Hanro Underwear | Get that Luxury feel you’ve always wanted.

Switch it up? Be better? Level up? Maybe it is time to take your underwear game to the next level. Hanro underwear is calling your name. Generally, most menin this world have a boring or outdated underwear collection. Why? Because most men like to get the most out of what they already have. Although, what this causes is a ton of missing out. Unforgettable support, super long lasting stretch, gorgeous colour designs. Some men I know still wear underwear they bought 10 years ago. Yes, you heard that right 10... Read More

Hanro boxer shorts 03/08/2020

Hanro boxer shorts: The men’s underwear of choice for 2020

Hanro boxer shorts have the philosophy that less is more. In fact for the whole of HANRO of Switzerland, understatement is both a fundamental value and a claim. Less, but only the best of everything – this is how the brand can also be characterised. Care in every detail: the high quality of the materials used, the perfection of the cut, the care in the processing and the elegance of the pieces. For Hanro, feeling completely comfortable in your own skin means true luxury. This has made HANRO so unique... Read More

Hanro men's underwear 17/10/2017

Hanro men’s underwear 20% off all this week

We are offering 20% off our Parisian underwear brand Hanro men’s underwear all this week.  If you like your men’s underwear sexy with a classic twist then Hanro are for you. Here are a few of our favourites but shop our full collection of Hanro men’s underwear here  

men's underwear 17/02/2016
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New In: Men’s Underwear at UnderU

Looking for the very latest Men’s underwear styles?  Shop our highlights here… We have some fantastic new designer men’s underwear in at the moment.  With so many products coming in each month we decided to ask our buyer what his favourite styles were, after all he knows men’s underwear better than anyone. Here is what he had to say… “This season Bjorn Borg have used lots of colour blocking in their collection, their boxer trunks are a flattering way to dip your toe into the colour blocking trend. Hanro boxes are classic & sophisticated,... Read More

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Our Valentines Men’s Underwear Gift Guide

Men’s Underwear Gift Guide for Valentines Day We have spent many hours getting together our men’s designer underwear gift guide so you can spend mere minutes buying that special set of designer underwear for him. We have something for everyone and all our favourite designers are included; Hugo Boss Underwear have some very sexy low rise boxers featured, and HOM (well what can we say? HOM underwear are the go-to brand if sexiness is what you’re after). Versace’s low rise medusa boxers add a sense of drama to the occasion... Read More


Our Favourite Men’s Underwear From Hanro

Focusing on Luxury Minimal Men’s Underwear Hanro Underwear are known for their exceptional materials and craftsmanship.  Quality and comfort have been at the forefront of Hanro’s brand ethos since they were established in 1884 and they still specialise in men’s underwear, loungewear and  men’s pyjamas all these years later.  If you are looking for classic designs and exceptional fabrics then they are a brand you need to check out.  It’s worth mentioning Hanro’s men’s t-shirts too, the fabric is thick and luxurious, but they have a lovely stretch so the... Read More


Hanro – luxury men’s underwear now at

We are very proud to have recently added Hanro of Switzerland as one of the many leading designer men’s underwear brands that we stock. The brand was formed in 1913, and Hanro underwear is made from wholly natural fibres that give a gentle feel on the skin, providing extreme comfort to the wearer. Hanro men’s underwear involves exquisite detailing and fashionable design, combined with tough durability, and is made for truly discerning men.