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Brand Spotlight

Diesel AW15 Mens Underwear Collection 06/10/2015
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A Spotlight on Diesel Underwear

Presenting UnderU’s Diesel Underwear Collection AW15 “It’s a statement on individuality and self-expression, a battle cry for innovation, artistry and technical expertise, driven by the belief that passion is the greatest muse.” Renzo Rosso founder of Diesel and Diesel Underwear. Diesel is one of the most popular clothing brands in the world. Founded in Italy in 1978 by Renzo Rosso, using a loan from his Father. When Renzo Rosso founded the brand, his idea was to address people across the world in one common language and product. He set out to establish an... Read More

02/09/2015
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Brand Spotlight – Calvin Klein Underwear

Calvin Klein Men’s Underwear When Calvin Klein launched his label in New York in 1968, selling coats from a hotel lobby, I’m sure he had no idea that one day his underwear range would have a cult like status.  With its Mr Mark Wahlberg advertising campaigns in the 1990s and more recently Justin Bieber and Lara Stone, Calvin Klein underwear has always been at the forefront of design and innovation in the underwear market. Although their campaigns like to shock, remember the 1980 campaign featuring a then 15 year old Brooke... Read More