18 wardrobe... One of menswear's most loathed items is making a comeback. But before you recoil in horror, it's worth remembering that white socks weren't always the mark of a style pariah - and today some of the coolest men in the world are pulling them on once again. In a recent poll taken by Esquire – white socks were voted, alongside ultra deep V-necks,... Read more

UNDERU
19-03-2018

Levi's Underwear for SS18

Levi's underwear at UNDERUProving that they don't just make our favourite jeans, Levi's give pretty amazing men's underwear too.  While we know they may not be the first brand you think of, bare with us...after all we know men's underwear better than anyone.First up on our Levi's underwear 101 is fabric composition...each pair of boxers are fabricated from a super soft cotton elastane blend for... Read more

UNDERU
13-03-2018

Our Favourite SS18 Men's Underwear

It's big drop week at UNDERU, with loads of our SS18 Men's Underwear collections going online.  Here are just a few of our favourites....First up these bold Versace briefs. Incorporating a new waistband this season, with a slightly more neutral colour palate, these Versace briefs still pack a bold punch but in a more subtle way. Next our classic Versace boxers, these remain the same for SS18, b... Read more

UNDERU
02-01-2018

Men's underwear sale picks

Our men's underwear sale is now live...It's time for our huge Winter men's underwear sale.  Every year it's the perfect time to take stock of your current underwear and update/replace where appropriate.  It's also a great time to buy those more special and expensive pieces that you may have not considered before a nice big discount.We have put together a small edit of our favourite pieces that ... Read more

UNDERU
08-12-2017

Hugo Boss Swimwear at UNDERU.com

Hugo Boss Swimwear have all your Winter sun wardrobe requirements...Hugo Boss are known for their paired back elegance and superior attention to detail.  They are a brand associated with luxury and good taste.  What we didn’t know about Hugo Boss, was that they have practicality down to a fine art too.  It’s not often that style and practicality are mentioned in the same sentence, but Hugo Boss... Read more

Small Business Saturday at UNDERU.com

Support Small Business Saturday – up to 25% off all men’s underwear orders this weekendAs a small business ourselves we are proud to support Small Business Saturday, which exists to support, inspire and promote small businesses. Here at UNDERU our relatively small business size helps us to be more in tune with our market selling men’s underwear and helps us to respond to our customers with grea... Read more

UNDERU
23-11-2017

Our favourite Hugo Boss underwear for Christmas

It's a festive checkmate this season with Hugo Boss underwear... Our Winter Hugo Boss Underwear has landed on site and it's chock-full of perfect Christmas presents.  Red and black hues dominate the collection with some red tartan and inky baroque prints thrown in for good measure.  Hugo Boss are never shy to flash their logo, and why would they?  Their discreet yet punchy logo sits proudl... Read more

UNDERU
16-11-2017

Happy Socks 4 for 3 promotion

Happy Socks = Happy Christmas Here at UNDERU one of our favourite men's sock brands are Happy Socks.  We love their gorgeous packaging (no Christmas wrapping required!!) and their colourful bold designs, these are seriously cool socks.  We all know that socks are the perfect stocking filler.  They are practical but fun at the same time and every chap we know loves to receive them.We currently h... Read more

UNDERU
07-11-2017

New Boy's Designer Underwear for AW17

If you're anything like us, you'll know just how hard it is to find Boy's Designer Underwear that is both affordable and tows that fine line between child and grown up.  Our huge selection of Boy's Designer Underwear does just that; and we have one of the most extensive collections out there.Now bonfire night is well and truly done and dusted our attention has turned to Christmas.  We can't thi... Read more

UNDERU
24-10-2017

Versace Underwear AW17 Collection

Continuing our AW17 highlights, today's post is dedicated to Versace Underwear... Versace underwear is always dramatic, daring and bold.  Their signature baroque print and Medusa logo always stands out from the crowd and is instantly recognisable.There are so many Versace highlights this season.  A firm favourite are their bold mesh boxers, with the daring panel design.  We love the rich re... Read more

UNDERU
20-10-2017

AW17 Dolce & Gabbana men's underwear has arrived

Continuing our AW17 highlights, today's post is dedicated to Dolce & Gabbana men's underwear AW17 collection... Italian fashion house Dolce & Gabbana men's underwear always cater for the more extrovert of us.  Their main-line collection this AW17 includes Beatlejuice stripes (perfect for Halloween!).  Italian crest prints and Autumn's hottest hue, Burgundy.  Whether you are looking to m... Read more

UNDERU
16-10-2017

Emporio Armani men's underwear AW17

Our Autumn / Winter stock is arriving online thick and fast.  So over the coming weeks we will be guiding you though each fantastic collection.  Today it's Emporio Armani men's underwear... Emporio Armani men's underwear are always one of the first designers to tap into current trends.  This season their use of reds throughout the collection (by far one... Read more

UNDERU
09-10-2017

Choose Calvin Klein Men’s underwear, because you’re worth it...

AW17 Calvin Klein Men’s underwear has arrived... It’s that time of the year when we dust off our satchels and sharpen our pencils and embrace the new season with open arms.  Even after all these years we still find ourselves with that back to school mentality come Autumn, and clearing out our underwear draws has become a seasonal pursuit...enter Calvin Klein men’s underwear.Last weekend while t... Read more

UNDERU
26-09-2017

Men's boxers new for September 17'

Our new men's boxers for September 2017...We like to think our selection of men's boxers here at UNDERU is one of the best out there. Although even by our standards our September drop has been pretty amazing (even if you do say so ourselves!).These are just a careful selection of our favourite men's boxers, to view all our new in pieces click here.Versace underwear are back again this season wi... Read more

UNDERU
19-09-2017

Puma Underwear AW17 has arrived

All of our Autumn / Winter stock is now arriving online & we are so excited to show you.  Over the coming weeks we will be guiding you though each collection starting today with Puma Underwear. You might remember Puma from the early 90's tracksuit trend, although granted most of us would probably like to forget that particular fashion memory.  Puma started when the brothers Rudolf and Adol... Read more

UNDERU
09-09-2017

AW17 Dsquared2 underwear collection has arrived at UNDERU

Fun and frivolous, Dsquared2 Underwear is one of our favourite playful men's underwear brands and their new collection won't disappoint... So how did Dsquared2 Underwear begin?    Dean and Dan Caten, twin brothers from Willowdale in Toronto, started their path in fashion at the Parson’s School of Design in New York City in 1984. Eight years later, the Canadian duo moved to Italy with their sig... Read more

UNDERU
29-08-2017

Back to school with our boys underwear selection

Our new boys underwear collection is ready to be shopped for AW17... With a new season upon us and 'back to school' season around the corner it's the perfect time to refresh your little chaps underwear draw.  We have had a huge drop of boys underwear on site and these are just a few of our favourites. From bold Tommy Hilfiger logos to classic Calvin Klein boxers there is something for every t... Read more

UNDERU
21-08-2017

Our Summer Sale Top Men's Swimwear Picks

Our Summer men's swimwear sale is now on and selling fast...We have some fantastic Men's Swimwear in our summer sale, so with summer set to return to the UK next week (or so we've been told) now is the perfect time to snap up a bargain.If you find yourself reaching for the same style again and again now might be the perfect time to experiment.   We have a whole myriad of styles for every body s... Read more

UNDERU
10-08-2017

Our favourite Men's Hoodies for Winter in Summer

We know moaning about the weather is one of our Great British pastimes (and we love it really) but you know it's been a rotten summer when you post about Men's Hoodies in August...So it's August and in true British summer style it's wet...and cold...and wet.  So the last week or so we've been reaching for our trusted men's hoodies to keep the chill off and keep us dry. With conditions not looki... Read more

UNDERU
02-08-2017

Introducing SAXX Underwear to UNDERU

Here at UNDERU we are always on the lookout for new innovative men's underwear brands. Our newest brand, SAXX underwear are just that. Launching in the US 10 years ago they have begun to lead the way in men's underwear technology and are fast revolutionising men's underwear.Going back 10 years to 2006. Trent Kitsch was on a fishing expedition and after spending hours in a cold ocean suit he kne... Read more

UNDERU
25-07-2017

Wolsey Underwear - The Ultimate British Brand 

Wolsey is a world-leading manufacturer of premium socks and undergarments, with an unrivalled history that stretches back to 1755.  Wolsey underwear was selected by Captain Scott and Roald Amundsen in 1911 for their race to reach the South Pole.In 1919 Wolsey underwear was also supplied, in accordance with Sir Ernest Shackleton’s specifications, for his Murmansk expedition which is testament to... Read more

UNDERU
14-07-2017

Men's Underwear: Free Delivery all this weekend

We are offering complementary delivery this weekend with no minimum order value. So if you've been contemplating some new men's underwear, what are you waiting for?Everything is included, from Versace briefs to Calvin Klein boxers and everything in between.  No need to use any code, your complementary shipping will be applied at checkout.Happy Shopping!UNDERU Read more

UNDERU
12-07-2017

Figleaves Mens NEWS: Figleaves stop stocking their men's underwear collection

With underwear giant Figleaves no longer stocking men's underwear we wanted to offer past Figleaves customers a free £10 to spend with us... It's true, sadly Figleaves Men is no longer a thing. They have removed thier Figleaves Mens collection and focused purely on womens underwear. Here at UNDERU we pride ourselves on our vast designer men's underwear UK collections, we have years and years of... Read more

UNDERU
27-06-2017

Gant polo shirts - perfect Summer accompaniment

The Summer has started well this year, and the perfect accompaniment to the Summer is a Gant polo shirt.Founded in Newhaven, Connecticut in 1943, Gant as a leading men's designer brand takes its inspiration both from its beautiful coastal location on the East Coast of America and from Yale University, which is a local resident. It is easy to see these influences in our Gant polo shirts collecti... Read more

UNDERU
26-06-2017

Men's underwear this Pride Festival

We are celebrating Pride here at UNDERU and donning some of our favourite men's underwear...June is Pride month, a time of celebration for the LGBT community worldwide. And every year, cities all around the world organize month-long festivities to commemorate and support sexual and gender minorities' liberation.  Here at UNDERU we are pulling out our favourite men's underwear ready for this yea... Read more

UNDERU
22-06-2017

Introducing our SS17 Tommy Hilfiger swim shorts collection

Currently melting in the UK heatwave?  Take a peek at our Tommy Hilfiger swim shorts collection...With London currently hotter than Phuket, and us all being rather British about it.  We couldn't think of a better time to introduce our SS17 Tommy Hilfiger swim shorts collection to you.First up are our bold Tommy Hilfiger swim shorts.  We love the vertical stripe print and the nautical style colo... Read more

Our Versace swimwear edit for SS17

Looking to make a splash this Summer? Look no further than Versace swimwear You know we love Versace underwear for their sexy designs and Roman inspired prints.  But some of you may not know that they also have an amazing Versace swimwear selection too.We have edited a few of our favourite Versace swimwear pieces below.  Perfect if you are heading away for some sun this Summer and looking to ha... Read more

UNDERU
14-06-2017

Just Cavalli underwear - brand in focus

As part of a series of 'Brand-in-focus' blog posts, today I am choosing to highlight our Just Cavalli underwear collection here at men's underwear specialists, UNDERU.com. Roberto Cavalli was born in 1940 in Florence, Tuscany. His eponymous fashion line is world renowned for exotic prints. A little known fact about Roberto Cavalli is that whilst he was a judge on the Miss World 1977 programme, ... Read more

UNDERU
09-06-2017

Thomas Pink underwear - brand in focus

As part of a series of 'Brand-in-focus' blog posts, today I am choosing to highlight the bulging Thomas Pink underwear package (pun fully intended!!) that we offer at UNDERU.com. Thomas Pink underwear Bringing eclectic tastes of Jermyn Street into their designs, our collection of Thomas Pink underwear is full of colour and original designs. As a relatively new entrant into the world of men's un... Read more

UNDERU
05-06-2017

The Versace Underwear edit

Bold meets Classic with Versace underwear... Known for their seductive styles and fashion forward designs Versace underwear are a perfect choice for the fashion forward chap.  Here at UNDERU we love their monochrome palate and bold Versace logo that each design features.We have edited a few of our favourite Versace pieces below.  Although stay tuned, we have a huge Versace drop coming in a few ... Read more

Scotch & Soda underwear arrives at UNDERU

We are proud to introduce Scotch & Soda underwear to UNDERU.com...The Scotch & Soda underwear brand is synonym for everlasting, classic style that would outlast all passing fashion trends.‘‘Scotch & Soda loves to make great garments that suit every individual. We want people to love their clothes and enjoy wearing them. Scotch & Soda products are of high quality, rich in detail ... Read more

UNDERU
23-05-2017

Introducing SS17 Hugo Boss Underwear

The gentleman's choice, Hugo Boss underwear SS17 has arrived...It is big drop week at UNDERU, loads of our Spring/Summer collection are now online.  One of our favourite  designers is Hugo Boss underwear.  We love their grown up take on men's underwear  and always enjoy seeing what each collection holds.First up in our selection is my personal favourite, the Hugo Boss underwear retro logo boxer... Read more

UNDERU
15-05-2017

Men's swimwear & UNDERU's summer collection highlights

Fall face first into Summer with our men's swimwear collectionRumour has it Summer is going to make an appearance in the UK soon, while we aren't holding our breath, we are checking BBC weather hourly and doing our best sun dance.  Come on, we are British, if we didn't have the weather to talk about society as we know it would fall apart & the Daily Express would go under in hours.  Anyway.... Read more

UNDERU
10-05-2017

Calvin Klein Underwear vs Ageism

Calvin Klein underwear proves age is nothing but a number... An advert for Calvin Klein underwear featuring 73-year-old Lauren Hutton looks set to reignite the debate about ageism.  A hot topic in the Fashion industry.  The minute-long promo sees the American Gigolo star modelling lingerie alongside the likes of Kirsten Dunst and Rashida Jones.  Vogue praised the ad, directed by Sofia Coppola, ... Read more

UNDERU
03-05-2017

Introducing Calvin Klein Socks

Adding a little lux to everyday with Calvin Klein socks... Okay so men's socks are hardly the most exciting subject but when they are Calvin Klein socks we'll make the exception.  Possibly the most overlooked item in your wardrobe, socks needn't be boring.  We have a huge selection of men's socks here at UNDERU and consider ourselves pretty clued up on the pros and cons of each style and de... Read more

UNDERU
24-04-2017

THE Men's Swimwear of SS17, NIKBEN Swimwear

Introducing Nikben Swimwear to UNDERU.com... Although born in Sweden, Nicklas aka NIK, founder of NIKBEN Swimwear, was bred on the beaches across the southern parts of Europe. Swimwear became his natural choice of apparel in his everyday life, not only for lazy days bumming on the beach, but also at the gym, relaxing at home or even on the golf course. Benjamin aka BEN was born on the Swedish w... Read more

UNDERU
10-04-2017

Tom Ford to launch men’s underwear line

Tom Ford International is branching out into men’s underwear having signed a partnership agreement with garment manufacturer and distributor Albisetti International.Swiss-based Albisetti produces a range of garments from ready-to-wear to activewear and accessories for some of the world’s leading brands including Armani men's underwear, Burberry, Dolce & Gabbana underwear, Gucci and Ralph La... Read more

UNDERU
01-04-2017

Ralph Lauren Men's Swimwear SS17

Our classic Ralph Lauren swimwear has landed online and it's as gorgeous as ever... Our SS17 Polo Ralph Lauren collection has arrived and it's a goodie (even if we do say ourselves!).  I know we shouldn't have favourites but when it comes to men's swimwear Ralph Lauren always hit the mark. Personally if I'm going to invest in my swimwear I want quality and a classic style, and Ralph Lauren swim... Read more

UNDERU
22-03-2017

Ralph Lauren Men's Underwear SS17 has arrived at UNDERU

Polo Ralph Lauren Men's Underwear always produce their collections using the very best premium fabrics, designed with ultimate comfort and quality in mind.  They are well known for their leftfield technical features such as the reinforced front pouch and the interwoven branding on the elasticated waistband.  Being crowned the king of preppy style is no mean feat, but with the brands ever evolvi... Read more

UNDERU
15-03-2017

Dolce & Gabbana underwear - Spring Summer 17 Collection

The full seasonal men's underwear collection from Dolce & Gabbana is here at underwear specialists UNDERU. Spring Summer 2017 - classic Dolce & Gabbana underwear Spring Summer '17 for Dolce & Gabbana underwear is an impressive mix of classic Dolce underwear style and latest catwalk designs from their mainline collection. All that Jazz Eclectic jazz halls and sounds are the key theme... Read more

UNDERU
26-02-2017

Hugo Boss Men's Swimwear

Dive into Summer early with Hugo Boss' swim shorts... Hugo Boss are known for their paired back elegance and superior attention to detail, they are a brand associated with luxury and good taste.  What we didn't know about Hugo Boss, prior to trying their swimwear, was that they have practicality down to a fine art too.  It's not often that style and practicality are mentioned in the same senten... Read more

UNDERU
15-02-2017

Hugo Boss Underwear SS17

Simple, sexy and stylish.  Hugo Boss men's underwear SS17 has arrived... Hugo Boss underwear are celebrated for their iconic designs and premium quality; they transformed the staple boxer trunk with their premium stretch-cotton blend technology and continue to pave the way in men's underwear design.  We all know the saying that German people are known for their attention to detail, well it cert... Read more

UNDERU
09-02-2017

The perfect men's underwear for Valentines Day...

Passionate pink or bold black, our favourite boxers & briefs this Valentine's Day... Love it or loathe it, Valentines day is just around the corner and we have a fantastic selection of gifts for him.   Some of our favourite men's underwear designers have some great pieces to celebrate Valentine's Day with a bang (excuse the pun...).  Whether you love traditional seductive underwear or woul... Read more

UNDERU
02-02-2017

Eletrunks, Solve An Age Old Gentleman Problem

New men's underwear solves the biggest penis problem that guys hateFOR when you need a bit of, erm, adjustment.You know when your junk just isn't sitting right so you need to adjust it without looking like a creep with your hands down your pants? You've all been there.Well, now there's a solution....Meet Eletrunks. The appropriately named innovative designer men's underwear let you adjust your ... Read more

UNDERU
20-01-2017

Are traditional boxer shorts back in Vogue?

The evolution of men's underwear; why boxer shorts are back... <img src="/content/dam/luxury/2016/08/25/Sunspel-small_trans_NvBQzQNjv4BqNUHzxaamNmHDqK-YksWRz2o-yMLyYquKCawpyDOW254.jpg" alt="The now iconic advert" width="256" height="160" class="responsive-image--fallback"/> As we all know fashion seems to come full circle, you only have ... Read more

UNDERU
11-01-2017

Our Gant Underwear Competition Winner

Huge congratulations to Anna Birch who won our Gant Underwear competition featuring a months supply of Gant underwear worth £400. Lucky Anna was able to choose away at UNDERU.com, spending a whopping £400 on Gant underwear.Here is what Anna had to say about her prize.. I came across the competition whilst on Facebook and entered as thought I might get lucky and it would be great to win and shar... Read more

UNDERU
04-01-2017

Our men's designer underwear Winter sale highlights

It's the most wonderful time of the year...ok ok, we know Christmas is over but it's Winter sale time here at UNDERU.  Our men's underwear sale this year is bigger and better than ever with a whole host of featured designers, from Calvin Klein boxers to Hugo Boss swim shorts and everything in between. As always we have done all the hard work for you and put together some of our favourite sale ... Read more

UNDERU
19-12-2016

Sales Soar For Colourful Men's Underwear

Thomas Pink underwear hits a colourful mark Sale of men's pants could be an indicator of economic buoyancy, experts have claimed. Fashion observers have found that men buy more colourful men's underwear when the economy is booming, but return to their fail safe white, black and grey when there is a downturn, the Daily Mail reported. And now, as they reveal sales of colourfu... Read more

UNDERU
08-12-2016

Why Women Are Buying Men's Underwear?

A recent study by underwear giant M&S claim about half of their men’s underwear is actually bought by women, with some increasingly close to out-buying them. The British retailer claim half of their men’s underwear is currently bought by women, and while it’s impossible to ascertain how many of these are women purchasing for partners/parents and how many for themselves, the retai... Read more

UNDERU
03-12-2016

Support Small Business Saturday - support UNDERU - up to 25% off all orders this weekend

Support Small Business Saturday - up to 25% off all men's underwear orders this weekendAs a small business ourselves we are proud to support Small Business Saturday, which exists to support, inspire and promote small businesses. Here at UNDERU our relatively small business size helps us to be more in tune with our market selling men's underwear and helps us to respond to our customers with grea... Read more

UNDERU
28-11-2016

Cyber Monday - 20% off all Men's Underwear in Colour today

The modern tradition that is Black Friday Weekend is now over. We think it is time to add some colour to our lives!! We have another great men's underwear promotion for our loyal customers. Coloured Men's Underwear Sale!! All day today we are offering 20% off all Coloured Men's Underwear when you buy 2 or more coloured underwear items (underwear that is none black or white, as defined by UNDERU... Read more

UNDERU
26-11-2016

Black Friday Saturday Special - 20% off all Men's T-SHIRTS, VESTS & POLO SHIRTS

Shop all our Men's T-Shirts, Vests & Polo Shirts with 20% off Wow!! That was a busy Black Friday. At least running a website doesn't involve any fighting in the aisles over TV's or Microwaves!! Anyway, to help promote some of our Men's Clothing department, we are offering 20% off all Men's T-Shirts, Men's Vests and Men's Polo Shirts today.Shop from a whole host of Men's T-shirt brands inclu... Read more

UNDERU
24-11-2016

Men's Underwear Christmas Gift Guide

Look no further, our men's underwear gift guide is here...Men's underwear is always by far one of the most popular Christmas gifts for him, but deciding on what style of underwear is somewhat more tricky.  As always, we like to make it easy for you here at UNDERU and after the success of our men's underwear gift guide last year we have again decided to split the guide into into three personalit... Read more

UNDERU
24-11-2016

Black Friday Special - 20% off all Men's Black Underwear this weekend

Keeping up with the spirit of the weekend, we are offering 20% off all Men's Black Underwear all weekend - enter voucher code BLACK20 at the checkout Men's Underwear Brands Paint it Black this weekend, with your favourite men's underwear brands: Calvin Klein underwear, Hugo Boss boxers, Polo Ralph Lauren men's briefs, Dolce & Gabbana underwear, Bjorn Borg boxers, Diesel briefs and Versace u... Read more

UNDERU
15-11-2016

Speedo Swimwear - the full Autumn Winter '16 Men's Collection

The full Speedo Men's Swimwear Collection for Autumn Winter '16 is now available from men's designer swimwear specialist, UNDERU. Just see below!! Speedo men's swimwear - serious about swimwear Looking unlike most Australians born 88 years old around the Bondi Beach area, Speedo is THE swimwear brand that is worn and respected by professional and amateur swimmers alike. Speedo is synonymous the... Read more

UNDERU
08-11-2016

A few of our favourite Versace underwear pieces...

One of our favourite men's underwear brands, Versace Underwear, has really turned on the heat for AW16... Versace underwear is always dramatic, daring and bold.  Their signature baroque print and Medusa logo always stands out from the crowd, and as far as we are concerned, if a chap is wearing Versace boxers then we want to get to know him a little better... There are so many product highligh... Read more

UNDERU
02-11-2016

Spotlight on Drake & Hutch Underwear

Drake & Hutch underwear was founded as a celebration of British style, humour and heritage, crafted from the finest British tailoring techniques, with the finest raw materials. Established in London by a collective of tailors with the aim of creating affordable everyday essentials made with the same quality and attention to detail found in a bespoke suit. Drake & Hutch blend modern fa... Read more

UNDERU
02-11-2016

VERSACE Underwear - the full Autumn Winter '16 Collection

The full Versace Men's Underwear Collection for Autumn Winter '16 is now available from men's underwear specialist, UNDERU. Just see below!! Versace underwear - rich Italian styling that simply wants to be noticed!! Men's underwear from the world-renowned fashion house Versace just wants to be noticed - bold branding, golden touches, and some impressive and intricate designs. The new Autumn Win... Read more

UNDERU
27-10-2016

Speedo Men's Swimwear & Swim Shorts

Introducing our new collection of Speedo Men's Swimwear & Speedo Men's Swim Shorts Speedo originated in 1914 under the brand name 'Fortitude', which was taken from the motto on the clan MacRae crest. It didn't become known by its now famous brand name until 1928.  The company was started by a young Scot called Alexander MacRae, who migrated to Australia in 1910, and set up an underwear man... Read more

DIESEL Underwear - the full Autumn Winter '16 Collection

The full Diesel Men's Underwear Collection for Autumn Winter '16 is now available from men's underwear specialist, UNDERU. Just see below!! Diesel underwear - original Italian styling at its best Men's underwear from global fashion house Diesel is well known for its Italian styling, and this collection offers fresh colour in the latest designs in a range of premium fabrications. The Diesel desi... Read more

UNDERU
18-10-2016

10 Sexiest female underwear models

Last time we featured the worlds sexiest male underwear models, so it's only fair we feature the ladies too. Only when you actually research this subject do you realise just how many hot female underwear models there are, and I mean seriously hot.  So feast your eyes on this; our top 10 sexiest female underwear models... 1, Gisele Bündchen One of the last real supermodels... Read more

UNDERU
12-10-2016

Emporio Armani Underwear - the full Autumn Winter '16 Collection

The full Emporio Armani Underwear Collection for Autumn Winter '16 is now available from men's underwear specialist, UNDERU. Just see below!! Emporio Armani underwear - crisp Italian styling at its best Men's underwear from Emporio Armani is well renowned for its crisp Italian style, and this collection offers fresh colour in the latest designs in a range of premium fabrications. Branding is al... Read more

UNDERU
11-10-2016

Calvin Klein Underwear

The ultimate in classic men's underwear, introducing our AW16 Calvin Klein underwear collection. If we could only fill our underwear draw with one item only it would be Calvin Klein boxers, they are our desert island underwear if you will.  The instantly recognisable brand  produce iconic, timeless and most importantly wearable underwear season after seaso... Read more

UNDERU
07-10-2016

Thomas Pink Underwear - the Autumn Winter '16 Collection

The Thomas Pink underwear Autumn Winter '16 Collection is now available from men's underwear specialist, UNDERU. Thomas Pink underwear - vibrant colours meet plush fabrications Thomas Pink is all about subtle yet striking colours. Classic designs with dashes of striking pink, orange or red. And this season's Thomas Pink underwear collection is no different. The 3-pack Sloane boxer trunks in bla... Read more

UNDERU
05-10-2016

Our Hottest Men's Swimwear

Heading out to the Ibiza closing parties? Check out men's swimwear guide before you go anywhere...If you are lucky enough to be heading out to the Ibiza closing parties this week you will need to make sure your men's swimwear of choice is up to scratch, it might be known as 'the' place to party in Europe, but it's also one of the most fashion focused destinations too.  Don't think your old grey... Read more

UNDERU
05-10-2016

Puma underwear - UNDERU's newest men's underwear brand

Welcome to our newest underwear and t-shirt brand, Puma, now available to buy at men's underwear specialist, UNDERU. Puma has an amazing sportswear heritage, and whether it is donning a pair of soft leather Puma Kings or watching Usain Bolt race away another 100 metres on your flat-screen, Puma has probably touched your life in some way. And now Puma underwear and t-shirts comes to UNDERU. Puma... Read more

UNDERU
03-10-2016

New men's underwear and socks brand - Original Penguin underwear

Welcome to our newest underwear brand, Original Penguin, now available to buy at men's underwear specialist, UNDERU. As long as you like colour and penguins, and want underwear or socks, then Original Penguin and UNDERU is a good combination!! Penguin underwear - who doesn't like penguins?! Pack a penguin in your pants this week!! Well, I never thought I would be writing that in a professional ... Read more

UNDERU
30-09-2016

HOM Underwear and Men's Swimwear - the full Autumn Winter '16 Collection

The full HOM Underwear Autumn Winter '16 Collection is now available from men's underwear specialist, UNDERU. HOM underwear - luxurious fabrications and sexiness HOM is back and in full swing this Autumn Winter season. Resplendent in luxurious fabrics, the HOM underwear man is a man who likes to impress in his sexy and sometimes skimpy underwear. Premium fabrications and innovative design are r... Read more

UNDERU
27-09-2016

Iris Apfel's Partnership with Happy Socks

Iris Apfel and Happy Socks A 94-year-old style icon and businesswoman from New York City, Iris Apfel, proves that age is only a number, and there are no limits when it comes to fashion while showcasing her collaboration with Happy Sock. Iris Apfel, interior designer and businesswoman from New York City, launched her own textile firm, Old World Weavers, in 1950 with husband Carl Apfel and... Read more

UNDERU
20-09-2016

Introducing the HOM Underwear Plumes Push-Up Boxer

'HOM IS MORE THAN JUST UNDERWEAR FOR MEN....It's a bona fide French way of life' Stylish, independent, quirky but masculine above all, that's HOM style today – a fashion brand created specifically for men, which is why it is now considered as a specialised brand for the world of men's underwear and has established itself as a true point of reference.  The look, design, shape, quality and comfor... Read more

UNDERU
16-09-2016

Dolce & Gabbana Underwear - A/W 16 Review

Dolce & Gabbana Underwear Dolce & Gabbana Underwear are back for AW16 and it's our favourite collection yet.  The Milanese fashion house produces some of the finest men's underwear in the world, and this season is no different.  They have created a collection chock-full of rich Autumn colours without compromising on their usual classic styling.  A few standout pieces in our opinion are... Read more

UNDERU
03-09-2016

Thomas Pink Boxers, our favourite styles from Thomas Pink underwear this season

Elevate the everyday with our Thomas Pink boxers Our Thomas Pink underwear collection is steeped in rich London shirt-making history, making it one of our most luxurious brands.  Thomas Pink underwear was launched to bring impeccable cuts, fine fabrics and contemporary designs to the world of men’s underwear.  UNDERU are very proud to be one of a handful of authorised stockists in the UK. Our s... Read more

UNDERU
23-08-2016

So many Socks! Why not browse our latest summer mens sock brands today

Men's Socks & Men's Designer Socks The older I get, the more I appreciate a new pair of socks.  There is something so rejuvenating about stepping into a brand new pair, an instant mood lifter if you like.  While most of us may not be able to have a new pair each day, if you buy a quality pair such as Calvin Klein mens socks then they will stay looking and feeling new for months.    Our cu... Read more

UNDERU
17-08-2016

Hugo Boss cap features in the Olympics

Hugo Boss Cap At The Olympics Spotted. Darren Campbell proudly wears his Hugo Boss cap whilst interviewing Jess Ennis-Hill at the Rio Olympics. Talking about training and motherhood amongst many subjects, we think Darren looks good in his cap from Hugo Boss!! Caps are one of our newer categories at UNDERU, but this season Hugo Boss is proving to be very popular for men's caps. The Hugo Boss na... Read more

UNDERU
16-08-2016

Gant Underwear brand review

Gant Underwear Styles Gant underwear is one of our favourite brands, their classic preppy look is always on trend and appeals to every age group.  We are lucky enough to have some fantastic pieces of Gant underwear in for SS16 and wanted to show you a few of our favourites... Gant Men's underwear always seem to stick to a particular style, their bold dark cotton boxers with a block colour wai... Read more

UNDERU
10-08-2016

Gary Lineker to present Match of the Day in his pants

Gary Lineker instagramed a photo of himself this week working out & sent social media into overdrive by confirming he will fulfil his pledge to present Match of the Day in his underpants following Leicester City's shocking Premier League title win last season.“The ex England hero turned BBC presenter made the pledge back in December when his former club were near the top of the table and we... Read more

UNDERU
02-08-2016

Men's Underwear that the girls can borrow from the boys

Men's Underwear For The GirlsCome on boys, you all know how sexy it is when your girl borrows your clothes.  Be it your favourite men's pyjamas shirt, those Calvin Klein boxers that she seems to look sexier in than you ever could, or even a pair of your men's designer socks on a cold Winter night.Us girls all do it, and it now seems to be one of the biggest trends of 2016.  Calvin Klein underwe... Read more

UNDERU
25-07-2016

Emporio Armani Underwear

Emporio Armani Men's Underwear If you haven't heard all about the love triangle between Taylor Swift, Calvin Harris and Tom Hiddleston then you must have been either living on a deserted tropical island (then do check out our men's swimwear ;-)) or inside a damp cave somewhere.  Whichever camp you're in, be it the star of Emporio Armani Underwear and superstar DJ Calvin's, or actor and rumored ... Read more

UNDERU
18-07-2016

In The Market For Some New Men’s Swimwear? Shop our edit here...

Shop Men's Swimwear & Men's Swim Shorts this SummerNothing says Summer like a pair of printed men’s swim shorts, we can almost smell the salt in the air as soon as we even see a pair. While some men think nothing of donning a pair of fluorescent palm tree printed men’s swim shorts, others like to keep it a little more understated. Luckily we have both camps catered for; whether you prefer t... Read more

UNDERU
13-07-2016

Drake & Hutch Underwear - Newest Men's Underwear Brand @ UNDERU

Introducing our newest men's underwear brand, Drake & Hutch... Drake & Hutch Underwear - fine bespoke men's underwear, designed in England Drake & Hutch is a brand new men's underwear brand that we are very pleased to be introducing to you. The whole process from design to material sourcing to production process is built upon outstanding quality and attention to detail.And the end p... Read more

UNDERU
11-07-2016

Thomas Pink Underwear

Thomas Pink Underwear Thomas Pink underwear has fast become one of our best selling brands.  They are renowned in the City as being one of the best off-the-peg shirt makers around.  So when we heard they were launching a men's underwear collection, we knew we would have to stock it.  Thomas Pink underwear combines that classic "city guy" look, with a preppy modern twist, meaning the collection ... Read more

UNDERU
02-07-2016

UNDERU's top selection of Men's Underwear

With Summer holiday season in full swing, we thought it would be the perfect time to show you what men's underwear has been flying out of UNDERU towers, ready to be worn in all manor of exotic destinations (we aren't jealous one bit!).  Ralph Lauren underwear, Emporio Armani underwear and Calvin Klein underwear are three of our most popular men's underwear labels and their Summer collections ha... Read more

UNDERU
26-06-2016

Hugo Boss Underwear

All of our SS16 Hugo Boss Underwear has landed on site now and we think it's a rather fantastic collection.  Acid bright logos and royal blue hues dominate the collection with some cool geometrical patterns thrown in for good measure.  Hugo Boss Boxers have always been a firm favourite here at UNDERU and their new low rise sporty take on the original Hugo Boss Boxers are our new object of affec... Read more

UNDERU
22-06-2016

Gant Underwear & Gant Men's Swimwear - the full Spring Summer '16 Collection

The full Spring Summer '16 Collection is available from men's underwear specialist, UNDERU. Gant underwear - bright colours, striking stripes, and a floral tribute As you can see, this season's collection of Gant underwear is full of colour and fresh designs. The collection is made up mainly of great-value multipacks, and my favourite is a classic - the 3-pack of black boxer trunks with colour ... Read more

UNDERU
20-06-2016

Calvin Klein Underwear

Calvin Klein Underwear SS16 Collection Well apparently it's the first day of Summer today and in true British Summer style it's pouring with rain (and we mean pouring!) So to cheer you all up we thought we would show you some of our Calvin Klein Underwear that has just arrived on site, plus some old favourites.  Our Calvin Klein Men's Underwear selection is one of the most comprehensive online... Read more

UNDERU
14-06-2016

Men's Underwear for Fathers Day

Men's Underwear Fathers Day Gift Guide! With Fathers Day just around the corner here are a few of our favourite men's underwear present ideas (we have also thrown in some men's t-shirts and men's socks for good measure!). We think most Dad's are uber practical, lets face it, they love nothing more than a present they can actually put to use.  Enter underu.com's humble gift guide.  Everything ... Read more

UNDERU
05-06-2016

The Rolling Stones Collaborate on Men's Swimwear Range

The Rolling Stones Men's Swimwear Range!At first glance, Vilebrequin, the St. Tropez-based men's swimwear brand known for matching dad-and-son trunks, doesn't have much in common with the rock legends of The Rolling Stones. But, says CEO Roland Herlory, "In 1971, Vilebrequin was founded in St. Tropez, and in the same year, Mick and Bianca Jagger got married in the city hall of St. Tropez! The w... Read more

UNDERU
02-06-2016

For when the sun returns... choose Spring Summer '16 Men's swim shorts @ UNDERU

Choose Our Men's Swim Shorts This Summer!Well, the Great British Summer may have disappeared for a few days, but the Sun is certainly shining on our Spring Summer '16 Collections here at UNDERU. This season's impressive range of men's designer swim shorts, from designer brands like Hugo Boss, Calvin Klein and Emporio Armani men's swim shorts, features a colourful vibrancy that is simply off the... Read more

UNDERU
31-05-2016

Our Huge Spring Men's Underwear Sale Is Now On

Discover Our Huge Designer Men's Underwear Sale - Now On Some of our favourite SS16 styles of men's underwear have made it into our spring bank holiday men's underwear sale, but hurry you only have a few days to shop at 30% off. These are a few of our favourite styles included in the sale, each pair have been selected for their exceptional quality and classic styling, meaning you can wear the... Read more

UNDERU
24-05-2016

Men's Boxer Shorts, Boxer Trunks & Men's Briefs - New Collection Favourites

Check Out Our Latest Men's Boxer Trunk, Boxer Shorts and Men's Briefs - On Sale Now!All of our SS16 Men's underwear collections are now live on site, so what better time to bring you a selection of our favourites?!Men's Boxer TrunksFirst up undoubtably our most popular category, Men's boxer trunks. If you are looking for comfortable everyday men's underwear then boxer trunks are for you. Offeri... Read more

UNDERU
15-05-2016

How Men's Swimwear Has Changed Over The Last 100 Years

Men's Swimwear - Now & ThenThe selection of men's swimwear out there is now enormous, whatever your swimwear penchant is you can be sure it's available at the click of a button.  We are also seeing men's swimwear become more and more trend-led, with designers dedicating a huge amount of time to bringing us their swimwear collections.  I personally love that you are able to buy a piece of yo... Read more

UNDERU
10-05-2016

How Your Men's Underwear Choices Reveal A Lot About You

Men's Underwear Choices Revealed!With menswear becoming a multimillion pound industry, it's safe to say that most men now take an interest in choosing what to wear each day.  They also know that what they put on their backs (and those places we can't see!) can reveal a lot about their personality.  A recent survey by men's underwear designer Tommy John shed some interesting results, and is said... Read more

UNDERU
07-05-2016

Emporio Armani Men's Swimwear, the full Spring Summer '16 Collection

The Full Emporio Armani Men's Swimwear Collection for Spring Summer '16 Is Now In! This season sees the re-launch of Armani's swimwear offering under the Emporio Armani EA7 sub-brand. The branding is consistent throughout the pieces, whether it is swim shorts, swim briefs or flip flops. Emporio Armani swim shorts have been consistently one of our bestselling swim short styles season after seas... Read more

UNDERU
04-05-2016

Our Men's T-Shirts for SS16

Men's T-shirts Collection SS16Hurrah!! It looks like Spring has finally sprung in the UK which officially means it's t-shirt weather.  We have a huge selection of men's t-shirts, so whether your look is surfy or preppy we have something for everyone.  One of our favourite multipacks is our Emporio Armani selection (below), the bold red and navy look great with jeans and the little Armani logo a... Read more

UNDERU
04-05-2016

LCFC - not the only good thing to come out of Leicester. WOLSEY Underwear - established in Leicester, 1755

Wolsey Underwear Leicester City football and Wolsey underwear. Two great things to come out of Leicester in recent times. Both admired by our own Royal Family. Congratulations to all the Leicester City players, staff and supporters. Truly remarkable. Helping to restore my faith in the Premier League!! Whilst Prince Willlam has revealed his support for Leicester City Football Club, another gre... Read more

UNDERU
30-04-2016

Emporio Armani men's underwear, the full Spring Summer '16 Collection - UNDERU

Emporio Armani Underwear The full Emporio Armani men's underwear collection for Spring Summer '16 is now live and on site at UNDERU, and we think you will like it!! As you can see it is both full of colour and innovative design. The Italian flag logo pieces, in both a trunk and a brief, are my particular favourites, and just so fitting with Armani's underwear heritage. And if you feel that you ... Read more

UNDERU
21-04-2016

Polo Ralph Lauren Underwear - SS16 Selection

Polo Ralph Lauren Underwear We have been spoilt for choice with the Polo Ralph Lauren underwear collection this season.  There truly is something for all tastes; a great mix of colourful trunks, some very tropical prints and bold colour-blocking, all lead the way to injecting some summer fun into your wardrobe.  Poppy red and royal blue feature heavily throughout the collection as does the Pol... Read more

UNDERU
17-04-2016

Our Favourite Emporio Armani Swimwear for SS16

Emporio Armani Swimwear & Men's Swim Shorts SS16 Emporio Armani Men's Swimwear has hit UNDERU at full force this month and we are loving it! Armani swim shorts are always a firm favourite with us but this season is one of the best yet.  As always we have done the leg work for you and selected a few of our favourite styles.  So without further ado here are our Emporio Armani Swimwear top pic... Read more

UNDERU
12-04-2016

Emporio Armani Underwear SS16 Collection

Emporio Armani Underwear Collection SS16 Our full selection of SS16 Emporio Armani underwear has landed on site and boy it's fantastic.  As always, they have included the classic Armani boxer short, with it's iconic contrasting signature waist band, and their most recent boxer short design featuring the Armani "EA" logo is in there too.  We also love the new military inspired green, red and gr... Read more

UNDERU
07-04-2016

Introducing DSquared2 Underwear

DSquared2 Men's Underwear We are very happy to introduce you to a new brand here at UNDERU, DSquared2 underwear.Founded by identical twin brothers, Dean and Dan Caten (born Catenacci), DSquared2 is a multi award-winning international fashion house with Italian, Canadian and London roots. Born and raised in Willowdale, Ontario, the brothers generally divide their time between Milan and London, d... Read more

Our top 10 men's underwear this SS16

Top 10 Men's Underwear Styles This SS16 SeasonWe have nearly finished loading our SS16 men's underwear collections online, so we decided to dedicate this post to some of the stand-out pieces we have loved since the designers first showcased them back last year.  Here are a few of our favourites...Clockwise from leftTommy Hilfiger has played with print this season, we love their modern take on c... Read more

UNDERU
30-03-2016

A Men's underwear cat burglar is on the loose!

New Zealand Men's Underwear Cat Burglar A New Zealand cat is stealing men's underwear, bringing home more than 50 pairs of socks and 11 briefs in two months. Sarah Nathan, the playful cat Thula's owner said "Every morning we wake up to more," she wrote. "I've put notes in every letterbox in the street. Someone must be missing their stuff." The behavior is not new for the 6-year-old cat, but ... Read more

UNDERU
27-03-2016

Calvin Klein men's swimwear Spring Summer '16 Collection - UNDERU

Fizzing off Under.com's web pages this month is the latest men's swimwear collection from Calvin Klein. Calvin Klein men's swimwear - all about the logo this season Over the past few seasons, the designers at Calvin Klein have been revisiting previously popular styles, whilst looking for inspiration to launch the next generation of designs. I have to say that I want to visit the place where tho... Read more

UNDERU
20-03-2016

Hugo Boss underwear Spring Summer '16 Collection - UNDERU

We are delighted to present the latest seasonal men's underwear collection from Hugo Boss. SS16 sees new classic Hugo Boss underwear styles! The Spring Summer collection of Hugo Boss underwear is basically a mix of classic, sophisticated styles in solid colours, as well as nice range of more colourful multipacks. A touch of red to Hugo Boss boxer trunks this season It is amazing really. How a s... Read more

UNDERU
18-03-2016

New-in Hugo Boss Spring Summer '16 Collection - now at UNDERU

The latest fashion collection from Hugo Boss underwear & Hugo Boss Swimwear is always a seasonal highlight for us at UNDERU. And this season's collection from Hugo is no exception. Spring Summer 2016 Hugo Boss Underwear & Men's Swimwear Selection - our biggest collection yet! Spring Summer '16 has it all from Hugo Boss. And ridiculously, we still have a high summer collection still to c... Read more

UNDERU
17-03-2016

Welcoming our new brand Thomas Pink Underwear

We are excited to introduce a new brand to you.  You may know Thomas Pink already, they have long been the place to go for fantastic quality classic shirts, but they have recently branched into men's underwear.  Thomas Pink have been long associated with classic styling and everyday luxury and their range of men's underwear remains true to the brands current ethos.  We love the classic colours ... Read more

UNDERU
16-03-2016

Men's Underwear Editor Picks

Men's Underwear BrandsTo help you spend your £10 off voucher this week, we wanted to show you our current favourite men's underwear that has just landed on site.  We have some classic Calvin Klein men's briefs, some vintage style Hanro boxer shorts, some rather exotic Ralph Lauren boxer trunks and Diesel's standout SS16 prints.  To take advantage of our £10 voucher simply spend over £50 on site... Read more

UNDERU
10-03-2016

SS16 Diesel Men's Swimwear Collection

Introducing our New Collection of Diesel Men's Swimwear at UNDERU A cold March day might seem like a strange time to introduce our new Diesel men's swimwear collection to you but this collection isn't going to hang around for long. We can almost smell those long summer days with Diesel's acid bright men's swim shorts and flip-flops that pack a punch. We love the fluro pink Diesel branded fabric... Read more

UNDERU
07-03-2016

Diesel’s SS16 Underwear Collection

Bold, fun and proud…a lesson in Diesel Underwear cool for SS16... Introducing Diesel's new SS16 underwear collection.  A mixture of head-turning brights, proud logos and stripes.  Diesel Underwear are always known for their rainbow bright hues and daring sexy styles, but each season they always give us a little more. The new HERO fit has already become and firm favourite here at UNDERU, we lov... Read more

UNDERU
02-03-2016

Diesel Underwear Hero Fit

Diesel Underwear It's not often comfort and style collide together, so when they do it's worth shouting about. Those clever people at Diesel have taken their classic Diesel boxers and men's briefs and created the new Hero fit...so here's the science bit..."The ultimate innovation, the Diesel hero fit features a contour-defining fit in naturally breathable premium fabric for sheer and fresh com... Read more

UNDERU
28-02-2016

Ralph Lauren - New York Fashion Week Update

Ralph Lauren New York Fashion Week!Ralph Lauren presented his AW16 collection last week at New York Fashion Week, and he certainly seemed to be taking influence from his youth in the swinging 60's.The collection was chock full of 60's styles, including felt hats, wide cuffs, ruffled blouses and fringed ponchos.  Leather mini dresses also featured heavily in the collection, along with a lean to ... Read more

UNDERU
23-02-2016

Men's Designer Pyjamas, As Worn By Brooklyn Beckham

Discover The Latest Men's Designer Pyjamas Trend 2016 Men's designer pyjamas worn as daywear is going to be one of the biggest SS16 menswear trends and IT boy Brooklyn Beckham has been one of the first to showcase the craze.  With two of the most stylish parents in the world it's no wonder he has shown such a flare for fashion and he certainly would have made them proud last week at the Univers... Read more

UNDERU
17-02-2016

New In: Men's Underwear at UNDERU

Looking for the very latest Men's underwear styles?  Shop our highlights here... We have some fantastic new designer men's underwear in at the moment.  With so many products coming in each month we decided to ask our buyer what his favourite styles were, after all he knows men's underwear better than anyone. Here is what he had to say... "This season Bjorn Borg have used lots of colour blocking... Read more

UNDERU
10-02-2016

The New Calvin Klein Underwear Campaign featuring Kendall Jenner and Justin Bieber

The new Spring Calvin Klein underwear campaign is out and it's hotter than ever... This season Calvin Klein underwear are showing us what the likes of Justin Bieber and Kendall Jenner do in their Calvin's.  Explaining that "The movement and moments of life are what creates its sensuality and sexiness," Calvin Klein have created a campaign with the sentence “I _________ in #mycalvins.”  Let's f... Read more

UNDERU
10-02-2016

UNDERU supports #ChdWeek2016

Undetected, Congenital Heart Defects (CHD's) can be a silent killer. They cannot be cured, but detecting, monitoring and treating Congenital Heart Defects (CHD's) at the earliest possible stage can help save life.Most CHD patients will need open heart surgeries, some may even need a heart transplant. Babies born with CHD's may need their first open heart surgery at just a few hours or days old.... Read more

UNDERU
05-02-2016

Our Valentines Men's Underwear Gift Guide

Men's Underwear Gift Guide for Valentines Day We have spent many hours getting together our men's designer underwear gift guide so you can spend mere minutes buying that special set of designer underwear for him. We have something for everyone and all our favourite designers are included; Hugo Boss Underwear have some very sexy low rise boxers featured, and HOM (well what can we say? HOM underw... Read more

UNDERU
28-01-2016

Our Favourite Men's Underwear From Hanro

Focusing on Luxury Minimal Men's Underwear Hanro Underwear are known for their exceptional materials and craftsmanship.  Quality and comfort have been at the forefront of Hanro's brand ethos since they were established in 1884 and they still specialise in men's underwear, loungewear and  men's pyjamas all these years later.  If you are looking for classic designs and exceptional fabrics then th... Read more

UNDERU
09-01-2016

Jockey Underwear - AW15 Collection Under The Microscope

As many of our customers now know, Jockey is an iconic American men's underwear brand. And we are pleased to say that Jockey is making good inroads into the UK market too. AW15 Jockey underwear collection features bold designs The AW15 capsule collection of Jockey underwear features some striking checks and bold branding, with a wonderful Christmas'y feel to the fair isle boxer trunk (i.d. 1165... Read more

UNDERU
05-01-2016

Ted Baker Men's Socks – The AW15 Collection @ UNDERU

You can always rely on Ted to add a bit of quirkiness into your life!!. This AW15 seasonal collection of  Ted Baker men's socks is full of quirky and interesting prints from the 'No Ordinary Designer', and manages to add that little bit of quirkiness to your outfit. Ted Baker... finger lickin chicken hot men's socks this AW15!! The "Henley" chicken print sock in blue and teal blue is UNDERU's f... Read more

UNDERU
03-01-2016

Ted Baker Men's Wallets – the AW15 Collection @ UNDERU

Our Autumn Winter 2015/16 collection of Ted Baker Men's Wallets  is a great mix of classic leather styles in black and brown Ted Baker wallets... is it chocolate brown for you? My personal favourite men's designer wallet this season has to be the Ted Baker Bi-fold Leather Wallet in Chocolate Brown (i.d. 11784). What sets this wallet apart from the rest is the paisley printed interior detailing,... Read more

UNDERU
02-01-2016

Polo Ralph Lauren Swim Shorts - the AW15 Collection @ UNDERU

Classic styles in classic colours. Polo Ralph Lauren swim shorts are quite simply 'colourful classics'. The best selling Ralph Lauren swim shorts style this season The classic Hawaiian swim short in Carmel Pink, featuring a striking navy Polo pony on the thigh is our best selling swimshort from Ralph Lauren this AW15 season. A classic pale pink colour.It is easy to see why Polo Ralph Lauren swi... Read more

UNDERU
31-12-2015

Polo Ralph Lauren Underwear - the AW15 Collection @ UNDERU

Polo Ralph Lauren underwear is full of colour. This season's AW15 men's underwear collection from Ralph Lauren is true to form, offering some vibrant colourful styles. Single trunk Polo Ralph Lauren underwear features the famous horse prominently What is fantastic about recent fashion collections from Polo is that the designers do not stray too far away from their winning formula. Brightly colo... Read more

UNDERU
30-12-2015

Ted Baker cufflinks - the AW15 collection @ UNDERU

Our AW15 collection of Ted Baker Cufflinks  maybe small in size but each pair manages to pack a punch!! Ted Baker cufflinks... gunmetal classics The "Corcuff" Corner Detail Cufflinks from Ted Baker are my personal favourite this AW15 season. Check out product i.d. 11775, these men's cufflinks offer a bit of bling with the corner detailing on a classic gunmetal base. Ted Baker cufflinks... stron... Read more

UNDERU
29-12-2015

It's the Men's Boxers' Day Sale at UNDERU - up to 50% off

Today is the start of the UNDERU 'Boxers' Day Sale'. Men's Boxers Sale at UNDERU Starts Today Boxing Day is a very British tradition and dates back to colonial times. Celebrated the day after Christmas Day, servants and trademen would receive Christmas gift 'boxes' from their employers or masters. Obviously now Boxing Day is more popularly known as an extra day's holiday where the shops' sales ... Read more

UNDERU
21-12-2015

Calvin Klein Underwear this Christmas

Calvin Klein Underwear is Synonyms with Luxury. It's one of those instantly recognisable brands that everyone, no matter their age, would like to find under the tree at Christmas.With only a few days left to do your Christmas shopping we have put together a Calvin Klein underwear gift list for anyone stuck and rapidly running out of time, they are even gift wrapped in a festive red Calvin Klein... Read more

UNDERU
16-12-2015

Ted Baker underwear - the AW15 Collection @ UNDERU

Looking slightly dark and broody, the AW15 collection of Ted Baker underwear is going down well on site. As always this men's underwear collection is full of quirky and interesting prints from the 'No Ordinary Designer'. Ted Baker underwear... finger lickin chicken hot this AW15!! The Rokmont chicken print trunk is one of this season's underwear highlights at UNDERU (product i.d. 11757). Featur... Read more

UNDERU
15-12-2015

Forget Christmas Jumper Day, we are celebrating festive men's underwear!

Men's Festive Boxer Trunks & Boxer ShortsIt's the most wonderful time of the year, that time when grown men don their favourite reindeer proudly on their chests...or maybe not.  If Christmas jumper day isn't your thing but you still want to take part in the fun, then perhaps some festive men's underwear is the order of the day.  You can check out our full selection here but these are a few ... Read more

UNDERU
07-12-2015

UNDERU's Christmas Gift Guide is Here...

From Hugo Boss Boxers to Calvin Klein underwear, your gift buying for him made easy! Here at UNDERU we know how hard it can be buying men's underwear, so we have decided to make it easy for you.  Our annual Christmas gift guide this year is split into three personalities. First up is the "Classic Minimalist".  This gent looks for quality every time, he favours designers such as Calvin Klein Und... Read more

UNDERU
04-12-2015

Small Business Saturday - Support A Small Business - UNDERU

Small Business SaturdayAs a small business ourselves we are proud to support Small Business Saturday, which exists to support, inspire and promote small businesses. Whilst we are the UK's leading men's underwear specialists, our relatively small business size helps us to be more in tune with our market and helps us to respond to our customers with great agility (we hope you agree!!). We are als... Read more

UNDERU
01-12-2015

From Hugo Boss Underwear to 007...

Our favourite Hugo Boss Men's Underwear model looks like he has sold enough underwear. His face was once described as being able to sell Men's Underwear to nudists, but now Theo James is rumoured to be the next James Bond, and we can't help but wonder if his amazing Hugo Boss campaign clinched the deal for him. Twitter was flooded with tweets about the rumour and there has even been a Facebook... Read more

UNDERU
30-11-2015

Cyber Monday - 20% off all Men's Underwear in Colour today

The modern tradition that is Black Friday Weekend is now over. We think it is time to add some colour to our lives!! We have another great men's underwear promotion for our loyal customers. Coloured Men's Underwear Sale!! All day today we are offering 20% off all Coloured Men's Underwear when you buy 2 or more coloured underwear items (underwear that is none black or white, as defined by UNDERU... Read more

UNDERU
28-11-2015

Black Friday Saturday - 20% off all Men's T-Shirts, Vests & Polo Shirts

Wow!! That was a busy Black Friday. At least running a website doesn't involve any fighting in the aisles over TV's or Microwaves!! Anyway, to help promote some of our Clothing department, we are offering 20% off all Men's T-Shirts, Vests and Polo Shirts today.Simply enter the voucher code TVP20 at the checkout today (excludes any already discounted Sale items) Men's Designer T-shirt brands We ... Read more

UNDERU
26-11-2015

Black Weekend Special - 20% off all Black Men's Underwear - UNDERU

Keeping it simple and rewarding our loyal customers at the same time. That's what we like to do here at UNDERU!!20% off all Men's Black Underwear all weekend - enter voucher code BLACK20 at the checkout Men's Underwear Brands Paint it Black this weekend, with your favourite men's underwear brands: Calvin Klein underwear, Hugo Boss boxers, Polo Ralph Lauren men's briefs, Dolce & Gabbana unde... Read more

UNDERU
26-11-2015

Bjorn Borg Underwear

Black Friday Week - 3 for 2 on all BJORN BORG Underwear orders until Friday We like to think we we stock some rather sexy brands here at UNDERU, but Bjorn Borg underwear are definitely one of our front runners.  It could be the fabric, it's ultra soft and rather flattering, or perhaps it's the unique "no fly" for extra support and comfort, that all Bjorn Borg boxers feature.  Whatever it is, Un... Read more

UNDERU
20-11-2015

World Hello Day 2015

In light of recent dreadful events across the world, we wanted to highlight World Hello Day.  November 21, 2015 is the 43rd annual World Hello Day.  Anyone can participate in World Hello Day simply by greeting ten people.  This demonstrates the importance of personal communication for preserving peace.World Hello Day was begun in response to the conflict between Egypt and Israel in the Fall of ... Read more

UNDERU
18-11-2015

Men's Designer T-Shirts

Men's T-Shirts at UNDERU The humble t-shirt is having a moment.  With a move to the minimal Scandinavian look and an emphasis on quality over quantity, a well cut men's t-shirt is going to be one of the hardest working pieces in your wardrobe.  These are a few of our favourites but view our whole collection here. We love this Hugo Boss men's t-shirt for it's super flattering fit.  The narrow ne... Read more

UNDERU
12-11-2015

Bjorn Borg Men's Underwear in Review: AW15 Q3 Collection

Each seasonal collection from Bjorn Borg underwear is a capsuled masterpiece. A veritable feast of colour and funk, all pumped into a dozen, or so, pairs of pants!! Bjorn Borg underwear... goes tribal This collection sees a tribal influence in the Bjorn Borg underwear range, with the African multicolour theme adding an amazing vibrancy to the trunks, briefs and socks for Q3. The Maasai print in... Read more

UNDERU
09-11-2015

25% off all BJORN BORG Underwear orders

This week we are giving you a Bjorn Borg Underwear treat. For all our Loyal UNDERU Customers.As a valued UNDERU Customer, please enjoy 25% off all BJORN BORG Underwear orders this week. Simply enter the voucher code MON25 at the checkout today (excludes already discounted Sale items) to get 25% off. Bjorn Borg Underwear at UNDERU We are very proud at UNDERU to stock probably the largest underwe... Read more

UNDERU
08-11-2015

Emporio Armani Men's Underwear Celebration

UNDERU celebrate a landmark year for Emporio Armani Underwear As one of the most recognisable names in fashion it's no surprise that in 2015 Emporio Armani celebrates 40 years of enormous success.  For forty weeks they are sharing the greatest, most memorable moments from the world famous fashion house, featuring not only notable catwalk appearances and campaigns but also his invaluable contrib... Read more

UNDERU
07-11-2015

Free Delivery at UNDERU this weekend

Simple. No Code Required. Just place your orders. No charge for delivery.Have your Men's Underwear Delivered For Free This WeekendStep 1. Add your men's underwear, men's t-shirts or men's designer socks to the checkout.Step 2. Select Standard UK Delivery.Step 3. Enjoy FREE Delivery this weekend.Expires midnight Sunday 8th November.Note: Minimum £50 order value for overseas orders to qualify for... Read more

UNDERU
03-11-2015

AW15 Men's Underwear Highlights So Far at UNDERU

AW15 has been good to us here at UNDERU, and here are some of our men's underwear highlights... Men's underwear AW15 highlights - Multipacks The multipack features strongly across our AW15 underwear collections. Full of variation and colour, the multipack continues to offer great value, with brands such as Calvin Klein Men's Briefs and Bjorn Borg Boxers offering some fashion forward pieces at g... Read more

UNDERU
28-10-2015

Men's Designer Underwear for Halloween

It's that time of year again, the sexiest holiday in the calendar. Whether you prefer a trick or a treat, UNDERU have selected our favourite men's designer underwear for both scenarios. Choose your Favourite Men's Underwear Brands today! Make sure you put your best pants forward this weekend and don a pair of these sexy spooky undies.  Pick from these Dolce & Gabbana boxers that have a real... Read more

UNDERU
20-10-2015

UNDERU Oiler & Boiler Underwear Competition

Oiler & Boiler Underwear & Men's Swimwear We have a fabulous new competition here at UNDERU.  We are giving away this amazing Oiler and Boiler bundle worth over £150.  It's super simple to enter, just like us on Facebook here and follow us on twitter here for instant entry. The competition closes at midnight on the Friday the 6th of November 2015 and the winner will be picked at random ... Read more

UNDERU
15-10-2015

New-in Versace Underwear and Versace Swimwear AW15 Collection

This Autumn Winter season sees the launch of our latest new Versace underwear and Versace swimwear brand at UNDERU - the high-end Milanese fashion house. UNDERU's Versace Underwear Collection Full of Iconic Prints Famed for their iconic prints that magically evoke a sense of Baroque theatre, our Autumn Winter '15 Versace underwear collection is proving popular with our customers. I have grouped... Read more

UNDERU
13-10-2015

New-in Oiler & Boiler Men's Swimwear & Men's Underwear AW15 Collection

We are delighted to present the first capsule to one of our favourite brands' new Autumn Winter '15 collection, Oiler and Boiler. UNDERU's AW15 Oiler and Boiler Men's Swimwear As you can see below, the new collection of Oiler & Boiler swim shorts have a fantastic mix of exotic prints and vibrant colours. The O&B design team never scrimp on vibrant colour and still manage to blend bang-o... Read more

UNDERU
12-10-2015

Ralph Lauren stepping down as CEO

The man who designed some of our favourite men's underwear, Ralph Lauren, has stepped down as CEO Ralph Lauren who began the luxury lifestyle look, including some of our favourite classic men's underwear styles and the iconic Ralph Lauren Boxer designs, has stepped down as chief executive of the fashion company he founded nearly 50 years ago. Ralph Lauren says he will remain involved with the c... Read more

UNDERU
06-10-2015

A Spotlight on Diesel Underwear

Presenting UNDERU's Diesel Underwear Collection AW15 “It’s a statement on individuality and self-expression, a battle cry for innovation, artistry and technical expertise, driven by the belief that passion is the greatest muse.” Renzo Rosso founder of Diesel and Diesel Underwear.Diesel is one of the most popular clothing brands in the world. Founded in Italy in 1978 by Renzo Rosso, using a loan... Read more

UNDERU
02-10-2015

Men's Designer Underwear Sale - Warehouse Clearance at UNDERU

Well, despite the sun shining brightly here over The Old Brewhouse, back at UNDERU Towers, the British summer is pretty much over for another year. The shelves in our warehouse our almost wilting under the weight of new Autumn Winter '15 Men's underwear, so we thought it a nice idea to run a Warehouse Clearance this weekend.UNDERU's Men's Underwear Clearance SaleAs you can see below, the scale ... Read more

UNDERU
30-09-2015

Emporio Armani Underwear - New-in Autumn Winter '15 Collection

I am delighted to present the latest Emporio Armani underwear collection... UNDERU's Emporio Armani Underwear AW15 Collection Armani's fashion ranges of men's underwear always feature the latest fashion colours and are full of innovative design, in the usual premium fabrications that you expect from Emporio Armani. This Autumn Winter 2015 season's collection see some fresh and exciting cuts too... Read more

UNDERU
25-09-2015

Versace Underwear AW15 Collection at UNDERU

We are rather excited here at UNDERU to introduce you to a few pieces from our extensive Versace underwear collection.  The quintessentially glamorous Italian label is back this season with their trademark stand-out prints mixed with some classic men's boxer shorts.  No matter what your underwear preference is, we think you will be pleased. Versace Underwear Collection at UNDERU The Classic Ve... Read more

UNDERU
23-09-2015

New-in Gant Underwear, Loungewear & Men's Socks - AW '15 Collection

Featuring bright colours and premium fabrications, our Autumn Winter '15 collection from GANT's designers in Connecticut, USA is here and on site. UNDERU's Gant Underwear AW15 Collection This season's underwear range is packed full with the stars and stripes that have become synonymous with Gant underwear. Our Buying Team have compiled a great selection of 2-packs for you to choose from. Making... Read more

UNDERU
16-09-2015

Our Top 10 Men's Underwear Models

UNDERU's Top Men's Underwear Models Sometimes writing this blog is exhausting.  I mean imagine having to compile a list of the top 10 hottest male models on the planet?  I know, I know...it's a tough job but somebody's gotta do it. It's hard enough looking amazing in just your underwear, but our top 10 manage to do so and then some.  These aren't your average cookie-cutter models, these guys al... Read more

UNDERU
11-09-2015

UNDERU Destination Guide: Ibiza & The Men's Designer Swimwear to Pack

Men's Designer Swim Shorts & Holiday SwimwearSeptember & October are one of the best times to visit the White Isle (Ibiza’s popular nickname). It’s only a two-hour flight from London and still boasts amazing weather at this time of year, it’s quieter than peak season and September is when the famous closing parties take place.  As well as being one of the top destinations for clubbing, ... Read more

UNDERU
02-09-2015

Brand Spotlight - Calvin Klein Underwear

Calvin Klein Men's Underwear When Calvin Klein launched his label in New York in 1968, selling coats from a hotel lobby, I'm sure he had no idea that one day his underwear range would have a cult like status.  With its Mr Mark Wahlberg advertising campaigns in the 1990s and more recently Justin Bieber and Lara Stone, Calvin Klein underwear has always been at the forefront of design and innovati... Read more

UNDERU
29-08-2015

News: Rafael Nadal Appointed Global Ambassador for Tommy Hilfiger Underwear

Rafael Nadal & Tommy Hilfiger Underwear With the US Open starting next week Rafael Nadal had a rather interesting way of training in the form of strip tennis, lose a point, lose an item of clothing.  Of course this was no usual training session, but the launch of Rafael as brand ambassador for Tommy Hilfiger.  He will be the face of its tailored clothing and Bold fragrance and the body wear... Read more

Tommy Hilfiger Underwear - Brand Spotlight

Tommy Hilfiger Underwear at UNDERU Tommy Hilfiger Underwear is the king of the preppy look and his current collection at UNDERU embodies this trend. If you are looking for pieces that are classic, traditional and easy to wear Tommy Hilfiger underwear is the brand for you. We have selected our five favourite pieces from the collection, including some classic Tommy Hilfiger boxers and a sexy and ... Read more

UNDERU
18-08-2015

Calvin Harris for Emporio Armani Underwear Campaign

Emporio Armani Underwear & Calvin Harris THAT Calvin Harris Emporio Armani briefs ad is in the news again today (just to refresh your…ahem…memory, here it is again!)Reportedly Taylor Swift and Calvin Harris (aka Talvin) have been offered $10 million to star together in Emporio Armani’s new underwear campaign.A source told the Daily Star:"Armani bosses reckon Taylor and Calvin could emulate ... Read more

UNDERU
23-07-2015

Speedo Swimwear & Men's Swim Short Collection A/W 2015

Speedo Swim Shorts AW15 Speedo men's swimwear is the choice for amateurs and pros across the globe. The cutting-edge fabrications is what makes the jammers, aqua shorts and briefs a must for the competitive swimmer, whilst the leisure range of swim shorts in an array of seasonal colours has attracted quite a following too. Speedo Swimwear is one of our bestselling swimwear brands.Autumn Winter ... Read more

UNDERU
21-07-2015

HOM Underwear & Men's Swimwear Collection | AW15

HOM Underwear and HOM Swimwear The wait is over... the Autumn Winter '15 HOM Underwear and Swimwear Collection has arrived at UNDERU!!HOM has long held a reputation for innovative and fresh cuts, and the AW15 HOM Underwear collection is no exception. This season's underwear collection is all about the innovative fabrications, which simply ooze the seductive appeal that we have all come to love ... Read more

UNDERU
18-07-2015

Free £5 Off Men's Swimwear Voucher

Grab your £5 OFF Men's Swimwear Voucher TodaySimple. Enter the voucher code SWIM at the checkout today, and enjoy a free £5 off all men's swimwear at UNDERU today.Choose your favourite men's designer swimwear and swim shorts today, from exclusive brands like Calvin Klein, Speedo, Tommy Hilfiger and Gant swim shorts. Read more

UNDERU
17-07-2015

Our Summer Sale Is Now In Full Flow - 50% off Men's Underwear, Men's Swimwear and More

Men's Underwear & Men'a Swimwear Sale NOW on As leading purveyors of the finest men's designer underwear and men's swimwear, we like to offer extra special value wherever we can, and I am pleased to say that our Summer Sale in now in full flow.View all the latest men's underwear and men's swimwear collections with up to 50% off - High quality, design lead and stylish pieces available at a s... Read more

UNDERU
05-06-2015

Celebrate Bjorn's Borg's Birthday With 3 For 2 On All Bjorn Borg Underwear Orders today

Celebrate With Bjorn Borg Underwear With 6 French titles, 5 Wimbledon's (all in consecutive years) and a Davis Cup winner's medal, I think the Great Swede has had plenty to celebrate in his life. Today though on his 59th Birthday we are adding to the celebrations by running a 3 for 2 special offer on all Bjorn Borg Underwear orders today at UNDERU. Simply enter the special offer code BBBDAY a... Read more

UNDERU
07-04-2015

Reassuringly Dolce & Gabbana Underwear... Spring Summer '15 Collection

Dolce & Gabbana Underwear SS15 Dolce & Gabbana has certainly been in the news of late!! Regardless of the latest reporting, misreporting and online polls, I thought it would be a good opportunity to highlight the new Spring Summer 2015 collection of Dolce & Gabbana underwear at UNDERU.Though not as high-profile as other celebrities who have publicly sported Dolce & Gabbana, like... Read more

UNDERU
02-04-2015

UNDERU Has Gone Retro This Easter With A Trio 25% Off Offer

Men's Underwear Easter Sale at UNDERUHere at The Old Brewhouse we love a bit of Retro, and this Easter we thought we would combine retro and chocolate to give you a great offer this long Easter Weekend!! Simply enter the voucher code TRIO-25 at men's underwear specialists UNDERU to enjoy 25% off your order when you add 3 or more items into the checkout (excluding Sale items and Hugo Boss)... of... Read more

UNDERU
31-03-2015

Hugo Boss Swim Shorts - SS15 collection - UNDERU.com - Now In!!

Hugo Boss Swim Shorts - 2015 Collection The latest collection from our bestselling swim shorts brand is now in. Hugo Boss swim shorts stand for premium quality at very affordable prices, and the Spring Summer 2015 collection is a great mix of classic styles - Starfish and Killish - in a fresh set of colours, along with innovative styles like the Seabream, plus the odd one-off special such as th... Read more

UNDERU
27-03-2015

Gant Men's Socks - SS15 Collection at UNDERU

Gant Men's Designer Socks Whilst men's underwear, men's swimwear and men's designer t-shirts are the main focus of our offering from Gant, our growing collection of Gant Men's Socks is a nice little addition. As you can see below, the little capsule collection for Spring Summer '15 of Gant socks could bring some welcome colour and style to your look this season. Read more

UNDERU
26-03-2015

The Polo Ralph Lauren Swimming Shorts SS15 collection has arrived

Polo Ralph Lauren Swim Shorts SS15 CollectionAs specialists in men's swim shorts, we are fairly good judges as to what brands are really hitting the right notes in their collections. For the past 4 years that I have been involved with UNDERU, Polo Ralph Lauren Swim Shorts have been on the money. From the classic Hawaiian shorts in vibrant colours with the discrete Polo pony branding on the leg,... Read more

UNDERU
25-03-2015

The Latest Gant Swim Shorts Collection Is Now Live At UNDERU

Gant Swim Shorts Collection Here at UNDERU we are proud stockists of Gant Swim Shorts, and the latest Spring Summer '15 collection helps to add to our collection nicely.The designers at Gant use strong seasonal colours in classic solid styles - seasonal tweaks to classic swim shorts.As Gant themselves tell us, a pair of Gant swim shorts is the perfect expression of their roots of the New Englan... Read more

UNDERU
23-03-2015

The Latest Hugo Boss Underwear Collection Is Here At UNDERU

Hugo Boss Underwear At UNDERU A perennial feature within our Top 5 selling men's underwear brands, Hugo Boss underwear offers a great mix of evergreen core bestsellers in black/white/grey colours plus fresh new seasonal collections featuring innovative designs and vibrant colours. Set against a backdrop of the Moroccan desert, the summer campaign reflects the clear colours, clean lines and avan... Read more

UNDERU
22-03-2015

Where is Calvin's Pair of Emporio Armani Swim Shorts?

Sadly we have been unable to track down a picture of music superstar Calvin Harris in a pair of Emporio Armani Swim Shorts. Is this because he has not had the delight to sport a pair? We hope this is not the case!! Armani Swim Shorts At UNDERU Emporio Armani Swim Shorts are constructed using the finest materials, and prove to wear well, with colours and shape both remaining intact, even after e... Read more

UNDERU
21-03-2015

The Latest Gant Men's Underwear Collection - UNDERU

Gant Underwear Range at UNDERU Gant has been building a growing following in its men's underwear offering over the past 3 or 4 years, and it's easy to see why. Having developed a strong and wide offering of core underwear lines in plain colours, including some great selling 3-packs, the seasonal collections are really helping to put Gant underwear properly on the men's underwear map!!Reflecting... Read more

UNDERU
19-03-2015

Calvin Harris Shows Off Latest Emporio Armani Underwear at UNDERU

Calvin Harris & Emporio Armani Underwear Proving that "Calvin" really is synonymous with fine men's designer underwear, music supremo Calvin Harris helps bring the latest collection of Emporio Armani underwear to you at UNDERU. Emporio Armani underwear is renowned for its premium fabrications, and the Spring Summer 2015 collection offers some great new additions to our core bestselling styl... Read more

UNDERU
18-03-2015

The Polo Ralph Lauren Underwear SS15 Collection Has Arrived

Ralph Lauren Underwear Collection SS15 As Blog Editor for UNDERU, I am delighted to present the full Spring Summer 2015 collection of Polo Ralph Lauren underwear below. Personally speaking, I think that the men's underwear designers at Ralph have been upping their game over the past few seasons, and this season's collection is no exception - a great mix of colourful trunks at multipack values a... Read more

UNDERU
13-02-2015

Jockey underwear in focus - new-in SS15 styles

Jockey Underwear - New Season Collection Jockey underwear is a true global titan in the men's underwear market, distributing to more than 120 countries. The Jockey underwear brand translates into comfortable quality in innovative and fashionable designs.Spring Summer 2015 looks to be a very colourful collection for Jockey, as you can see below.Jockey men's underwear also offers excellent afford... Read more

UNDERU
12-02-2015

Bjorn Borg Underwear In Focus - New-In SS15 Styles

Bjorn Borg Underwear - New In SS15 Collection Bjorn Borg underwear is one of our fastest growing men's underwear brands at UNDERU, known for their premium quality and funky designs. Spring Summer 2015 is certainly no exception for them, and you can see that the fresh designs and vibrant colours are nearly escaping off the page below!!And if you haven't already, why not become a member of the Bj... Read more

UNDERU
09-02-2015

Introducing the Havana Collection from Oiler & Boiler -SS15 Men's Swimwear & Men's Underwear.

Oiler & Boiler Men's Swimwear and Oiler & Boiler Underwear SS15. The Havana Collection. Oiler & Boiler is an up-and-coming men's swimwear and men's underwear brand, with roots in Northampton, England. Launching only in 2010, Oiler & Boiler has come far, and gained real traction with UNDERU's growing customer base. This season's (SS15) collection sees its inspiration drawn from ... Read more

UNDERU
01-02-2015

Snow White Monday. 20% Off All Men's White Underwear Today.

Men's Underwear Sale - 20% OFFHaving survived the UK's own version of "SNOW-MAGEDDON", we thought it would be nice to run a special Snow-related promotion. Running today, everything tagged "white" in the Colour Filters on our site will be 20% off, including all men's underwear in white, when you enter the voucher code SNOW-20 at the checkout. (*voucher code not valid on Sale and Hugo Boss items... Read more

UNDERU
15-12-2014

White Monday Special. 20% off all White Underwear. One Day Only.

20% OFF all White Men's Underwear Today Enjoy a White Christmas with UNDERU this year, and treat yourself to a great deal on all White Men's Underwear today. We are offering 20% off all Men's White Underwear*. Simply enter the code MON25 at the checkout. *as defined by UNDERU.com, offer excludes already discounted items.Offer ends on Tuesday. Read more

UNDERU
11-12-2014

Hugo Boss underwear - A great gift for a man with style this Christmas

Hugo Boss Underwear Hugo Boss underwear is renowned for its quality and style, and as a past receiver of Hugo Boss mens underwear for Christmas, it makes a great for a man who prides himself on his cut of his pants. Building on the core Essentials Range of underwear, the Autumn Winter collection of men's underwear from Hugo Boss really focuses on the gifting market, offering plenty of colour, f... Read more

UNDERU
10-12-2014

Stars & Stripes feature strongly in the AW14 Gant Underwear Collection

Gant Underwear Collection AW14 In the latest Gant underwear collection for Autumn Winter 2014, the rich American roots of the brand show strongly, with stars and stripes featuring in a number of underwear styles."Gant is probably the underwear brand that is increasing in popularity the most within our customer base", says UNDERU director Simon Moore, with Gant underwear sales nearly doubling ye... Read more

UNDERU
06-12-2014

UNDERU.com Supports Small Business Saturday - up to 25% off all orders

Small Business Saturday exists to support, inspire and promote small businesses. Here at UNDERU, we are proud to call ourselves a small business, knowing that our relatively small size enables us to be more in tune with our market and helps us to respond to our customers with agility.This weekend, we are promoting Small Business Saturday with up to 25% off all orders, excl. Sale items:- 10% off... Read more

UNDERU
03-12-2014

The Full AW14 Tommy Hilfiger Underwear Collection At UNDERU

Tommy Hilfiger Underwear Collection AW14 Oozing classic American cool, Tommy Hilfiger Underwear is a truly iconic global men's underwear brand. Here at UNDERU we try to offer you a full range of the latest seasonal collection, giving you a full flavour of what the latest fashion story from Tommy Hilfiger is about.The Autumn Winter '14 collection is full of vibrancy with strong reds and oranges ... Read more

UNDERU
24-11-2014

Diesel Underwear sale - 25% off all Diesel orders at UNDERU this week

Diesel Underwear Sale Diesel underwear is well renowned for its quirky prints and vibrant colours, and all week we are offering 25% off all Diesel underwear at UNDERU.com. This offer excludes any already discounted Sale items of course. To enjoy this offer, simply enter the voucher code MON25 at the checkout.This Autumn Winter 2014/15 seasonal underwear collection from Diesel is selling well, a... Read more

UNDERU
18-11-2014

Calvin Klein Underwear Continues To Set The Bar High

Calvin Klein Underwear CollectionAs market leaders, the pressure is on for the designers at Calvin Klein to keep producing seasonal collections of note. Judge for yourself but the Autumn Winter '14 collection of Calvin Klein underwear continues to set the bar high.The latest infusion of seasonal colours and innovative prints helps to make this an impressive collection of underwear for Calvin Kl... Read more

UNDERU
05-11-2014

Ted Baker AW14 underwear collection at UNDERU.com

The full Ted Baker underwear collection for Autumn Winter 2014 is available from underwear specialists UNDERU.com. Featuring a great blend of stripes, colour colours and innovative designs, this latest offering from Ted Baker underwear is a real winner.My own personal favourite is the striped boxer trunk in blue, lime green, grey and black (i.d. 10363):whilst the Ted Baker underwear gift sets a... Read more

UNDERU
30-10-2014

Men’s Underwear purchases influenced by Halloween

As specialists in men's underwear, we find it fascinating that the sale of underwear with some orange colour in increase over the Halloween period. Over 2012 and 2013, the sale of orange-related underwear increased by just over 150% compared with the rest of the year!!6 Halloween facts that the UNDERU.com team thought you might find interesting: 6 interesting facts about Halloween from UNDERU.c... Read more

UNDERU
21-10-2014

Men's Designer Bathrobes - a style guide from UNDERU.com

A bathrobe makes for a great gift for any man, and UNDERU.com stocks a good range of men's bathrobes from a list of top designer brands like Polo Ralph Lauren, Emporio Armani, Tommy Hilfiger, Gant and Ted Baker.The bathrobe has origins from 18th century Japan, and is often made from an absorbent textile so can be perfect to act as a towel, as well as something cosy and warm to relax in during t... Read more

UNDERU
06-10-2014

Armani Underwear Flash Sale - 20% off all Armani Underwear today

Emporio Armani is one of our very top brands at UNDERU, and all day today we are running a flash sale 20% off all Armani Underwear. We are very proud to offer one of the best Underwear collections from Armani around, stocking a wide selection from Armani's seasonal fashion ranges as well as the full range of Armani's never-out-of-stock collection. So why not take advantage of this offer, and gr... Read more

UNDERU
14-09-2014

Diesel underwear - 25% off all Diesel underwear, t-shirts, loungewear

... September Special...All week we are offering 25% off all DIESEL underwear, t-shirts, loungewear, wallets, belts, socks, and more. All you have to do is enter the voucher code MON25 at the checkout, and 25% will be taken off the bill !!With its roots in denim, Diesel has managed to command a premium reputation in men's underwear, and season after season the designers at Diesel have produced ... Read more

UNDERU
03-09-2014

New-in Dolce & Gabbana underwear AW14 collection at UNDERU.com

Dolce & Gabbana truly are fashion royalty, and the duo have truly pulled out all the stops in the latest AW14 Dolce & Gabbana underwear collection, which is now available at UNDERU.com.The polka dot was a notable feature in the Dolce & Gabbana catwalk shows for Autumn Winter '14, and their latest men's underwear collection sees the polka dot featured strongly too in a series of polk... Read more

UNDERU
25-07-2014

Didier Drogba and his underwear signs up with UNDERU.com!!

On the day that it is officially announced that Didier Drogba re-signs to work with Jose Mourinho at Chelsea, the Ivory Coast legend signs up with UNDERU.com!! Yes, the leading men's underwear website UNDERU.com has just signed up Drogba & Co underwear!! With the help of renowned men's designer underwear specialists HOM, Didier Drogba has just launched his very own men's underwear range - ... Read more

UNDERU
01-07-2014

The UNDERU Summer Sale 2014 starts today - 50% off Underwear, Swimwear, more

The UNDERU Summer Sale 2014 starts today!!... hundreds of underwear and swimwear styles at up to 50% off... hurry, whilst stocks last...The UNDERU Sale is well renowned as being THE men's underwear sale for the season, with many bargains at underwear brands such as Hugo Boss and Calvin Klein.And don't forget to check out the men's swimwear sale too, featuring brands like O'Neill, Ralph Lauren, ... Read more

UNDERU
23-06-2014

View the full SS14 Dolce & Gabbana underwear collection at UNDERU.com

From their official launch back in 1985 to now being considered fashion royalty, Dolce & Gabbana have maintained one thing consistently, which is their Sicilian, Mediterranean roots. Bringing the heat of Italian passion to the traditions of tailoring has allowed the Dolce & Gabbana brand to flourish. Headed by Domenico Dolce and Stefano Gabbana, the company is now one of the biggest, mo... Read more

UNDERU
09-05-2014

Congratulations Jane Adair, the winner of our Easter Chocolate competition!!

The winner of our Easter Chocolate competition is... Jane Adair !!Congratulations Jane, please call us on 01920 438 002 or email us back to let us know your address and which pair of swim shorts you would like sent.... yes, at 39 grams, it was the Cadbury Creme EggCongratulations again Jane, you are a winnner!!Jane's prize is a pair of swim shorts of her choice:https://www.underu.com/mens-swimw... Read more

UNDERU
11-04-2014

The HOM swimwear SS14 collection - add a splash of colour at UNDERU

In Review: Spring Summer ’14 – HOM swimwear collection at UNDERU'Fun' is the aptly named colourful HOM swimwear collection for Spring Summer '14. Consisting of classic cuts and bright colours, this season displays high energy from the designers at HOM!! Plain colours and prints are mixing with trendy colour blocking in beachwear styles. Thisseason the swimwear focus is on stripes and prints wit... Read more

UNDERU
08-04-2014

Tommy Hilfiger SS14 - the Beach Club is Open!!

Tommy Hilfiger - the SS14 underwear and swimwear collection at UNDERUThe Hilfiger Beach club is open and coast-side style makes a return!! The new Spring/Summer 2014 collection takes inspiration from Californian resort towns and the Palm Spring poolside scene. This means you can count on a new Tommy Hilfiger underwear and swimwear wardrobe high on sun-soaked colour and laid-back heritage pieces... Read more

UNDERU
03-04-2014

Bestselling Mens Underwear Brands in the UK

UNDERU.com can now reveal the biggest selling mens underwear brands in the UK. At the top of our men's underwear drawer is a pair of Emporio Armani boxer trunks. Worn by A-listing footballer-cum-celebrities Cristiano Ronaldo and our own David Beckham, it seems that UNDERU's customers hold the Italian fashion house in high underwear reverence also. Even since our own Kate Moss teamed up with Mar... Read more

UNDERU
02-04-2014

Gant underwear and swimwear SS14 collection at UNDERU.com

The new fresh and colourful collection from Gant of men's underwear and swimwear for Spring Summer '14 is here at UNDERU. Gant underwear is created for the sophisticated man who has a relaxed view of life and always wants to dress in style, whilst it's swimwear styles build on this style with classic styles in a variety of seasonal colours.With a popular return to a nautical theme, Gant has cre... Read more

UNDERU
31-03-2014

6 of the best Swim Shorts of SS14 at UNDERU

Whether you are heading for Ibiza, Cannes or Clacton, be sure to grab your slice of the latest Spring Summer men's swim shorts at UNDERU.com. We have selected 6 of the best selling swim shorts styles of the new fashion season below to give you an overview of what is hot this season.  We have been doing this since 1999, so we like to think we know we have an eye for the latest in men's designer ... Read more

UNDERU
31-03-2014

Ted Baker Flash Sale - 20% off all orders today

We are running a Flash Sale on all Ted Baker orders today, offering 20% off your basket. All you need to do is enter the voucher code MON20 at the Checkout today. So whether it is underwear, swimwear, socks, wallets, flip flops, or even a scarf, why not take advantage of our Ted Baker flash sale today.Remember, MON20 is the code today. Read more

UNDERU
17-03-2014

Polo Ralph Lauren Spring Summer '14 collection at UNDERU.com

Polo Ralph Lauren's full Spring Summer 2014 collection of men's underwear and swimwear, as well t-shirts, socks and loungewear, is now on sale at UNDERU.com.Your underwear wardrobe can provide a quick fix for even the worst case of winter blues.  Luckily Ralph Lauren’s Spring/Summer '14 collection has landed just in time, offering fun prints and tropical colours as well as their ever popular cl... Read more

UNDERU
14-03-2014

Welcome to Oiler & Boiler's version of Tuckernuck Island

Welcome to Tuckernuck Island: the home of Oiler & Boiler. Allow UNDERU to transport you to the far corners of the world with our review of Oiler & Boiler’s new Spring/Summer fashion collection for 2014. This season’s range has taken its influence from the corners of the world; taking inspiration from the signature colours and themes native to each country. The main feature is the Carib... Read more

UNDERU
15-12-2013

Calvin Klein Flash Sale - 25% off all orders today

At UNDERU.com, we like to give our good customers some great deals where we can, and today we are offering 25% off all Calvin Klein orders. This includes Calvin Klein underwear, swimwear, clothing and socks... our full Calvin Klein men's range in fact. The only small print is that this excludes already heavily discounted sale items, which we think is fair enough.Please enter the voucher code MO... Read more

Mega Monday is here... 20% off all Multipacks Today - T-Shirts, Underwear, Socks, ...

UNDERU is joining in with all the manic online deals today, by offering 20% off all Multipacks. Whether that is boxer trunks, briefs, t-shirts or socks, we are offering 20% off all Multipacks Today.To take part, you will need to enter the UNDERU voucher code - MON20 - in at the checkout. 20% will then be taken off your order, as long as the product is not already discounted in the Sale. Read more

UNDERU
01-12-2013

Cyber Monday special - 20% off all Hugo Boss orders today

The term "Cyber Monday" dates back to 2005 and relates to the Monday after America's Thanksgiving holiday when millions of workers returned back to work and their high-speed internet access... and promptly went online shopping!! Keeping up with this contemporary tradition, an incongruous word pairing we like, we are offering a Cyber Monday special 20% off all HUGO BOSS orders Simply enter the ... Read more

UNDERU
27-11-2013

What to look for when buying a wallet for a man

Style Guide to Buying Men's Wallets at UNDERU.comWhilst you would think that buying a wallet for a man would be a relatively simple task, basically choosing the brand and the colour, well actually there is a little bit more to it!! Our Chief Buyer, Holly, produced this simple overview of what are the main wallet styles on offer at UNDERU.com.All of our men's designer wallets are 100% leather, a... Read more

UNDERU
20-11-2013

Revealed: the inspiration behind Oiler & Boiler's AW13 collection

Our Chief Buyer, Holly, went out to visit our friends at Oiler & Boiler and managed to catch up with the brand's Sales & Marketing Manager, Juliette Bunce , and ask a few questions on the brand's AW13/14 collection and what the future is for Oiler & Boiler underwear: What is the inspiration behind Oiler & Boiler's collection for Autumn/Winter 2013? This year’s Oiler & Boiler... Read more

UNDERU
17-11-2013

7 Pairs of Gant boxer trunks to be won at UNDERU.com

We have teamed up with our friends at Gant, to offer you the chance to win a pair of Gant boxer trunks for each day of the week!!True to its heritage, Gant underwear offers the wearer classic American style combined with great comfort and support.Enter now at our Competitions page: https://www.underu.com/competitions/ Read more

UNDERU
11-11-2013

HOM underwear and Didier Drogba - a perfect strike partnership?!

Global Football star Didier Drogba recently announced he is to be collaborating with French fashion brand Hom to create an ethical men’s underwear and swimwear range. Our Chief Buyer Holly went to view the collection last week and to find out a little bit more about this fantastic endorsement for Hom underwear.Didier has worked closely with the Ivory Coast designer Ellie Kuame to create a line ... Read more

UNDERU
22-10-2013

Loungewear-about this Halloween at UNDERU.com

Spooky!! Here at UNDERU.com we have put together this fun "Halloween" guide to help you better understand what mens loungewear is all about.The buying team at UNDERU have been busy growing the sleep and loungewear range over the past few seasons, as we believe that the wearing of men's designer loungewear is a very popular and growing trend in the UK and around the world. Loungewear is basicall... Read more

UNDERU
21-10-2013

New-in Diesel Mens Underwear AW13 collection

Diesel underwear has long been a favourite at UNDERU.com, and over the past few seasons Diesel has been working hard in developing its men's underwear range. Having just received, photographed, and "photoshop'd" the Autumn Winter 2013 collection, we think that Diesel's underwear range is hitting the right notes again.Diesel Under Denim underwear rangeDiesel is a true denim giant and its "Under ... Read more

UNDERU
08-10-2013

Tommy Hilfiger - the AW13 Collection - Underwear, Loungewear, Gift-Sets

Tommy Hilfiger is a brand that truly represents American cool. Think American college campus style, add in a little further refinement plus the finest fabrics, and I think you should nearly be there!!We have been stocking Tommy Hilfiger for nearly 2 years now, and the brand seems to be getting more popular with our customers. As a result, we have been working with the team at Tommy Hilfiger to ... Read more

UNDERU
02-10-2013

JOCKEY - iconic new underwear and swimwear brand at UNDERU.com

We are delighted to bring on board our brand new mens underwear and swimwear brand, Jockey. Pitched at the more affordable end of our designer brands price range, Jockey stands for excellent materials and finest workmanship, as well as special attention to detail, perfect fit, wearing comfort and a unique design signature.We have put together a full range of Jockey underwear and Jockey swimwear... Read more

UNDERU
10-09-2013

Ted Baker AW13 Collection - Boxers, iPad Cases, Cufflinks, Wallets, Belts, Socks, ...

Whether you’re a man-about-town or a true country gent, Ted’s taken the express line to dapper and debonair for Ted Baker's latest Menswear collection.Bold psychedelic prints and vintage stripes sit alongside a bold and colourful assortment of plain boxer trunks and socks. Urban yet urbane mustards and muted teals are paired with dark reds and purples to deliver an essential collection that put... Read more

UNDERU
30-08-2013

The AW13 Emporio Armani collection at UNDERU

We are very pleased to present the first drop from the new Emporio Armani Autumn Winter 2013 collection. Featuring fresh new colours in some of Armani's bestselling styles, together with some amazing-value multipack options, we are sure that this season's collection will prove to be one of their best. We hope you like. Read more

UNDERU
24-07-2013

Summer Holiday Must Haves at UNDERU

Whether you are jetting off to Marbella, Malibu, or Margate, don't jet off on your Summer Hols without stocking up on these great "Must Haves" from UNDERU.com. Swim Shorts from Calvin Klein or Emporio Armani, Flip Flops from Tommy Hilfiger, Trainer Socks from Polo Ralph Lauren, 3-pack T-Shirts and Vests from Tommy Hilfiger and Dolce & Gabbana, or 3-pack Boxer Trunks from Hugo Boss - WE HAVE... Read more

UNDERU
16-05-2013

Trainer Socks - a sport summer must-have

Trainer Socks are all about comfort and looking good. Stopping at just below the ankle and above the heel, trainer socks allow your legs to be fully exposed to the Great British summer weather, whilst also providing great padded support to your feet. Ideal for sporty people.We have some great new designs from the likes of Bjorn Borg, Calvin Klein, Hugo Boss and Polo Ralph Lauren. Read more

UNDERU
16-04-2013

Tommy Hilfiger - full Spring Summer 2013 Collection is here

Tommy Hilfiger is a truly global fashion brand that is synonymous with American cool. The style of Tommy Hilfiger is influenced by classic American style and modern pop culture, re-invented and always evolving.In this season's collection, the designers at Tommy Hilfiger infuse vibrant reds, greens and blues, mixed in with some floral, check and plaid prints, in a well-balanced collection of mul... Read more

UNDERU
25-03-2013

Wolsey Underwear Spring Summer 2013 collection - New-in

We are very pleased to have live on our site the full underwear collection from Wolsey. In this our second Wolsey Underwearcollection, we are full of classic styles of boxer trunks, briefs and traditional boxer shorts, all made with luxurious Wolsey fabric. We hope you like. To help promote this new collection from Wolsey, we are offering 10% off all orders this week, with the WOW10 Voucher Cod... Read more

UNDERU
22-03-2013

The UNDERU Outlet is back - 80% off Top Brands

"The Outlet" is the place to dig up some amazing bargains on last season's fashion styles. All of our top brands are featured, including Calvin Klein, Emporio Armani, Hugo Boss, Tommy Hilfiger, Dolce & Gabbana, and many more. We have been busy today moving hundreds of new lines into the Outlet.Do hurry though, as stocks are running low, and once they are gone they are gone forever. Read more

UNDERU
14-03-2013

It's Red Pants Day at UNDERU.com

We are giving 10% of all Today's Sales to charityThough we can't mention the charity for "legal reasons", WE WILL DONATE 10% OF ALL TODAY'S SALES to the famous charity whose big day it is today. So, why not buy some great pants today and give to charity at the same time.Extra 10% off for loyal customers today - enter REDPANTS10 voucher code at the checkout Read more

UNDERU
09-03-2013

New-in SS13 Ted Baker Underwear

Check out the latest Spring Summer 2013 collection from Ted Baker Underwear. Ted Baker is one of the fastest-growing men's underwear brands in the UK right now, and it's easy to see why with their crisp styles and attractive price points of £15 and £16 for a single boxer trunk. Some new style will appear on our site in the next few days too. Read more

UNDERU
15-02-2013

Emporio Armani SS13 Collection - new in

We are delighted to present Emporio Armani's Underwear (and some Swimwear too!!) collection for Spring-Summer 2013. Featuring vibrant colours - pinks, reds, all the blues, and peacock greens, combined with Armani's strong branding and luxury fabrics, this season's collection is likely to prove to be a great seller. This season sees Armani offering some great-value multipack trunks and briefs to... Read more

UNDERU
14-02-2013

Hanro - luxury men's underwear now at UNDERU.com

We are very proud to have recently added Hanro of Switzerland as one of the many leading designer men's underwear brands that we stock. The brand was formed in 1913, and Hanro underwear is made from wholly natural fibres that give a gentle feel on the skin, providing extreme comfort to the wearer. Hanro men's underwear involves exquisite detailing and fashionable design, combined with tough dur... Read more

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