Latest news blog | UnderU

Puma Underwear 19/09/2017

Puma Underwear AW17 has arrived

All of our Autumn / Winter stock is now arriving online & we are so excited to show you.  Over the coming weeks we will be guiding you though each collection starting today with Puma Underwear. You might remember Puma from the early 90’s tracksuit trend, although granted most of us would probably like to forget that particular fashion memory.  Puma started when the brothers Rudolf and Adolf Dassler found the company “Gebrüder Dassler Schuhfabrik“ (Dassler Brothers Shoe Factory) in Herzogenaurach, Germany in1924.  At the Olympic Summer Games in Amsterdam in... Read More

Dsquared2 Underwear 09/09/2017

AW17 Dsquared2 underwear collection has arrived at UnderU

Fun and frivolous, Dsquared2 Underwear is one of our favourite playful men’s underwear brands and their new collection won’t disappoint… So how did Dsquared2 Underwear begin?    Dean and Dan Caten, twin brothers from Willowdale in Toronto, started their path in fashion at the Parson’s School of Design in New York City in 1984. Eight years later, the Canadian duo moved to Italy with their sights set on creating their brand. After collaborating with some of Italy’s most celebrated fashion houses, in 1995 the designers presented their first men’s collection under... Read More

Boys underwear 29/08/2017

Back to school with our boys underwear selection

Our new boys underwear collection is ready to be shopped for AW17… With a new season upon us and ‘back to school’ season around the corner it’s the perfect time to refresh your little chaps underwear draw.  We have had a huge drop of boys underwear on site and these are just a few of our favourites. From bold Tommy Hilfiger logos to classic Calvin Klein boxers there is something for every taste.  If your kids are all about comfort then Bjorn Borg are a boys underwear designer you need to... Read More

Men's Swimwear 21/08/2017

Our Summer Sale Top Men’s Swimwear Picks

Our Summer men’s swimwear sale is now on and selling fast… We have some fantastic Men’s Swimwear in our summer sale, so with summer set to return to the UK next week (or so we’ve been told) now is the perfect time to snap up a bargain. If you find yourself reaching for the same style again and again now might be the perfect time to experiment.   We have a whole myriad of styles for every body shape and taste.  Whether you prefer your men’s swimwear preppy, barely there... Read More

men's hoodies 10/08/2017

Our favourite Men’s Hoodies for Winter in Summer

We know moaning about the weather is one of our Great British pastimes (and we love it really) but you know it’s been a rotten summer when you post about Men’s Hoodies in August… So it’s August and in true British summer style it’s wet…and cold…and wet.  So the last week or so we’ve been reaching for our trusted men’s hoodies to keep the chill off and keep us dry. With conditions not looking like they are going to improve anytime soon.  We have decided to bite the bullet and... Read More


Introducing SAXX Underwear to UnderU

Here at UnderU we are always on the lookout for new innovative men’s underwear brands. Our newest brand, SAXX underwear are just that. Launching in the US 10 years ago they have begun to lead the way in men’s underwear technology and are fast revolutionising men’s underwear. Going back 10 years to 2006. Trent Kitsch was on a fishing expedition and after spending hours in a cold ocean suit he knew there had to be a better way to protect his package from chafing. A former baseball player, he imagined... Read More

wolsey underwear 25/07/2017

Wolsey Underwear – The Ultimate British Brand 

Wolsey is a world-leading manufacturer of premium socks and undergarments, with an unrivalled history that stretches back to 1755.  Wolsey underwear was selected by Captain Scott and Roald Amundsen in 1911 for their race to reach the South Pole. In 1919 Wolsey underwear was also supplied, in accordance with Sir Ernest Shackleton’s specifications, for his Murmansk expedition which is testament to the quality and reliability of the company’s garments. Wolsey also equipped British and Allied troops during the First World War.  Earning a Royal Warrant in 1935 to His Majesty King... Read More

men's underwear 14/07/2017

Men’s Underwear: Free Delivery all this weekend

We are offering complementary delivery this weekend with no minimum order value. So if you’ve been contemplating some new men’s underwear, what are you waiting for? Everything is included, from Versace briefs to Calvin Klein boxers and everything in between.  No need to use any code, your complementary shipping will be applied at checkout. Happy Shopping! UnderU  

Men's underwear 12/07/2017

NEWS: Figleaves stop stocking their men’s underwear collection

With underwear giant Figleaves no longer stocking men’s underwear we wanted to offer past Figleaves customers a free £10 to spend with us… Here at UnderU we pride ourselves on our designer men’s underwear collections, we have years and years of experience so we know exactly what Men want.  With hundreds of designers to choose from and all budgets catered for we’re sure you won’t have any problems spending your gift, but in case you lack inspiration we have selected our favourite men’s underwear below. One of our new brand’s,... Read More

Emporio Armani underwear big side eagle trunk 13477 29/06/2017

Emporio Armani underwear & swimwear – Spring Summer 17 Collection

The full seasonal collection of men’s underwear, swimwear and many other categories from Emporio Armani is here at men’s designer underwear and swimwear specialists UnderU. Spring Summer 2017 – Emporio Armani underwear Spring Summer ’17 for Emporio Armani underwear is an impressive mix of vibrant seasonal colours and premium fashion shapes, combining to create beautiful pieces of underwear. Great-value Armani underwear multipacks The 3-packs of Emporio Armani underwear for Spring Summer ’17 features flashes of in-season colours, come in essentially 3 different styles, and all offer great-value. Stripes, prominent eagle logo branding, and striking... Read More